Carpet cleaner ads in Southend-on-Sea: £1.68 a click

What a booked clean costs in clicks

At a lead rate of 8.05% of clicks (calls and forms; US benchmark, LocaliQ 2026, Home & Home Improvement) and a booking rate of 42% of calls (US/Canada benchmark, ServiceTitan, call-booking rate for trades), a booked clean costs about £50 in clicks at £1.68 a click.

Cost per booked clean in Southend-on-Sea is the click price divided by the lead rate times the booking rate. The rates are national benchmarks, not Southend-on-Sea figures; the planner below starts from them and you can change both.

Each row uses the same two rates as the sentence above, so the order follows click price.

Where the carpet cleaner searches are in Southend-on-Sea

Searches split by what the searcher typed. The two tags rank the groups on this page by click price; they are rankings, not verdicts.

General searches are the largest share of counted search volume in Southend-on-Sea, at 87.0%.

In Southend-on-Sea, specific jobs has the highest click price among the counted intent groups, at £4.89 a click.

Plan a month of carpet cleaner ads in Southend-on-Sea

Put in your own value per clean and margin. The call and booking rates start at the benchmarks named under each box; change them to your own.

Every carpet cleaner keyword tracked in Southend-on-Sea

Monthly searches are the average of the last 12 months. Related keywords are shown for context and are not counted in any total on this page.

The most-searched carpet cleaner keywords in Southend-on-Sea are “carpet cleaner” (272 searches a month at £1.35 a click), “carpet cleaning” (272 searches a month at £1.35 a click), and “steam carpet cleaning” (19 searches a month at £0.44 a click).

In Southend-on-Sea, “rug cleaning” is the keyword furthest from the country median: £12.92 a click, 850.0% above the £1.36 median click price for carpet cleaner across this country's tracked cities.

In Southend-on-Sea, “end of lease carpet cleaning” is the least-searched of the counted keywords tracked here, at 0 searches a month.

In Southend-on-Sea, 7 of the 11 counted carpet cleaner keywords tracked here have a recorded Google click price.

How Southend-on-Sea compares in the United Kingdom

Over the 48 months tracked, carpet cleaners searches in Southend-on-Sea peaked in November 2022 at 1,020 and were lowest in May 2023 at 220. Southend-on-Sea's single latest tracked month is up 14.3% on the same month a year ago and down 1.4% on the same month two years ago (a one-month comparison, not the rolling 12-month year-on-year figure above). In Southend-on-Sea, the keyword changing fastest year on year is "carpet cleaning quote", down 75.0%.

• Southend-on-Sea is 21st of 25 United Kingdom cities by click price, mid-table.
• Southend-on-Sea is 21st of 25 United Kingdom cities by monthly searches, mid-table.
• Southend-on-Sea is the only city in East of England in this set, so there is no same-region rank.
• For this service, Southend-on-Sea sits in East of England, which is 12th of 19 regions by businesses per 10,000 people, mid-table (an average of 5.4 businesses per 10,000 people across East of England).
• Southend-on-Sea's 336.4 searches a month per 100,000 people is below the country-wide rate of 341.4 for this service.
• Southend-on-Sea's median carpet cleaner click price of £1.68 is 23.5% above the country median of £1.36.
• Counted searches over the last 12 months are down 0.1% on the 12 months before.
• In Southend-on-Sea, searches peak in November, about 29.0% above the monthly average, and are lowest in June.

Carpet cleaner businesses in Southend-on-Sea

The Office for National Statistics counts 100 businesses in this industry in Southend-on-Sea (2026), about 5.4 for every 10,000 people.

What is counted: local units, VAT or PAYE registered, rounded to 5.

Population: 185,214 (Southend-on-Sea). Source: ONS mid-year population estimates via Nomis, dataset NM_2002_1, 2025.

Business counts are never compared across countries on this site: each country's statistics agency counts a different set of businesses.

Carpet cleaner click prices in 6 countries

United Kingdom is 3rd of 6 countries by median carpet cleaner click price (lowest first), all in US$ at the Federal Reserve H.10 September 2026 average.

Medians across each country's tracked cities, same pull month. Each country uses its own keyword set and its own name for the service. Only click prices and searches are compared across borders; business counts are not.

Questions people ask about carpet cleaner ads in Southend-on-Sea

Want someone to read your account against these numbers?

A free teardown looks at your last 90 days of Google Ads and tells you what to ask your agency. Or email yourself this benchmark; nothing is sent until you press send.

Data and sources

Search data pulled 13 October 2026. Google Keyword Planner estimates via DataForSEO, not what you will pay at auction; your own Google Ads account shows your real price.