Vet ads in Windsor: C$4.84 a click
A Google Ads click for a vet in Windsor costs C$4.84 at the search-weighted average (1,489 searches a month, Google Ads via DataForSEO, pulled October 2026). Searches over the last 12 months are down 21.1% on the 12 months before. Prices are in CAD, converted from US$ at the Federal Reserve H.10 September 2026 average.
At a lead rate of 16.22% of clicks (calls and forms; US benchmark, LocaliQ 2026, Animals & Pets) and a booking rate of 22% of calls (US/Canada benchmark, Patient Prism - Veterinary Patient Access Report 2025), a booked appointment costs about C$136 in clicks at C$4.84 a click.
In Windsor, the lowest click price on this page is near me at C$4.37. The highest click price on this page in Windsor is urgent at C$7.01.
What a booked appointment costs in clicks
At a lead rate of 16.22% of clicks (calls and forms; US benchmark, LocaliQ 2026, Animals & Pets) and a booking rate of 22% of calls (US/Canada benchmark, Patient Prism - Veterinary Patient Access Report 2025), a booked appointment costs about C$136 in clicks at C$4.84 a click.
Cost per booked appointment in Windsor is the click price divided by the lead rate times the booking rate. The rates are national benchmarks, not Windsor figures; the planner below starts from them and you can change both.
| Intent group | Click price | Per booked appointment |
|---|---|---|
| General searches | C$4.86 | C$136 |
| Near me | C$4.37 | C$122 |
| Urgent | C$7.01 | C$196 |
| Specific jobs | C$5.44 | C$152 |
Each row uses the same two rates as the sentence above, so the order follows click price.
Where the vet searches are in Windsor
Searches split by what the searcher typed. The two tags rank the groups on this page by click price; they are rankings, not verdicts.
General searches are the largest share of counted search volume in Windsor, at 41.9%.
In Windsor, urgent has the highest click price among the counted intent groups, at C$7.01 a click.
An urgent search (“emergency vet”) costs C$8.70 a click, against C$5.25 for “vet”.
General searches
Near me
Lowest click price on this pageUrgent
Highest click price on this pageSpecific jobs
Plan a month of vet ads in Windsor
Put in your own value per appointment and margin. The call and booking rates start at the benchmarks named under each box; change them to your own.
What the budget buys (worked example)
C$1,000 at C$4.84 a click buys about 206.6 clicks a month.
If 16.22% of clicks call or fill a form and you book 22% of those calls, that is about 33.5 calls and 7.4 booked appointments, so each booked appointment costs about C$136 in clicks.
Put in your value per appointment and your margin to see whether this pays back.
Every vet keyword tracked in Windsor
Monthly searches are the average of the last 12 months. Related keywords are shown for context and are not counted in any total on this page.
The most-searched vet keywords in Windsor are “vet near me” (557 searches a month at C$4.37 a click), “vet” (511 searches a month at C$5.25 a click), and “animal hospital” (213 searches a month at C$5.41 a click).
In Windsor, “emergency vet” is the keyword furthest from the country median: C$8.70 a click, 77.9% above the C$4.89 median click price for vet across this country's tracked cities.
In Windsor, “dog desexing” is the least-searched of the counted keywords tracked here, at 2 searches a month.
In Windsor, 10 of the 12 counted vet keywords tracked here have a recorded Google click price.
| Keyword | Intent | Searches | Click |
|---|---|---|---|
| vet | General searches | 511 | C$5.25 |
| vet clinic | General searches | 57 | C$3.12 |
| veterinary clinic | General searches | 57 | C$3.12 |
| vet near me | Near me | 557 | C$4.37 |
| emergency vet | Urgent | 32 | C$8.70 |
| 24 hour vet | Urgent | 12 | C$2.50 |
| animal hospital | Specific jobs | 213 | C$5.41 |
| cat vet | Specific jobs | 22 | C$7.42 |
| dog vaccination | Specific jobs | 13 | C$3.35 |
| puppy vaccination | Specific jobs | 11 | C$4.62 |
| pet vaccination | Specific jobs | 4 | no price |
| dog desexing | Specific jobs | 2 | no price |
How Windsor compares in Canada
Over the 48 months tracked, vets searches in Windsor peaked in March 2024 at 3,500 and were lowest in February 2026 at 1,010. Windsor's single latest tracked month is down 17.3% on the same month a year ago and down 19.7% on the same month two years ago (a one-month comparison, not the rolling 12-month year-on-year figure above). In Windsor, the keyword changing fastest year on year is "cat vet", up 116.7%.
- Windsor is 6th of 13 Canada cities by click price, mid-table.
- Windsor is 12th of 13 Canada cities by monthly searches, among the three lowest.
- Windsor is 4th of 7 Ontario cities by click price, mid-table.
- Windsor is 6th of 7 Ontario cities by monthly searches, among the three lowest.
- Windsor logs 304.7 searches a month for every 100,000 people, fewer than the 366.3 logged by Toronto, the nearest-ranked city in the same province.
- Windsor's 304.7 searches a month per 100,000 people is below the country-wide rate of 390.5 for this service.
- Windsor's median vet click price of C$4.84 is 1.0% below the country median of C$4.89.
- Counted searches over the last 12 months are down 21.1% on the 12 months before.
- In Windsor, searches peak in March, about 18.5% above the monthly average, and are lowest in November.
Vet businesses in Windsor
Statistics Canada does not publish a business count for vets in Windsor at this level, so this page shows none. It publishes counts for Windsor only for broader industry groups, which mix vets with other businesses. That is a finding about the published statistics, not about how many vets work here.
Population: 488,738 (Windsor (CMA), Ontario). Source: Statistics Canada table 17-10-0148-01, population estimates by CMA/CA, July 1 vintage.
Business counts are never compared across countries on this site: each country's statistics agency counts a different set of businesses.
Vet click prices in 6 countries
Canada is 5th of 6 countries by median vet click price (lowest first), all in US$ at the Federal Reserve H.10 September 2026 average.
| Country | Median click (US$) | Searches per 100,000 people | Cities |
|---|---|---|---|
| Ireland | US$0.61 | 520.5 | 5 |
| New Zealand | US$1.92 | 493.2 | 6 |
| Australia | US$2.47 | 704.1 | 25 |
| United Kingdom | US$3.36 | 333.0 | 25 |
| Canada this page's country | US$3.50 | 390.5 | 13 |
| United States | US$9.54 | 244.6 | 50 |
Medians across each country's tracked cities, same pull month. Each country uses its own keyword set and its own name for the service. Only click prices and searches are compared across borders; business counts are not.
Questions people ask about vet ads in Windsor
How much does a Google Ads click cost for a vet in Windsor?
C$4.84 a click at the search-weighted average across the counted vet search terms in Windsor (Google Ads via DataForSEO, pulled 13 October 2026). Windsor is 6th of 13 Canada cities by click price, mid-table.
How many people search for a vet in Windsor each month?
1,489 searches a month on average over the last 12 months, down 21.1% on the 12 months before (Google Ads via DataForSEO, pulled 13 October 2026).
What does a booked appointment cost in clicks for vets in Windsor?
At a lead rate of 16.22% of clicks (calls and forms; US benchmark, LocaliQ 2026, Animals & Pets) and a booking rate of 22.00% of calls (US/Canada benchmark, Patient Prism - Veterinary Patient Access Report 2025), a booked appointment costs about C$136 in clicks at C$4.84 a click.
Where do the numbers on this page come from?
Searches and click prices: Google Ads via DataForSEO, pulled 13 October 2026. Lead rate: LocaliQ 2026 (US benchmark). Booking rate: ServiceTitan (US/Canada benchmark). Population and business counts: StatCan publishes CMA/CSD-level business counts (table 33-10-1016-01) to 4-digit NAICS only (verified: max classificationCode length 4 across all 445 members). NAICS 541940 shares its 4-digit group 5419 with other 6-digit codes, so the 6-digit figure cannot be isolated at CMA geography without silently substituting the coarser group. Click prices convert from US$ at the Federal Reserve H.10 2026-09 average. Every source is listed at the bottom of this page.
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Method
Search terms: a fixed keyword set per service for Canada, tagged by intent (general, near me, urgent and specific jobs), targeted to Windsor with Google Ads location codes, not a text match.
Monthly searches is the average of the last 12 months, summed across the counted keywords. Related keywords are listed but never counted.
Click price is the search-weighted average click price across the counted keywords (sum of each keyword's click price times its monthly searches, divided by total searches), as Google Ads reports the per-keyword prices via DataForSEO.
Year on year compares the last 12 months of counted searches with the 12 months before.
Cost per booked appointment is the click price divided by the lead rate times the booking rate. The lead rate is LocaliQ's US share of clicks that become calls or forms for the closest industry (US benchmark); the booking rate is ServiceTitan's share of calls that book, for trades (US/Canada benchmark). Where either rate has no source, the page prints no number.
DataForSEO reports click prices in US$; they convert to CAD at the Federal Reserve H.10 September 2026 average (1 CAD = 0.7157 US$).
The tags “Lowest click price on this page” and “Highest click price on this page” rank the intent groups on this page by click price. They are rankings, not verdicts.
Data and sources
Search data pulled 13 October 2026. Google Keyword Planner estimates via DataForSEO, not what you will pay at auction; your own Google Ads account shows your real price.
| Dataset | Licence |
|---|---|
DataForSEO, retrieved 13 October 2026 | DataForSEO Terms of Service (paid API) |
US benchmark lead rate (calls and forms), Animals & Pets | Published benchmark, cited |
US/Canada benchmark booking rate, trades | Published benchmark, cited |
Population | |
September 2026 monthly average | US government work |
Related: Vet in Toronto, Vet in Ottawa, Vet in Hamilton, Vet across Canada, All services in Windsor.
