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Mortgage broker ads in Dublin: €10.75 a click

A Google Ads click for a mortgage broker in Dublin costs €10.75 at the search-weighted average (1,403 searches a month, Google Ads via DataForSEO, pulled October 2026). Searches over the last 12 months are down 7.7% on the 12 months before. Prices are in EUR, converted from US$ at the Federal Reserve H.10 September 2026 average.

The 10-second read
Click price, weighted avg
€10.75
Searches a month
1,403
Year on year
down 7.7%
Click cost per booked loan
put in your rates

There is a sourced lead rate for mortgage broker (2.64% of clicks call or fill a form; US benchmark, LocaliQ 2026, Finance & Insurance) but no sourced booking rate, so this page prints no cost per booked loan. Put in your own booking rate in the planner below to see it.

In Dublin, the lowest click price on this page is specific jobs at €8.29. The highest click price on this page in Dublin is near me at €11.51.

Cost per booked loan

What a booked loan costs in clicks

There is a sourced lead rate for mortgage broker (2.64% of clicks call or fill a form; US benchmark, LocaliQ 2026, Finance & Insurance) but no sourced booking rate, so this page prints no cost per booked loan. Put in your own booking rate in the planner below to see it.

Cost per booked loan in Dublin is the click price divided by the lead rate times the booking rate. The rates are national benchmarks, not Dublin figures; the planner below starts from them and you can change both.

Intent groupClick pricePer booked loan
General searches€10.81put in your rates
Near me€11.51put in your rates
Specific jobs€8.29put in your rates

Each row uses the same two rates as the sentence above, so the order follows click price.

By intent

Where the mortgage broker searches are in Dublin

Searches split by what the searcher typed. The two tags rank the groups on this page by click price; they are rankings, not verdicts.

General searches are the largest share of counted search volume in Dublin, at 88.3%.

In Dublin, near me has the highest click price among the counted intent groups, at €11.51 a click.

General searches

“mortgage broker”, “home loan broker”
Searches a month1,240, 88.3% of counted searches
Click price, weighted avg€10.81

Near me

Highest click price on this page
“mortgage broker near me”
Searches a month92, 6.6% of counted searches
Click price, weighted avg€11.51
In Dublin, 3rd of 3 niches on this page by click price, the highest.

Specific jobs

Lowest click price on this page
“first home buyer loan”, “refinance home loan”, “investment property loan”, “home loan pre-approval”, “self employed home loan”, “construction loan broker”, “mortgage broker fees”
Searches a month72, 5.1% of counted searches
Click price, weighted avg€8.29
In Dublin, 1st of 3 niches on this page by click price, the lowest.

Related keywords

Not counted
“best home loan rates”
Searches a month7
Click price, weighted avgno Google price
Related keywords sit next to this service but are not counted in the searches or the search-weighted average click price above.
Plan

Plan a month of mortgage broker ads in Dublin

Put in your own value per loan and margin. The call and booking rates start at the benchmarks named under each box; change them to your own.

What the budget buys (worked example)

Clicks a month
93.0
Calls or forms
2.5
Booked loans
put in yours
Click cost per booked loan
put in yours

€1,000 at €10.75 a click buys about 93.0 clicks a month.

Put in your call and booking rates to see how many booked loans this buys.

Put in your value per loan and your margin to see whether this pays back.

Keywords

Every mortgage broker keyword tracked in Dublin

Monthly searches are the average of the last 12 months. Related keywords are shown for context and are not counted in any total on this page.

The most-searched mortgage broker keywords in Dublin are “mortgage broker” (1,233 searches a month at €10.81 a click), “mortgage broker near me” (92 searches a month at €11.51 a click), and “home loan pre-approval” (21 searches a month at €8.98 a click).

In Dublin, “mortgage broker fees” is the keyword furthest from the country median: €16.87 a click, 104.7% above the €8.24 median click price for mortgage broker across this country's tracked cities.

In Dublin, “construction loan broker” is the least-searched of the counted keywords tracked here, at 1 search a month.

In Dublin, 6 of the 10 counted mortgage broker keywords tracked here have a recorded Google click price.

KeywordIntentSearchesClick
mortgage brokerGeneral searches1,233€10.81
home loan brokerGeneral searches7no price
mortgage broker near meNear me92€11.51
home loan pre-approvalSpecific jobs21€8.98
mortgage broker feesSpecific jobs17€16.87
investment property loanSpecific jobs14€1.40
first home buyer loanSpecific jobs10€1.93
refinance home loanSpecific jobs8no price
construction loan brokerSpecific jobs1no price
self employed home loanSpecific jobs1no price
best home loan rates
Related, not counted
Related keywords7no price
Ranks and trend

How Dublin compares in Ireland

Over the 48 months tracked, mortgage brokers searches in Dublin peaked in March 2026 at 2,120 and were lowest in December 2022 at 600. Dublin's single latest tracked month is down 18.2% on the same month a year ago and up 29.7% on the same month two years ago (a one-month comparison, not the rolling 12-month year-on-year figure above). In Dublin, the keyword changing fastest year on year is "self employed home loan", down 83.3%.

  • Dublin is 5th of 5 Ireland cities by click price, the highest.
  • Dublin is 1st of 5 Ireland cities by monthly searches, the highest.
  • Dublin is the only city in County Dublin in this set, so there is no same-county rank.
  • Dublin's 111.1 searches a month per 100,000 people is above the country-wide rate of 96.7 for this service.
  • Dublin's median mortgage broker click price of €10.75 is 30.5% above the country median of €8.24.
  • Counted searches over the last 12 months are down 7.7% on the 12 months before.
  • In Dublin, searches peak in January, about 41.0% above the monthly average, and are lowest in December.
Businesses

Mortgage broker businesses in Dublin

The Central Statistics Office does not publish a business count for mortgage brokers in Dublin at this level, so this page shows none. It publishes business counts at this level only for broad industry sections, which mix mortgage brokers with other businesses. That is a finding about the published statistics, not about how many mortgage brokers work here.

Population: 1,263,219 (Dublin city and suburbs, Counties Dublin & Meath). Source: CSO Census 2022, city and suburbs population (data.cso.ie).

Business counts are never compared across countries on this site: each country's statistics agency counts a different set of businesses.

6 countries

Mortgage broker click prices in 6 countries

Ireland is 1st of 6 countries by median mortgage broker click price (lowest first), all in US$ at the Federal Reserve H.10 September 2026 average.

CountryMedian click (US$)Searches per 100,000 peopleCities
Ireland
this page's country
US$9.4896.75
New ZealandUS$12.2197.66
CanadaUS$12.7144.313
AustraliaUS$19.96140.925
United KingdomUS$20.6134.125
United StatesUS$24.0220.950

Medians across each country's tracked cities, same pull month. Each country uses its own keyword set and its own name for the service. Only click prices and searches are compared across borders; business counts are not.

Rules

Rules for mortgage brokers in Ireland

Regulator or register: Central Bank of Ireland.

Mortgage credit intermediaries must be authorised by the Central Bank of Ireland.

FAQ

Questions people ask about mortgage broker ads in Dublin

How much does a Google Ads click cost for a mortgage broker in Dublin?

€10.75 a click at the search-weighted average across the counted mortgage broker search terms in Dublin (Google Ads via DataForSEO, pulled 13 October 2026). Dublin is 5th of 5 Ireland cities by click price, the highest.

How many people search for a mortgage broker in Dublin each month?

1,403 searches a month on average over the last 12 months, down 7.7% on the 12 months before (Google Ads via DataForSEO, pulled 13 October 2026).

What does a booked loan cost in clicks for mortgage brokers in Dublin?

There is a sourced lead rate for mortgage broker (2.64% of clicks call or fill a form; US benchmark, LocaliQ 2026, Finance & Insurance) but no sourced booking rate, so this page prints no cost per booked loan. Put in your own booking rate in the planner below to see it.

Where do the numbers on this page come from?

Searches and click prices: Google Ads via DataForSEO, pulled 13 October 2026. Lead rate: LocaliQ 2026 (US benchmark). Population and business counts: CSO publishes county counts only at NACE section level. Click prices convert from US$ at the Federal Reserve H.10 2026-09 average. Every source is listed at the bottom of this page.

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Method

Search terms: a fixed keyword set per service for Ireland, tagged by intent (general, near me, urgent and specific jobs), targeted to Dublin with Google Ads location codes, not a text match.

Monthly searches is the average of the last 12 months, summed across the counted keywords. Related keywords are listed but never counted.

Click price is the search-weighted average click price across the counted keywords (sum of each keyword's click price times its monthly searches, divided by total searches), as Google Ads reports the per-keyword prices via DataForSEO.

Year on year compares the last 12 months of counted searches with the 12 months before.

Cost per booked loan is the click price divided by the lead rate times the booking rate. The lead rate is LocaliQ's US share of clicks that become calls or forms for the closest industry (US benchmark); the booking rate is ServiceTitan's share of calls that book, for trades (US/Canada benchmark). Where either rate has no source, the page prints no number.

DataForSEO reports click prices in US$; they convert to EUR at the Federal Reserve H.10 September 2026 average (1 EUR = 1.1505 US$).

The tags “Lowest click price on this page” and “Highest click price on this page” rank the intent groups on this page by click price. They are rankings, not verdicts.

Sources

Data and sources

Search data pulled 13 October 2026. Google Keyword Planner estimates via DataForSEO, not what you will pay at auction; your own Google Ads account shows your real price.

DatasetLicence
DataForSEO, retrieved 13 October 2026
DataForSEO Terms of Service (paid API)
US benchmark lead rate (calls and forms), Finance & Insurance
Published benchmark, cited
Population
September 2026 monthly average
US government work

Related: Mortgage broker in Cork, Mortgage broker in Limerick, Mortgage broker in Galway, Mortgage broker across Ireland, All services in Dublin.

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