Removals ads in Birmingham: £5.13 a click

What a booked move costs in clicks

At a lead rate of 8.05% of clicks (calls and forms; US benchmark, LocaliQ 2026, Home & Home Improvement) and a booking rate of 42% of calls (US/Canada benchmark, ServiceTitan, call-booking rate for trades), a booked move costs about £152 in clicks at £5.13 a click.

Cost per booked move in Birmingham is the click price divided by the lead rate times the booking rate. The rates are national benchmarks, not Birmingham figures; the planner below starts from them and you can change both.

Each row uses the same two rates as the sentence above, so the order follows click price.

Where the removals searches are in Birmingham

Searches split by what the searcher typed. The two tags rank the groups on this page by click price; they are rankings, not verdicts.

Specific jobs are the largest share of counted search volume in Birmingham, at 64.8%.

In Birmingham, specific jobs has the highest click price among the counted intent groups, at £5.22 a click.

Plan a month of removals ads in Birmingham

Put in your own value per move and margin. The call and booking rates start at the benchmarks named under each box; change them to your own.

Every removals keyword tracked in Birmingham

Monthly searches are the average of the last 12 months. Related keywords are shown for context and are not counted in any total on this page.

The most-searched removals keywords in Birmingham are “man with a van” (500 searches a month at £3.98 a click), “man and van” (180 searches a month at £4.36 a click), and “house removals” (128 searches a month at £9.22 a click).

In Birmingham, “international removals” is the keyword furthest from the country median: £13.76 a click, 158.6% above the £5.32 median click price for removals across this country's tracked cities.

In Birmingham, “office removals” is the least-searched of the counted keywords tracked here, at 8 searches a month.

In Birmingham, 9 of the 10 counted removals keywords tracked here have a recorded Google click price.

How Birmingham compares in the United Kingdom

Over the 48 months tracked, removals companies searches in Birmingham peaked in March 2025 at 2,010 and were lowest in April 2023 at 860. Birmingham's single latest tracked month is down 30.7% on the same month a year ago and down 31.1% on the same month two years ago (a one-month comparison, not the rolling 12-month year-on-year figure above). In Birmingham, the keyword changing fastest year on year is "furniture removals", down 41.9%.

• Birmingham is 10th of 25 United Kingdom cities by click price, mid-table.
• Birmingham is 2nd of 25 United Kingdom cities by monthly searches, among the three highest.
• Birmingham is 2nd of 3 West Midlands cities by click price, among the three lowest.
• Birmingham is 1st of 3 West Midlands cities by monthly searches, the highest.
• For this service, Birmingham sits in West Midlands, which is 10th of 19 regions by businesses per 10,000 people, mid-table (an average of 0.4 businesses per 10,000 people across West Midlands).
• Birmingham's 90.6 searches a month per 100,000 people is above the country-wide rate of 77.6 for this service.
• Birmingham's median removals click price of £5.13 is 3.6% below the country median of £5.32.
• Counted searches over the last 12 months are down 26.7% on the 12 months before.
• In Birmingham, searches peak in September, about 17.4% above the monthly average, and are lowest in December.

Removals businesses in Birmingham

The Office for National Statistics counts 45 businesses in this industry in Birmingham (2026), about 0.4 for every 10,000 people.

What is counted: local units, VAT or PAYE registered, rounded to 5.

Population: 1,176,960 (Birmingham). Source: ONS mid-year population estimates via Nomis, dataset NM_2002_1, 2025.

Business counts are never compared across countries on this site: each country's statistics agency counts a different set of businesses.

Removals click prices in 6 countries

United Kingdom is 2nd of 6 countries by median removals click price (lowest first), all in US$ at the Federal Reserve H.10 September 2026 average.

Medians across each country's tracked cities, same pull month. Each country uses its own keyword set and its own name for the service. Only click prices and searches are compared across borders; business counts are not.

Questions people ask about removals ads in Birmingham

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Data and sources

Search data pulled 13 October 2026. Google Keyword Planner estimates via DataForSEO, not what you will pay at auction; your own Google Ads account shows your real price.