Locksmith ads in New York: US$12.12 a click

What a booked job costs in clicks

At a lead rate of 8.05% of clicks (calls and forms; US benchmark, LocaliQ 2026, Home & Home Improvement) and a booking rate of 42% of calls (US/Canada benchmark, ServiceTitan, call-booking rate for trades), a booked job costs about US$358 in clicks at US$12.12 a click.

Cost per booked job in New York is the click price divided by the lead rate times the booking rate. The rates are national benchmarks, not New York figures; the planner below starts from them and you can change both.

Each row uses the same two rates as the sentence above, so the order follows click price.

Where the locksmith searches are in New York

Searches split by what the searcher typed. The two tags rank the groups on this page by click price; they are rankings, not verdicts.

Near me are the largest share of counted search volume in New York, at 64.5%.

In New York, urgent has the highest click price among the counted intent groups, at US$29.91 a click.

An urgent search (“emergency locksmith”) costs US$29.97 a click, against US$15.28 for “locksmith”.

Plan a month of locksmith ads in New York

Put in your own value per job and margin. The call and booking rates start at the benchmarks named under each box; change them to your own.

Every locksmith keyword tracked in New York

Monthly searches are the average of the last 12 months. Related keywords are shown for context and are not counted in any total on this page.

The most-searched locksmith keywords in New York are “locksmith near me” (35,683 searches a month at US$9.87 a click), “locksmith” (17,800 searches a month at US$15.28 a click), and “24 hour locksmith” (633 searches a month at US$33.70 a click).

In New York, “24 hour locksmith” is the keyword furthest from the country median: US$33.70 a click, 93.3% above the US$17.43 median click price for locksmith across this country's tracked cities.

In New York, “safe opening” is the least-searched of the counted keywords tracked here, at 9 searches a month.

In New York, 11 of the 11 counted locksmith keywords tracked here have a recorded Google click price.

How New York compares in the United States

Over the 48 months tracked, locksmiths searches in New York peaked in March 2025 at 83,180 and were lowest in February 2026 at 43,290. New York's single latest tracked month is up 2.6% on the same month a year ago and down 11.4% on the same month two years ago (a one-month comparison, not the rolling 12-month year-on-year figure above). In New York, the keyword changing fastest year on year is "lock repair", down 45.1%.

• New York is 7th of 50 United States cities by click price, mid-table.
• New York is 1st of 50 United States cities by monthly searches, the highest.
• New York is 2nd of 2 New York cities by click price, the highest.
• New York is 1st of 2 New York cities by monthly searches, the highest.
• For this service, New York sits in New York, which is 27th of 31 states by businesses per 10,000 people, mid-table (an average of 0.1 businesses per 10,000 people across New York).
• New York's 275.2 searches a month per 100,000 people is above the country-wide rate of 165.2 for this service.
• New York's median locksmith click price of US$12.12 is 30.5% below the country median of US$17.43.
• Counted searches over the last 12 months are down 13.8% on the 12 months before.
• In New York, searches are fairly even through the year; the busiest month, August, is not a strong peak.

Locksmith businesses in New York

The US Census Bureau counts 337 businesses in this industry in New York-Newark-Jersey City, NY-NJ (2023), about 0.2 for every 10,000 people.

What is counted: employer establishments.

Counts cover businesses with employees; most sole traders are not included.

Population: 20,112,448 (New York-Newark-Jersey City, NY-NJ). Source: US Census Bureau Population Estimates Program (PEP), MSA/micropolitan estimates, vintage 2023.

Business counts are never compared across countries on this site: each country's statistics agency counts a different set of businesses.

Locksmith click prices in 6 countries

United States is 5th of 6 countries by median locksmith click price (lowest first), all in US$ at the Federal Reserve H.10 September 2026 average.

Medians across each country's tracked cities, same pull month. Each country uses its own keyword set and its own name for the service. Only click prices and searches are compared across borders; business counts are not.

Rules for locksmiths in the United States

Licensing is set by each state.

Questions people ask about locksmith ads in New York

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Data and sources

Search data pulled October 13, 2026. Google Keyword Planner estimates via DataForSEO, not what you will pay at auction; your own Google Ads account shows your real price.