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Dentist ads in New Orleans: US$11.91 a click

A Google Ads click for a dentist in New Orleans costs US$11.91 at the search-weighted average (5,683 searches a month, Google Ads via DataForSEO, pulled October 2026). Searches over the last 12 months are down 6.7% on the 12 months before.

The 10-second read
Click price, weighted avg
US$11.91
Searches a month
5,683
Year on year
down 6.7%
Click cost per booked appointment
US$195

At a lead rate of 10.67% of clicks (calls and forms; US benchmark, LocaliQ 2026, Dentists & Dental Services) and a booking rate of 57.1% of calls (US/Canada benchmark, Liine Dentistry Marketing Benchmark Report 2024), a booked appointment costs about US$195 in clicks at US$11.91 a click.

In New Orleans, the lowest click price on this page is near me at US$10.95. The highest click price on this page in New Orleans is general searches at US$14.71.

Cost per booked appointment

What a booked appointment costs in clicks

At a lead rate of 10.67% of clicks (calls and forms; US benchmark, LocaliQ 2026, Dentists & Dental Services) and a booking rate of 57.1% of calls (US/Canada benchmark, Liine Dentistry Marketing Benchmark Report 2024), a booked appointment costs about US$195 in clicks at US$11.91 a click.

Cost per booked appointment in New Orleans is the click price divided by the lead rate times the booking rate. The rates are national benchmarks, not New Orleans figures; the planner below starts from them and you can change both.

Intent groupClick pricePer booked appointment
General searchesUS$14.71US$241
Near meUS$10.95US$180
Specific jobsUS$11.90US$195

Each row uses the same two rates as the sentence above, so the order follows click price.

By intent

Where the dentist searches are in New Orleans

Searches split by what the searcher typed. The two tags rank the groups on this page by click price; they are rankings, not verdicts.

Near me are the largest share of counted search volume in New Orleans, at 56.9%.

In New Orleans, general searches has the highest click price among the counted intent groups, at US$14.71 a click.

General searches

Highest click price on this page
“dentist”, “dental clinic”
Searches a month1,209, 21.3% of counted searches
Click price, weighted avgUS$14.71
In New Orleans, 3rd of 3 niches on this page by click price, the highest.

Near me

Lowest click price on this page
“dentist near me”
Searches a month3,233, 56.9% of counted searches
Click price, weighted avgUS$10.95
In New Orleans, 1st of 3 niches on this page by click price, the lowest.

Urgent

“emergency dentist”
Searches a month0, 0.0% of counted searches
Click price, weighted avgno Google price

Specific jobs

“teeth whitening”, “cosmetic dentist”, “dental implants”, “invisalign”, “root canal”, “wisdom teeth removal”, “kids dentist”, “bulk billing dentist”
Searches a month1,239, 21.8% of counted searches
Click price, weighted avgUS$11.90
Plan

Plan a month of dentist ads in New Orleans

Put in your own value per appointment and margin. The call and booking rates start at the benchmarks named under each box; change them to your own.

What the budget buys (worked example)

Clicks a month
84.0
Calls or forms
9.0
Booked appointments
5.1
Click cost per booked appointment
US$195

US$1,000 at US$11.91 a click buys about 84.0 clicks a month.

If 10.67% of clicks call or fill a form and you book 57.1% of those calls, that is about 9.0 calls and 5.1 booked appointments, so each booked appointment costs about US$195 in clicks.

Put in your value per appointment and your margin to see whether this pays back.

Keywords

Every dentist keyword tracked in New Orleans

Monthly searches are the average of the last 12 months. Related keywords are shown for context and are not counted in any total on this page.

The most-searched dentist keywords in New Orleans are “dentist near me” (3,233 searches a month at US$10.95 a click), “dentist” (1,105 searches a month at US$14.71 a click), and “invisalign” (512 searches a month at US$8.66 a click).

In New Orleans, “dental implants” is the keyword furthest from the country median: US$27.05 a click, 88.8% above the US$14.33 median click price for dentist across this country's tracked cities.

In New Orleans, “bulk billing dentist” is the least-searched of the counted keywords tracked here, at 2 searches a month.

In New Orleans, 6 of the 12 counted dentist keywords tracked here have a recorded Google click price.

KeywordIntentSearchesClick
dentistGeneral searches1,105US$14.71
dental clinicGeneral searches104no price
dentist near meNear me3,233US$10.95
emergency dentistUrgentnoneno price
invisalignSpecific jobs512US$8.66
teeth whiteningSpecific jobs260US$4.12
dental implantsSpecific jobs224US$27.05
cosmetic dentistSpecific jobs178no price
kids dentistSpecific jobs63US$16.40
bulk billing dentistSpecific jobs2no price
root canalSpecific jobsnoneno price
wisdom teeth removalSpecific jobsnoneno price
Ranks and trend

How New Orleans compares in the United States

Over the 48 months tracked, dentists searches in New Orleans peaked in August 2026 at 12,330 and were lowest in November 2025 at 3,940. New Orleans's single latest tracked month is up 126.7% on the same month a year ago and up 80.0% on the same month two years ago (a one-month comparison, not the rolling 12-month year-on-year figure above). In New Orleans, the keyword changing fastest year on year is "cosmetic dentist", up 72.6%.

  • New Orleans is 16th of 50 United States cities by click price, mid-table.
  • New Orleans is 44th of 50 United States cities by monthly searches, mid-table.
  • New Orleans is the only city in Louisiana in this set, so there is no same-state rank.
  • For this service, New Orleans sits in Louisiana, which is 13th of 31 states by businesses per 10,000 people, mid-table (an average of 3.9 businesses per 10,000 people across Louisiana).
  • New Orleans's 585.4 searches a month per 100,000 people is above the country-wide rate of 524.6 for this service.
  • New Orleans's median dentist click price of US$11.91 is 16.9% below the country median of US$14.33.
  • Counted searches over the last 12 months are down 6.7% on the 12 months before.
  • In New Orleans, searches peak in August, about 28.4% above the monthly average, and are lowest in November.
Businesses

Dentist businesses in New Orleans

The US Census Bureau counts 382 businesses in this industry in New Orleans-Metairie, LA (2023), about 3.9 for every 10,000 people.

What is counted: employer establishments.

Counts cover businesses with employees; most sole traders are not included.

Population: 970,849 (New Orleans-Metairie, LA). Source: US Census Bureau Population Estimates Program (PEP), MSA/micropolitan estimates, vintage 2023.

Business counts are never compared across countries on this site: each country's statistics agency counts a different set of businesses.

6 countries

Dentist click prices in 6 countries

United States is 6th of 6 countries by median dentist click price (lowest first), all in US$ at the Federal Reserve H.10 September 2026 average.

CountryMedian click (US$)Searches per 100,000 peopleCities
IrelandUS$2.351,315.75
New ZealandUS$3.46880.76
United KingdomUS$6.74973.525
AustraliaUS$7.46969.725
CanadaUS$13.93958.913
United States
this page's country
US$14.33524.650

Medians across each country's tracked cities, same pull month. Each country uses its own keyword set and its own name for the service. Only click prices and searches are compared across borders; business counts are not.

Rules

Rules for dentists in the United States

Licensing is set by each state.

FAQ

Questions people ask about dentist ads in New Orleans

How much does a Google Ads click cost for a dentist in New Orleans?

US$11.91 a click at the search-weighted average across the counted dentist search terms in New Orleans (Google Ads via DataForSEO, pulled October 13, 2026). New Orleans is 16th of 50 United States cities by click price, mid-table.

How many people search for a dentist in New Orleans each month?

5,683 searches a month on average over the last 12 months, down 6.7% on the 12 months before (Google Ads via DataForSEO, pulled October 13, 2026).

What does a booked appointment cost in clicks for dentists in New Orleans?

At a lead rate of 10.67% of clicks (calls and forms; US benchmark, LocaliQ 2026, Dentists & Dental Services) and a booking rate of 57.10% of calls (US/Canada benchmark, Liine Dentistry Marketing Benchmark Report 2024), a booked appointment costs about US$195 in clicks at US$11.91 a click.

Where do the numbers on this page come from?

Searches and click prices: Google Ads via DataForSEO, pulled October 13, 2026. Lead rate: LocaliQ 2026 (US benchmark). Booking rate: ServiceTitan (US/Canada benchmark). Population and business counts: US Census Bureau County Business Patterns (CBP) 2022, bulk file cbp22msa.zip (NAICS x MSA) (Offices of Dentists). Every source is listed at the bottom of this page.

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Method

Search terms: a fixed keyword set per service for United States, tagged by intent (general, near me, urgent and specific jobs), targeted to New Orleans with Google Ads location codes, not a text match.

Monthly searches is the average of the last 12 months, summed across the counted keywords. Related keywords are listed but never counted.

Click price is the search-weighted average click price across the counted keywords (sum of each keyword's click price times its monthly searches, divided by total searches), as Google Ads reports the per-keyword prices via DataForSEO.

Year on year compares the last 12 months of counted searches with the 12 months before.

Cost per booked appointment is the click price divided by the lead rate times the booking rate. The lead rate is LocaliQ's US share of clicks that become calls or forms for the closest industry (US benchmark); the booking rate is ServiceTitan's share of calls that book, for trades (US/Canada benchmark). Where either rate has no source, the page prints no number.

Google Ads reports click prices in US$, so no currency conversion applies.

The tags “Lowest click price on this page” and “Highest click price on this page” rank the intent groups on this page by click price. They are rankings, not verdicts.

Sources

Data and sources

Search data pulled October 13, 2026. Google Keyword Planner estimates via DataForSEO, not what you will pay at auction; your own Google Ads account shows your real price.

DatasetLicense
DataForSEO, retrieved October 13, 2026
DataForSEO Terms of Service (paid API)
US benchmark lead rate (calls and forms), Dentists & Dental Services
Published benchmark, cited
US/Canada benchmark booking rate, trades
Published benchmark, cited
Business counts, 2023
US government work / public domain
Population

Related: Dentist in New York, Dentist in Los Angeles, Dentist in Chicago, Dentist across United States, All services in New Orleans.

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