Roofer ads in New Orleans: US$20.25 a click

What a booked job costs in clicks

At a lead rate of 8.05% of clicks (calls and forms; US benchmark, LocaliQ 2026, Home & Home Improvement) and a booking rate of 42% of calls (US/Canada benchmark, ServiceTitan, call-booking rate for trades), a booked job costs about US$599 in clicks at US$20.25 a click.

Cost per booked job in New Orleans is the click price divided by the lead rate times the booking rate. The rates are national benchmarks, not New Orleans figures; the planner below starts from them and you can change both.

Each row uses the same two rates as the sentence above, so the order follows click price.

Where the roofer searches are in New Orleans

Searches split by what the searcher typed. The two tags rank the groups on this page by click price; they are rankings, not verdicts.

Specific jobs are the largest share of counted search volume in New Orleans, at 41.6%.

In New Orleans, near me has the highest click price among the counted intent groups, at US$34.20 a click.

Plan a month of roofer ads in New Orleans

Put in your own value per job and margin. The call and booking rates start at the benchmarks named under each box; change them to your own.

Every roofer keyword tracked in New Orleans

Monthly searches are the average of the last 12 months. Related keywords are shown for context and are not counted in any total on this page.

The most-searched roofer keywords in New Orleans are “roofer near me” (195 searches a month at US$34.20 a click), “metal roofing” (144 searches a month at US$6.90 a click), and “roof repair” (69 searches a month at US$4.11 a click).

In New Orleans, “roof repair” is the keyword furthest from the country median: US$4.11 a click, 85.6% below the US$28.49 median click price for roofer across this country's tracked cities.

In New Orleans, “tile roof repair” is the least-searched of the counted keywords tracked here, at 6 searches a month.

In New Orleans, 4 of the 11 counted roofer keywords tracked here have a recorded Google click price.

How New Orleans compares in the United States

Over the 48 months tracked, roofers searches in New Orleans peaked in November 2024 at 1,890 and were lowest in October 2022 at 370. New Orleans's single latest tracked month is up 7.3% on the same month a year ago and up 28.3% on the same month two years ago (a one-month comparison, not the rolling 12-month year-on-year figure above). In New Orleans, the keyword changing fastest year on year is "roof replacement", down 80.0%.

• New Orleans is 16th of 50 United States cities by click price, mid-table.
• New Orleans is 46th of 50 United States cities by monthly searches, mid-table.
• New Orleans is the only city in Louisiana in this set, so there is no same-state rank.
• For this service, New Orleans sits in Louisiana, which is 5th of 31 states by businesses per 10,000 people, mid-table (an average of 0.5 businesses per 10,000 people across Louisiana).
• New Orleans's 64.3 searches a month per 100,000 people is above the country-wide rate of 57.8 for this service.
• New Orleans's median roofer click price of US$20.25 is 28.9% below the country median of US$28.49.
• Counted searches over the last 12 months are down 30.8% on the 12 months before.
• In New Orleans, searches peak in November, about 33.5% above the monthly average, and are lowest in December.

Roofer businesses in New Orleans

The US Census Bureau counts 51 businesses in this industry in New Orleans-Metairie, LA (2023), about 0.5 for every 10,000 people.

What is counted: employer establishments.

Counts cover businesses with employees; most sole traders are not included.

Population: 970,849 (New Orleans-Metairie, LA). Source: US Census Bureau Population Estimates Program (PEP), MSA/micropolitan estimates, vintage 2023.

Business counts are never compared across countries on this site: each country's statistics agency counts a different set of businesses.

Roofer click prices in 6 countries

United States is 6th of 6 countries by median roofer click price (lowest first), all in US$ at the Federal Reserve H.10 September 2026 average.

Medians across each country's tracked cities, same pull month. Each country uses its own keyword set and its own name for the service. Only click prices and searches are compared across borders; business counts are not.

Rules for roofers in the United States

Licensing is set by each state.

Questions people ask about roofer ads in New Orleans

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Data and sources

Search data pulled October 13, 2026. Google Keyword Planner estimates via DataForSEO, not what you will pay at auction; your own Google Ads account shows your real price.