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Vet ads in Hamilton: C$5.58 a click

A Google Ads click for a vet in Hamilton costs C$5.58 at the search-weighted average (3,546 searches a month, Google Ads via DataForSEO, pulled October 2026). Searches over the last 12 months are down 21.2% on the 12 months before. Prices are in CAD, converted from US$ at the Federal Reserve H.10 September 2026 average.

The 10-second read
Click price, weighted avg
C$5.58
Searches a month
3,546
Year on year
down 21.2%
Click cost per booked appointment
C$156

At a lead rate of 16.22% of clicks (calls and forms; US benchmark, LocaliQ 2026, Animals & Pets) and a booking rate of 22% of calls (US/Canada benchmark, Patient Prism - Veterinary Patient Access Report 2025), a booked appointment costs about C$156 in clicks at C$5.58 a click.

In Hamilton, the lowest click price on this page is near me at C$4.83. The highest click price on this page in Hamilton is specific jobs at C$9.51.

Cost per booked appointment

What a booked appointment costs in clicks

At a lead rate of 16.22% of clicks (calls and forms; US benchmark, LocaliQ 2026, Animals & Pets) and a booking rate of 22% of calls (US/Canada benchmark, Patient Prism - Veterinary Patient Access Report 2025), a booked appointment costs about C$156 in clicks at C$5.58 a click.

Cost per booked appointment in Hamilton is the click price divided by the lead rate times the booking rate. The rates are national benchmarks, not Hamilton figures; the planner below starts from them and you can change both.

Intent groupClick pricePer booked appointment
General searchesC$4.89C$137
Near meC$4.83C$135
UrgentC$8.31C$233
Specific jobsC$9.51C$267

Each row uses the same two rates as the sentence above, so the order follows click price.

By intent

Where the vet searches are in Hamilton

Searches split by what the searcher typed. The two tags rank the groups on this page by click price; they are rankings, not verdicts.

Near me are the largest share of counted search volume in Hamilton, at 47.3%.

In Hamilton, specific jobs has the highest click price among the counted intent groups, at C$9.51 a click.

An urgent search (“emergency vet”) costs C$8.10 a click, against C$5.39 for “vet”.

General searches

“vet”, “veterinary clinic”, “vet clinic”
Searches a month1,244, 35.1% of counted searches
Click price, weighted avgC$4.89

Near me

Lowest click price on this page
“vet near me”
Searches a month1,675, 47.3% of counted searches
Click price, weighted avgC$4.83
In Hamilton, 1st of 4 niches on this page by click price, the lowest.

Urgent

“emergency vet”, “24 hour vet”
Searches a month194, 5.5% of counted searches
Click price, weighted avgC$8.31

Specific jobs

Highest click price on this page
“pet vaccination”, “dog vaccination”, “puppy vaccination”, “cat vet”, “dog desexing”, “animal hospital”
Searches a month431, 12.2% of counted searches
Click price, weighted avgC$9.51
In Hamilton, 4th of 4 niches on this page by click price, the highest.
Plan

Plan a month of vet ads in Hamilton

Put in your own value per appointment and margin. The call and booking rates start at the benchmarks named under each box; change them to your own.

What the budget buys (worked example)

Clicks a month
179.2
Calls or forms
29.1
Booked appointments
6.4
Click cost per booked appointment
C$156

C$1,000 at C$5.58 a click buys about 179.2 clicks a month.

If 16.22% of clicks call or fill a form and you book 22% of those calls, that is about 29.1 calls and 6.4 booked appointments, so each booked appointment costs about C$156 in clicks.

Put in your value per appointment and your margin to see whether this pays back.

Keywords

Every vet keyword tracked in Hamilton

Monthly searches are the average of the last 12 months. Related keywords are shown for context and are not counted in any total on this page.

The most-searched vet keywords in Hamilton are “vet near me” (1,675 searches a month at C$4.83 a click), “vet” (1,020 searches a month at C$5.39 a click), and “animal hospital” (318 searches a month at C$5.84 a click).

In Hamilton, “cat vet” is the keyword furthest from the country median: C$34.25 a click, 600.4% above the C$4.89 median click price for vet across this country's tracked cities.

In Hamilton, “dog desexing” is the least-searched of the counted keywords tracked here, at 2 searches a month.

In Hamilton, 9 of the 12 counted vet keywords tracked here have a recorded Google click price.

KeywordIntentSearchesClick
vetGeneral searches1,020C$5.39
vet clinicGeneral searches112C$2.57
veterinary clinicGeneral searches112C$2.57
vet near meNear me1,675C$4.83
emergency vetUrgent172C$8.10
24 hour vetUrgent22C$9.96
animal hospitalSpecific jobs318C$5.84
cat vetSpecific jobs56C$34.25
dog vaccinationSpecific jobs32C$2.65
puppy vaccinationSpecific jobs17no price
pet vaccinationSpecific jobs6no price
dog desexingSpecific jobs2no price
Ranks and trend

How Hamilton compares in Canada

Over the 48 months tracked, vets searches in Hamilton peaked in August 2023 at 6,810 and were lowest in February 2026 at 2,920. Hamilton's single latest tracked month is down 0.3% on the same month a year ago and down 28.8% on the same month two years ago (a one-month comparison, not the rolling 12-month year-on-year figure above). In Hamilton, the keyword changing fastest year on year is "cat vet", up 123.3%.

  • Hamilton is 8th of 13 Canada cities by click price, mid-table.
  • Hamilton is 7th of 13 Canada cities by monthly searches, mid-table.
  • Hamilton is 5th of 7 Ontario cities by click price, among the three highest.
  • Hamilton is 3rd of 7 Ontario cities by monthly searches, among the three highest.
  • Hamilton logs 407.1 searches a month for every 100,000 people, fewer than the 464.7 logged by Ottawa, the nearest-ranked city in the same province.
  • Hamilton's 407.1 searches a month per 100,000 people is above the country-wide rate of 390.5 for this service.
  • Hamilton's median vet click price of C$5.58 is 14.1% above the country median of C$4.89.
  • Counted searches over the last 12 months are down 21.2% on the 12 months before.
  • In Hamilton, searches are fairly even through the year; the busiest month, September, is not a strong peak.
Businesses

Vet businesses in Hamilton

Statistics Canada does not publish a business count for vets in Hamilton at this level, so this page shows none. It publishes counts for Hamilton only for broader industry groups, which mix vets with other businesses. That is a finding about the published statistics, not about how many vets work here.

Population: 871,143 (Hamilton (CMA), Ontario). Source: Statistics Canada table 17-10-0148-01, population estimates by CMA/CA, July 1 vintage.

Business counts are never compared across countries on this site: each country's statistics agency counts a different set of businesses.

6 countries

Vet click prices in 6 countries

Canada is 5th of 6 countries by median vet click price (lowest first), all in US$ at the Federal Reserve H.10 September 2026 average.

CountryMedian click (US$)Searches per 100,000 peopleCities
IrelandUS$0.61520.55
New ZealandUS$1.92493.26
AustraliaUS$2.47704.125
United KingdomUS$3.36333.025
Canada
this page's country
US$3.50390.513
United StatesUS$9.54244.650

Medians across each country's tracked cities, same pull month. Each country uses its own keyword set and its own name for the service. Only click prices and searches are compared across borders; business counts are not.

FAQ

Questions people ask about vet ads in Hamilton

How much does a Google Ads click cost for a vet in Hamilton?

C$5.58 a click at the search-weighted average across the counted vet search terms in Hamilton (Google Ads via DataForSEO, pulled 13 October 2026). Hamilton is 8th of 13 Canada cities by click price, mid-table.

How many people search for a vet in Hamilton each month?

3,546 searches a month on average over the last 12 months, down 21.2% on the 12 months before (Google Ads via DataForSEO, pulled 13 October 2026).

What does a booked appointment cost in clicks for vets in Hamilton?

At a lead rate of 16.22% of clicks (calls and forms; US benchmark, LocaliQ 2026, Animals & Pets) and a booking rate of 22.00% of calls (US/Canada benchmark, Patient Prism - Veterinary Patient Access Report 2025), a booked appointment costs about C$156 in clicks at C$5.58 a click.

Where do the numbers on this page come from?

Searches and click prices: Google Ads via DataForSEO, pulled 13 October 2026. Lead rate: LocaliQ 2026 (US benchmark). Booking rate: ServiceTitan (US/Canada benchmark). Population and business counts: StatCan publishes CMA/CSD-level business counts (table 33-10-1016-01) to 4-digit NAICS only (verified: max classificationCode length 4 across all 445 members). NAICS 541940 shares its 4-digit group 5419 with other 6-digit codes, so the 6-digit figure cannot be isolated at CMA geography without silently substituting the coarser group. Click prices convert from US$ at the Federal Reserve H.10 2026-09 average. Every source is listed at the bottom of this page.

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Method

Search terms: a fixed keyword set per service for Canada, tagged by intent (general, near me, urgent and specific jobs), targeted to Hamilton with Google Ads location codes, not a text match.

Monthly searches is the average of the last 12 months, summed across the counted keywords. Related keywords are listed but never counted.

Click price is the search-weighted average click price across the counted keywords (sum of each keyword's click price times its monthly searches, divided by total searches), as Google Ads reports the per-keyword prices via DataForSEO.

Year on year compares the last 12 months of counted searches with the 12 months before.

Cost per booked appointment is the click price divided by the lead rate times the booking rate. The lead rate is LocaliQ's US share of clicks that become calls or forms for the closest industry (US benchmark); the booking rate is ServiceTitan's share of calls that book, for trades (US/Canada benchmark). Where either rate has no source, the page prints no number.

DataForSEO reports click prices in US$; they convert to CAD at the Federal Reserve H.10 September 2026 average (1 CAD = 0.7157 US$).

The tags “Lowest click price on this page” and “Highest click price on this page” rank the intent groups on this page by click price. They are rankings, not verdicts.

Sources

Data and sources

Search data pulled 13 October 2026. Google Keyword Planner estimates via DataForSEO, not what you will pay at auction; your own Google Ads account shows your real price.

DatasetLicence
DataForSEO, retrieved 13 October 2026
DataForSEO Terms of Service (paid API)
US benchmark lead rate (calls and forms), Animals & Pets
Published benchmark, cited
US/Canada benchmark booking rate, trades
Published benchmark, cited
Population
September 2026 monthly average
US government work

Related: Vet in Toronto, Vet in Ottawa, Vet in Kitchener, Vet across Canada, All services in Hamilton.

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