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Accountant ads in Blackpool: £3.67 a click

A Google Ads click for an accountant in Blackpool costs £3.67 at the search-weighted average (118 searches a month, Google Ads via DataForSEO, pulled October 2026). Searches over the last 12 months are up 6.8% on the 12 months before. Prices are in GBP, converted from US$ at the Federal Reserve H.10 September 2026 average.

The 10-second read
Click price, weighted avg
£3.67
Searches a month
118
Year on year
up 6.8%
Click cost per booked return
put in your rates

There is a sourced lead rate for accountant (2.64% of clicks call or fill a form; US benchmark, LocaliQ 2026, Finance & Insurance) but no sourced booking rate, so this page prints no cost per booked return. Put in your own booking rate in the planner below to see it.

Cost per booked return

What a booked return costs in clicks

There is a sourced lead rate for accountant (2.64% of clicks call or fill a form; US benchmark, LocaliQ 2026, Finance & Insurance) but no sourced booking rate, so this page prints no cost per booked return. Put in your own booking rate in the planner below to see it.

Cost per booked return in Blackpool is the click price divided by the lead rate times the booking rate. The rates are national benchmarks, not Blackpool figures; the planner below starts from them and you can change both.

Intent groupClick pricePer booked return
General searches£3.67put in your rates

Each row uses the same two rates as the sentence above, so the order follows click price.

By intent

Where the accountant searches are in Blackpool

Searches split by what the searcher typed. The two tags rank the groups on this page by click price; they are rankings, not verdicts.

General searches are the largest share of counted search volume in Blackpool, at 84.7%.

In Blackpool, general searches has the highest click price among the counted intent groups, at £3.67 a click.

General searches

“accountant”
Searches a month100, 84.7% of counted searches
Click price, weighted avg£3.67

Near me

“accountant near me”
Searches a month8, 6.8% of counted searches
Click price, weighted avgno Google price

Specific jobs

“tax accountant”, “tax agent”, “tax return accountant”, “small business accountant”, “business accountant”
Searches a month10, 8.5% of counted searches
Click price, weighted avgno Google price

Related keywords

Not counted
“bookkeeper”, “bookkeeping services”
Searches a month15
Click price, weighted avgno Google price
Related keywords sit next to this service but are not counted in the searches or the search-weighted average click price above.
Plan

Plan a month of accountant ads in Blackpool

Put in your own value per return and margin. The call and booking rates start at the benchmarks named under each box; change them to your own.

What the budget buys (worked example)

Clicks a month
272.5
Calls or forms
7.2
Booked returns
put in yours
Click cost per booked return
put in yours

£1,000 at £3.67 a click buys about 272.5 clicks a month.

Put in your call and booking rates to see how many booked returns this buys.

Put in your value per return and your margin to see whether this pays back.

Keywords

Every accountant keyword tracked in Blackpool

Monthly searches are the average of the last 12 months. Related keywords are shown for context and are not counted in any total on this page.

The most-searched accountant keywords in Blackpool are “accountant” (100 searches a month at £3.67 a click), “accountant near me” (8 searches a month with no Google click price), and “business accountant” (2 searches a month with no Google click price).

In Blackpool, 1 of the 7 counted accountant keywords tracked here has a recorded Google click price.

KeywordIntentSearchesClick
accountantGeneral searches100£3.67
accountant near meNear me8no price
business accountantSpecific jobs2no price
small business accountantSpecific jobs2no price
tax accountantSpecific jobs2no price
tax agentSpecific jobs2no price
tax return accountantSpecific jobs2no price
bookkeeper
Related, not counted
Related keywords10no price
bookkeeping services
Related, not counted
Related keywords5no price
Ranks and trend

How Blackpool compares in the United Kingdom

Over the 48 months tracked, accountants searches in Blackpool peaked in November 2023 at 760 and were lowest in April 2023 at 30. Blackpool's single latest tracked month is up 80.0% on the same month a year ago and down 71.9% on the same month two years ago (a one-month comparison, not the rolling 12-month year-on-year figure above). In Blackpool, the keyword changing fastest year on year is "business accountant", up 50.0%.

  • Blackpool is 5th of 25 United Kingdom cities by click price, mid-table.
  • Blackpool is 21st of 25 United Kingdom cities by monthly searches, mid-table.
  • Blackpool is the only city in North West England in this set, so there is no same-region rank.
  • For this service, Blackpool sits in North West England, which is 3rd of 19 regions by businesses per 10,000 people, among the three lowest (an average of 2.4 businesses per 10,000 people across North West England).
  • Blackpool's 82.2 searches a month per 100,000 people is above the country-wide rate of 75.8 for this service.
  • Blackpool's median accountant click price of £3.67 is 64.4% below the country median of £10.32.
  • Counted searches over the last 12 months are up 6.8% on the 12 months before.
  • In Blackpool, searches peak in November, about 73.4% above the monthly average, and are lowest in December.
Businesses

Accountant businesses in Blackpool

The Office for National Statistics counts 35 businesses in this industry in Blackpool (2026), about 2.4 for every 10,000 people.

What is counted: local units, VAT or PAYE registered, rounded to 5.

Population: 143,492 (Blackpool). Source: ONS mid-year population estimates via Nomis, dataset NM_2002_1, 2025.

Business counts are never compared across countries on this site: each country's statistics agency counts a different set of businesses.

6 countries

Accountant click prices in 6 countries

United Kingdom is 5th of 6 countries by median accountant click price (lowest first), all in US$ at the Federal Reserve H.10 September 2026 average.

CountryMedian click (US$)Searches per 100,000 peopleCities
IrelandUS$5.00150.15
CanadaUS$6.1257.513
AustraliaUS$7.75176.625
New ZealandUS$8.46107.86
United Kingdom
this page's country
US$13.8475.825
United StatesUS$19.8322.250

Medians across each country's tracked cities, same pull month. Each country uses its own keyword set and its own name for the service. Only click prices and searches are compared across borders; business counts are not.

Rules

Rules for accountants in the United Kingdom

Accountants are not centrally licensed in the UK; professional-body membership (e.g. ICAEW, ACCA) is voluntary, not a mandatory licence.

FAQ

Questions people ask about accountant ads in Blackpool

How much does a Google Ads click cost for an accountant in Blackpool?

£3.67 a click at the search-weighted average across the counted accountant search terms in Blackpool (Google Ads via DataForSEO, pulled 13 October 2026). Blackpool is 5th of 25 United Kingdom cities by click price, mid-table.

How many people search for an accountant in Blackpool each month?

118 searches a month on average over the last 12 months, up 6.8% on the 12 months before (Google Ads via DataForSEO, pulled 13 October 2026).

What does a booked return cost in clicks for accountants in Blackpool?

There is a sourced lead rate for accountant (2.64% of clicks call or fill a form; US benchmark, LocaliQ 2026, Finance & Insurance) but no sourced booking rate, so this page prints no cost per booked return. Put in your own booking rate in the planner below to see it.

Where do the numbers on this page come from?

Searches and click prices: Google Ads via DataForSEO, pulled 13 October 2026. Lead rate: LocaliQ 2026 (US benchmark). Population and business counts: ONS UK Business Counts via Nomis, dataset NM_141_1 (SIC 2007 local units x local authority district). Click prices convert from US$ at the Federal Reserve H.10 2026-09 average. Every source is listed at the bottom of this page.

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Method

Search terms: a fixed keyword set per service for United Kingdom, tagged by intent (general, near me, urgent and specific jobs), targeted to Blackpool with Google Ads location codes, not a text match.

Monthly searches is the average of the last 12 months, summed across the counted keywords. Related keywords are listed but never counted.

Click price is the search-weighted average click price across the counted keywords (sum of each keyword's click price times its monthly searches, divided by total searches), as Google Ads reports the per-keyword prices via DataForSEO.

Year on year compares the last 12 months of counted searches with the 12 months before.

Cost per booked return is the click price divided by the lead rate times the booking rate. The lead rate is LocaliQ's US share of clicks that become calls or forms for the closest industry (US benchmark); the booking rate is ServiceTitan's share of calls that book, for trades (US/Canada benchmark). Where either rate has no source, the page prints no number.

DataForSEO reports click prices in US$; they convert to GBP at the Federal Reserve H.10 September 2026 average (1 GBP = 1.3406 US$).

The tags “Lowest click price on this page” and “Highest click price on this page” rank the intent groups on this page by click price. They are rankings, not verdicts.

Sources

Data and sources

Search data pulled 13 October 2026. Google Keyword Planner estimates via DataForSEO, not what you will pay at auction; your own Google Ads account shows your real price.

DatasetLicence
DataForSEO, retrieved 13 October 2026
DataForSEO Terms of Service (paid API)
US benchmark lead rate (calls and forms), Finance & Insurance
Published benchmark, cited
Business counts, 2026
Open Government Licence v3.0
Population
September 2026 monthly average
US government work

Related: Accountant in London, Accountant in Birmingham, Accountant in Manchester, Accountant across United Kingdom, All services in Blackpool.

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