Builder ads in Galway: €2.40 a click

What a booked job costs in clicks

At a lead rate of 8.05% of clicks (calls and forms; US benchmark, LocaliQ 2026, Home & Home Improvement) and a booking rate of 42% of calls (US/Canada benchmark, ServiceTitan, call-booking rate for trades), a booked job costs about €71 in clicks at €2.40 a click.

Cost per booked job in Galway is the click price divided by the lead rate times the booking rate. The rates are national benchmarks, not Galway figures; the planner below starts from them and you can change both.

Each row uses the same two rates as the sentence above, so the order follows click price.

Where the builder searches are in Galway

Searches split by what the searcher typed. The two tags rank the groups on this page by click price; they are rankings, not verdicts.

Specific jobs are the largest share of counted search volume in Galway, at 80.0%.

In Galway, specific jobs has the highest click price among the counted intent groups, at €2.40 a click.

Plan a month of builder ads in Galway

Put in your own value per job and margin. The call and booking rates start at the benchmarks named under each box; change them to your own.

Every builder keyword tracked in Galway

Monthly searches are the average of the last 12 months. Related keywords are shown for context and are not counted in any total on this page.

The most-searched builder keywords in Galway are “bathroom renovation” (11 searches a month at €2.34 a click), “home renovations” (11 searches a month at €4.09 a click), and “house extensions” (11 searches a month at €0.77 a click).

In Galway, “home renovations” is the keyword furthest from the country median: €4.09 a click, 70.4% above the €2.40 median click price for builder across this country's tracked cities.

In Galway, “renovation builder” is the least-searched of the counted keywords tracked here, at 0 searches a month.

In Galway, 3 of the 9 counted builder keywords tracked here have a recorded Google click price.

How Galway compares in Ireland

Over the 48 months tracked, renovation builders searches in Galway peaked in March 2023 at 120 and were lowest in October 2023 at 50. Galway's single latest tracked month is up 14.3% on the same month a year ago and up 60.0% on the same month two years ago (a one-month comparison, not the rolling 12-month year-on-year figure above). In Galway, the keyword changing fastest year on year is "renovation builder", down 100.0%.

• Galway is 3rd of 5 Ireland cities by click price, among the three lowest.
• Galway is 4th of 5 Ireland cities by monthly searches, among the three lowest.
• Galway is the only city in County Galway in this set, so there is no same-county rank.
• Galway's 75.7 searches a month per 100,000 people is below the country-wide rate of 85.8 for this service.
• Galway's median builder click price of €2.40 is in line with the country median of €2.40.
• Counted searches over the last 12 months are down 4.9% on the 12 months before.
• In Galway, searches peak in March, about 20.7% above the monthly average, and are lowest in May.

Builder businesses in Galway

The Central Statistics Office does not publish a business count for renovation builders in Galway at this level, so this page shows none. It publishes business counts at this level only for broad industry sections, which mix renovation builders with other businesses. That is a finding about the published statistics, not about how many renovation builders work here.

Population: 85,910 (Galway city and suburbs, Co Galway). Source: CSO Census 2022, city and suburbs population (data.cso.ie).

Business counts are never compared across countries on this site: each country's statistics agency counts a different set of businesses.

Builder click prices in 6 countries

Ireland is 1st of 6 countries by median builder click price (lowest first), all in US$ at the Federal Reserve H.10 September 2026 average.

Medians across each country's tracked cities, same pull month. Each country uses its own keyword set and its own name for the service. Only click prices and searches are compared across borders; business counts are not.

Questions people ask about builder ads in Galway

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Data and sources

Search data pulled 13 October 2026. Google Keyword Planner estimates via DataForSEO, not what you will pay at auction; your own Google Ads account shows your real price.