Accountant ads in Dunedin: NZ$14.17 a click
A Google Ads click for an accountant in Dunedin costs NZ$14.17 at the search-weighted average (96 searches a month, Google Ads via DataForSEO, pulled October 2026). Searches over the last 12 months are up 7.5% on the 12 months before. Prices are in NZD, converted from US$ at the Federal Reserve H.10 September 2026 average.
There is a sourced lead rate for accountant (2.64% of clicks call or fill a form; US benchmark, LocaliQ 2026, Finance & Insurance) but no sourced booking rate, so this page prints no cost per booked return. Put in your own booking rate in the planner below to see it.
What a booked return costs in clicks
There is a sourced lead rate for accountant (2.64% of clicks call or fill a form; US benchmark, LocaliQ 2026, Finance & Insurance) but no sourced booking rate, so this page prints no cost per booked return. Put in your own booking rate in the planner below to see it.
Cost per booked return in Dunedin is the click price divided by the lead rate times the booking rate. The rates are national benchmarks, not Dunedin figures; the planner below starts from them and you can change both.
| Intent group | Click price | Per booked return |
|---|---|---|
| Specific jobs | NZ$14.17 | put in your rates |
Each row uses the same two rates as the sentence above, so the order follows click price.
Where the accountant searches are in Dunedin
Searches split by what the searcher typed. The two tags rank the groups on this page by click price; they are rankings, not verdicts.
General searches are the largest share of counted search volume in Dunedin, at 53.1%.
In Dunedin, specific jobs has the highest click price among the counted intent groups, at NZ$14.17 a click.
General searches
Near me
Specific jobs
Related keywords
Not countedPlan a month of accountant ads in Dunedin
Put in your own value per return and margin. The call and booking rates start at the benchmarks named under each box; change them to your own.
What the budget buys (worked example)
NZ$1,000 at NZ$14.17 a click buys about 70.6 clicks a month.
Put in your call and booking rates to see how many booked returns this buys.
Put in your value per return and your margin to see whether this pays back.
Every accountant keyword tracked in Dunedin
Monthly searches are the average of the last 12 months. Related keywords are shown for context and are not counted in any total on this page.
The most-searched accountant keywords in Dunedin are “accountant” (52 searches a month with no Google click price), “accountant near me” (12 searches a month with no Google click price), and “business accountant” (8 searches a month at NZ$14.98 a click).
In Dunedin, “tax return accountant” is the keyword furthest from the country median: NZ$10.90 a click, 25.8% below the NZ$14.69 median click price for accountant across this country's tracked cities.
In Dunedin, “tax return accountant” is the least-searched of the counted keywords tracked here, at 2 searches a month.
In Dunedin, 2 of the 7 counted accountant keywords tracked here have a recorded Google click price.
| Keyword | Intent | Searches | Click |
|---|---|---|---|
| accountant | General searches | 52 | no price |
| accountant near me | Near me | 12 | no price |
| business accountant | Specific jobs | 8 | NZ$14.98 |
| small business accountant | Specific jobs | 8 | no price |
| tax accountant | Specific jobs | 8 | no price |
| tax agent | Specific jobs | 8 | no price |
| tax return accountant | Specific jobs | 2 | NZ$10.90 |
| bookkeeper Related, not counted | Related keywords | 12 | no price |
| bookkeeping services Related, not counted | Related keywords | 6 | no price |
How Dunedin compares in New Zealand
Over the 48 months tracked, accountants searches in Dunedin peaked in January 2026 at 160 and were lowest in December 2025 at 50. Dunedin's single latest tracked month is down 18.2% on the same month a year ago and up 12.5% on the same month two years ago (a one-month comparison, not the rolling 12-month year-on-year figure above). In Dunedin, the keyword changing fastest year on year is "business accountant", up 50.0%.
- Dunedin is 2nd of 6 New Zealand cities by click price, among the three lowest.
- Dunedin is 6th of 6 New Zealand cities by monthly searches, the lowest.
- Dunedin is the only city in the Otago region in this set, so there is no same-region rank.
- Dunedin's 72.8 searches a month per 100,000 people is below the country-wide rate of 107.8 for this service.
- Dunedin's median accountant click price of NZ$14.17 is 3.5% below the country median of NZ$14.69.
- Counted searches over the last 12 months are up 7.5% on the 12 months before.
- In Dunedin, searches peak in January, about 16.1% above the monthly average, and are lowest in December.
Accountant businesses in Dunedin
Stats NZ does not publish a business count for accountants in Dunedin at this level, so this page shows none. No published industry code matches accountants at this geography. That is a finding about the published statistics, not about how many accountants work here.
Population: 131,800 (Dunedin). Source: Stats NZ subnational population estimates at 30 June, by urban area.
Business counts are never compared across countries on this site: each country's statistics agency counts a different set of businesses.
Accountant click prices in 6 countries
New Zealand is 4th of 6 countries by median accountant click price (lowest first), all in US$ at the Federal Reserve H.10 September 2026 average.
| Country | Median click (US$) | Searches per 100,000 people | Cities |
|---|---|---|---|
| Ireland | US$5.00 | 150.1 | 5 |
| Canada | US$6.12 | 57.5 | 13 |
| Australia | US$7.75 | 176.6 | 25 |
| New Zealand this page's country | US$8.46 | 107.8 | 6 |
| United Kingdom | US$13.84 | 75.8 | 25 |
| United States | US$19.83 | 22.2 | 50 |
Medians across each country's tracked cities, same pull month. Each country uses its own keyword set and its own name for the service. Only click prices and searches are compared across borders; business counts are not.
Questions people ask about accountant ads in Dunedin
How much does a Google Ads click cost for an accountant in Dunedin?
NZ$14.17 a click at the search-weighted average across the counted accountant search terms in Dunedin (Google Ads via DataForSEO, pulled 13 October 2026). Dunedin is 2nd of 6 New Zealand cities by click price, among the three lowest.
How many people search for an accountant in Dunedin each month?
96 searches a month on average over the last 12 months, up 7.5% on the 12 months before (Google Ads via DataForSEO, pulled 13 October 2026).
What does a booked return cost in clicks for accountants in Dunedin?
There is a sourced lead rate for accountant (2.64% of clicks call or fill a form; US benchmark, LocaliQ 2026, Finance & Insurance) but no sourced booking rate, so this page prints no cost per booked return. Put in your own booking rate in the planner below to see it.
Where do the numbers on this page come from?
Searches and click prices: Google Ads via DataForSEO, pulled 13 October 2026. Lead rate: LocaliQ 2026 (US benchmark). Population and business counts: No industry code matching accountants is published at this geography level for this city. Click prices convert from US$ at the Federal Reserve H.10 2026-09 average. Every source is listed at the bottom of this page.
Want someone to read your account against these numbers?
A free teardown looks at your last 90 days of Google Ads and tells you what to ask your agency. Or email yourself this benchmark; nothing is sent until you press send.
Method
Search terms: a fixed keyword set per service for New Zealand, tagged by intent (general, near me, urgent and specific jobs), targeted to Dunedin with Google Ads location codes, not a text match.
Monthly searches is the average of the last 12 months, summed across the counted keywords. Related keywords are listed but never counted.
Click price is the search-weighted average click price across the counted keywords (sum of each keyword's click price times its monthly searches, divided by total searches), as Google Ads reports the per-keyword prices via DataForSEO.
Year on year compares the last 12 months of counted searches with the 12 months before.
Cost per booked return is the click price divided by the lead rate times the booking rate. The lead rate is LocaliQ's US share of clicks that become calls or forms for the closest industry (US benchmark); the booking rate is ServiceTitan's share of calls that book, for trades (US/Canada benchmark). Where either rate has no source, the page prints no number.
DataForSEO reports click prices in US$; they convert to NZD at the Federal Reserve H.10 September 2026 average (1 NZD = 0.5760 US$).
The tags “Lowest click price on this page” and “Highest click price on this page” rank the intent groups on this page by click price. They are rankings, not verdicts.
Data and sources
Search data pulled 13 October 2026. Google Keyword Planner estimates via DataForSEO, not what you will pay at auction; your own Google Ads account shows your real price.
| Dataset | Licence |
|---|---|
DataForSEO, retrieved 13 October 2026 | DataForSEO Terms of Service (paid API) |
US benchmark lead rate (calls and forms), Finance & Insurance | Published benchmark, cited |
Population | |
September 2026 monthly average | US government work |
Related: Accountant in Auckland, Accountant in Christchurch, Accountant in Wellington, Accountant across New Zealand, All services in Dunedin.
