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Landscaper ads in Glasgow: £0.56 a click

A Google Ads click for a landscaper in Glasgow costs £0.56 at the search-weighted average (349 searches a month, Google Ads via DataForSEO, pulled October 2026). Searches over the last 12 months are down 25.8% on the 12 months before. Prices are in GBP, converted from US$ at the Federal Reserve H.10 September 2026 average.

The 10-second read
Click price, weighted avg
£0.56
Searches a month
349
Year on year
down 25.8%
Click cost per booked job
£17

At a lead rate of 8.05% of clicks (calls and forms; US benchmark, LocaliQ 2026, Home & Home Improvement) and a booking rate of 42% of calls (US/Canada benchmark, ServiceTitan, call-booking rate for trades), a booked job costs about £17 in clicks at £0.56 a click.

In Glasgow, the lowest click price on this page is general searches at £0.43. The highest click price on this page in Glasgow is near me at £1.20.

Cost per booked job

What a booked job costs in clicks

At a lead rate of 8.05% of clicks (calls and forms; US benchmark, LocaliQ 2026, Home & Home Improvement) and a booking rate of 42% of calls (US/Canada benchmark, ServiceTitan, call-booking rate for trades), a booked job costs about £17 in clicks at £0.56 a click.

Cost per booked job in Glasgow is the click price divided by the lead rate times the booking rate. The rates are national benchmarks, not Glasgow figures; the planner below starts from them and you can change both.

Intent groupClick pricePer booked job
General searches£0.43£13
Near me£1.20£35
Specific jobs£0.51£15

Each row uses the same two rates as the sentence above, so the order follows click price.

By intent

Where the landscaper searches are in Glasgow

Searches split by what the searcher typed. The two tags rank the groups on this page by click price; they are rankings, not verdicts.

Specific jobs are the largest share of counted search volume in Glasgow, at 49.4%.

In Glasgow, near me has the highest click price among the counted intent groups, at £1.20 a click.

General searches

Lowest click price on this page
“landscaper”, “landscaping services”
Searches a month137, 39.4% of counted searches
Click price, weighted avg£0.43
In Glasgow, 1st of 3 niches on this page by click price, the lowest.

Near me

Highest click price on this page
“landscaper near me”
Searches a month39, 11.2% of counted searches
Click price, weighted avg£1.20
In Glasgow, 3rd of 3 niches on this page by click price, the highest.

Specific jobs

“landscape design”, “garden design”, “retaining wall construction”, “turf installation”, “paving installation”, “garden landscaping”, “outdoor landscaping”
Searches a month172, 49.4% of counted searches
Click price, weighted avg£0.51

Related keywords

Not counted
“lawn mowing”, “tree removal”
Searches a month883
Click price, weighted avg£0.44
Related keywords sit next to this service but are not counted in the searches or the search-weighted average click price above.
Plan

Plan a month of landscaper ads in Glasgow

Put in your own value per job and margin. The call and booking rates start at the benchmarks named under each box; change them to your own.

What the budget buys (worked example)

Clicks a month
1,785.7
Calls or forms
143.8
Booked jobs
60.4
Click cost per booked job
£17

£1,000 at £0.56 a click buys about 1,785.7 clicks a month.

If 8.05% of clicks call or fill a form and you book 42% of those calls, that is about 143.8 calls and 60.4 booked jobs, so each booked job costs about £17 in clicks.

Put in your value per job and your margin to see whether this pays back.

Keywords

Every landscaper keyword tracked in Glasgow

Monthly searches are the average of the last 12 months. Related keywords are shown for context and are not counted in any total on this page.

The most-searched landscaper keywords in Glasgow are “landscaper” (125 searches a month at £0.43 a click), “garden design” (89 searches a month at £0.42 a click), and “garden landscaping” (44 searches a month at £0.89 a click).

In Glasgow, “landscape design” is the keyword furthest from the country median: £0.07 a click, 95.4% below the £1.51 median click price for landscaper across this country's tracked cities.

In Glasgow, “outdoor landscaping” is the least-searched of the counted keywords tracked here, at 4 searches a month.

In Glasgow, 5 of the 10 counted landscaper keywords tracked here have a recorded Google click price.

KeywordIntentSearchesClick
landscaperGeneral searches125£0.43
landscaping servicesGeneral searches12no price
landscaper near meNear me39£1.20
garden designSpecific jobs89£0.42
garden landscapingSpecific jobs44£0.89
landscape designSpecific jobs18£0.07
retaining wall constructionSpecific jobs8no price
paving installationSpecific jobs5no price
outdoor landscapingSpecific jobs4no price
turf installationSpecific jobs4no price
lawn mowing
Related, not counted
Related keywords831£0.44
tree removal
Related, not counted
Related keywords52no price
Ranks and trend

How Glasgow compares in the United Kingdom

Over the 48 months tracked, landscapers searches in Glasgow peaked in March 2025 at 850 and were lowest in December 2025 at 170. Glasgow's single latest tracked month is up 20.0% on the same month a year ago and up 7.7% on the same month two years ago (a one-month comparison, not the rolling 12-month year-on-year figure above). In Glasgow, the keyword changing fastest year on year is "landscape design", down 61.1%.

  • Glasgow is 2nd of 25 United Kingdom cities by click price, among the three lowest.
  • Glasgow is 4th of 25 United Kingdom cities by monthly searches, mid-table.
  • Glasgow is 1st of 2 Scotland cities by click price, the lowest.
  • Glasgow is 1st of 2 Scotland cities by monthly searches, the highest.
  • For this service, Glasgow sits in Scotland, which is 10th of 19 regions by businesses per 10,000 people, mid-table (an average of 1.6 businesses per 10,000 people across Scotland).
  • Glasgow's 53.3 searches a month per 100,000 people is above the country-wide rate of 40.3 for this service.
  • Glasgow's median landscaper click price of £0.56 is 62.9% below the country median of £1.51.
  • Counted searches over the last 12 months are down 25.8% on the 12 months before.
  • In Glasgow, searches peak in March, about 31.1% above the monthly average, and are lowest in December.
Businesses

Landscaper businesses in Glasgow

The Office for National Statistics counts 80 businesses in this industry in Glasgow (2026), about 1.2 for every 10,000 people.

What is counted: local units, VAT or PAYE registered, rounded to 5.

Population: 654,330 (Glasgow). Source: ONS mid-year population estimates via Nomis, dataset NM_2002_1, 2025.

Business counts are never compared across countries on this site: each country's statistics agency counts a different set of businesses.

6 countries

Landscaper click prices in 6 countries

United Kingdom is 2nd of 6 countries by median landscaper click price (lowest first), all in US$ at the Federal Reserve H.10 September 2026 average.

CountryMedian click (US$)Searches per 100,000 peopleCities
IrelandUS$1.74100.55
United Kingdom
this page's country
US$2.0240.325
New ZealandUS$2.6463.06
AustraliaUS$4.3672.725
CanadaUS$4.4932.413
United StatesUS$6.9532.550

Medians across each country's tracked cities, same pull month. Each country uses its own keyword set and its own name for the service. Only click prices and searches are compared across borders; business counts are not.

FAQ

Questions people ask about landscaper ads in Glasgow

How much does a Google Ads click cost for a landscaper in Glasgow?

£0.56 a click at the search-weighted average across the counted landscaper search terms in Glasgow (Google Ads via DataForSEO, pulled 13 October 2026). Glasgow is 2nd of 25 United Kingdom cities by click price, among the three lowest.

How many people search for a landscaper in Glasgow each month?

349 searches a month on average over the last 12 months, down 25.8% on the 12 months before (Google Ads via DataForSEO, pulled 13 October 2026).

What does a booked job cost in clicks for landscapers in Glasgow?

At a lead rate of 8.05% of clicks (calls and forms; US benchmark, LocaliQ 2026, Home & Home Improvement) and a booking rate of 42.00% of calls (US/Canada benchmark, ServiceTitan, call-booking rate for trades), a booked job costs about £17 in clicks at £0.56 a click.

Where do the numbers on this page come from?

Searches and click prices: Google Ads via DataForSEO, pulled 13 October 2026. Lead rate: LocaliQ 2026 (US benchmark). Booking rate: ServiceTitan (US/Canada benchmark). Population and business counts: ONS UK Business Counts via Nomis, dataset NM_141_1 (SIC 2007 local units x local authority district). Click prices convert from US$ at the Federal Reserve H.10 2026-09 average. Every source is listed at the bottom of this page.

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Method

Search terms: a fixed keyword set per service for United Kingdom, tagged by intent (general, near me, urgent and specific jobs), targeted to Glasgow with Google Ads location codes, not a text match.

Monthly searches is the average of the last 12 months, summed across the counted keywords. Related keywords are listed but never counted.

Click price is the search-weighted average click price across the counted keywords (sum of each keyword's click price times its monthly searches, divided by total searches), as Google Ads reports the per-keyword prices via DataForSEO.

Year on year compares the last 12 months of counted searches with the 12 months before.

Cost per booked job is the click price divided by the lead rate times the booking rate. The lead rate is LocaliQ's US share of clicks that become calls or forms for the closest industry (US benchmark); the booking rate is ServiceTitan's share of calls that book, for trades (US/Canada benchmark). Where either rate has no source, the page prints no number.

DataForSEO reports click prices in US$; they convert to GBP at the Federal Reserve H.10 September 2026 average (1 GBP = 1.3406 US$).

The tags “Lowest click price on this page” and “Highest click price on this page” rank the intent groups on this page by click price. They are rankings, not verdicts.

Sources

Data and sources

Search data pulled 13 October 2026. Google Keyword Planner estimates via DataForSEO, not what you will pay at auction; your own Google Ads account shows your real price.

DatasetLicence
DataForSEO, retrieved 13 October 2026
DataForSEO Terms of Service (paid API)
US benchmark lead rate (calls and forms), Home & Home Improvement
Published benchmark, cited
US/Canada benchmark booking rate, trades
Published benchmark, cited
Business counts, 2026
Open Government Licence v3.0
Population
September 2026 monthly average
US government work

Related: Landscaper in Edinburgh, Landscaper in London, Landscaper in Birmingham, Landscaper across United Kingdom, All services in Glasgow.

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