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Carpet cleaner ads in Nottingham: £1.52 a click

A Google Ads click for a carpet cleaner in Nottingham costs £1.52 at the search-weighted average (356 searches a month, Google Ads via DataForSEO, pulled October 2026). Searches over the last 12 months are down 1.6% on the 12 months before. Prices are in GBP, converted from US$ at the Federal Reserve H.10 September 2026 average.

The 10-second read
Click price, weighted avg
£1.52
Searches a month
356
Year on year
down 1.6%
Click cost per booked clean
£45

At a lead rate of 8.05% of clicks (calls and forms; US benchmark, LocaliQ 2026, Home & Home Improvement) and a booking rate of 42% of calls (US/Canada benchmark, ServiceTitan, call-booking rate for trades), a booked clean costs about £45 in clicks at £1.52 a click.

In Nottingham, the lowest click price on this page is specific jobs at £0.37. The highest click price on this page in Nottingham is near me at £2.16.

Cost per booked clean

What a booked clean costs in clicks

At a lead rate of 8.05% of clicks (calls and forms; US benchmark, LocaliQ 2026, Home & Home Improvement) and a booking rate of 42% of calls (US/Canada benchmark, ServiceTitan, call-booking rate for trades), a booked clean costs about £45 in clicks at £1.52 a click.

Cost per booked clean in Nottingham is the click price divided by the lead rate times the booking rate. The rates are national benchmarks, not Nottingham figures; the planner below starts from them and you can change both.

Intent groupClick pricePer booked clean
General searches£1.51£45
Near me£2.16£64
Specific jobs£0.37£11

Each row uses the same two rates as the sentence above, so the order follows click price.

By intent

Where the carpet cleaner searches are in Nottingham

Searches split by what the searcher typed. The two tags rank the groups on this page by click price; they are rankings, not verdicts.

General searches are the largest share of counted search volume in Nottingham, at 75.6%.

In Nottingham, near me has the highest click price among the counted intent groups, at £2.16 a click.

General searches

“carpet cleaner”, “carpet cleaning”
Searches a month270, 75.6% of counted searches
Click price, weighted avg£1.51

Near me

Highest click price on this page
“carpet cleaner near me”, “carpet cleaning near me”
Searches a month22, 6.2% of counted searches
Click price, weighted avg£2.16
In Nottingham, 3rd of 3 niches on this page by click price, the highest.

Specific jobs

Lowest click price on this page
“steam carpet cleaning”, “carpet cleaning service”, “rug cleaning”, “carpet stain removal”, “end of lease carpet cleaning”, “commercial carpet cleaning”, “carpet cleaning quote”
Searches a month65, 18.2% of counted searches
Click price, weighted avg£0.37
In Nottingham, 1st of 3 niches on this page by click price, the lowest.

Related keywords

Not counted
“upholstery cleaning”
Searches a month8
Click price, weighted avg£2.11
Related keywords sit next to this service but are not counted in the searches or the search-weighted average click price above.
Plan

Plan a month of carpet cleaner ads in Nottingham

Put in your own value per clean and margin. The call and booking rates start at the benchmarks named under each box; change them to your own.

What the budget buys (worked example)

Clicks a month
657.9
Calls or forms
53.0
Booked cleans
22.2
Click cost per booked clean
£45

£1,000 at £1.52 a click buys about 657.9 clicks a month.

If 8.05% of clicks call or fill a form and you book 42% of those calls, that is about 53.0 calls and 22.2 booked cleans, so each booked clean costs about £45 in clicks.

Put in your value per clean and your margin to see whether this pays back.

Keywords

Every carpet cleaner keyword tracked in Nottingham

Monthly searches are the average of the last 12 months. Related keywords are shown for context and are not counted in any total on this page.

The most-searched carpet cleaner keywords in Nottingham are “carpet cleaner” (135 searches a month at £1.51 a click), “carpet cleaning” (135 searches a month at £1.51 a click), and “commercial carpet cleaning” (22 searches a month with no Google click price).

In Nottingham, “steam carpet cleaning” is the keyword furthest from the country median: £0.37 a click, 72.8% below the £1.36 median click price for carpet cleaner across this country's tracked cities.

In Nottingham, “carpet cleaning quote” is the least-searched of the counted keywords tracked here, at 1 search a month.

In Nottingham, 5 of the 11 counted carpet cleaner keywords tracked here have a recorded Google click price.

KeywordIntentSearchesClick
carpet cleanerGeneral searches135£1.51
carpet cleaningGeneral searches135£1.51
carpet cleaner near meNear me11£2.16
carpet cleaning near meNear me11£2.16
commercial carpet cleaningSpecific jobs22no price
carpet cleaning serviceSpecific jobs18no price
steam carpet cleaningSpecific jobs12£0.37
rug cleaningSpecific jobs7no price
carpet stain removalSpecific jobs5no price
carpet cleaning quoteSpecific jobs1no price
end of lease carpet cleaningSpecific jobsnoneno price
upholstery cleaning
Related, not counted
Related keywords8£2.11
Ranks and trend

How Nottingham compares in the United Kingdom

Over the 48 months tracked, carpet cleaners searches in Nottingham peaked in September 2022 at 2,130 and were lowest in July 2025 at 270. Nottingham's single latest tracked month is up 17.1% on the same month a year ago and up 2.5% on the same month two years ago (a one-month comparison, not the rolling 12-month year-on-year figure above). In Nottingham, the keyword changing fastest year on year is "carpet cleaning quote", down 75.0%.

  • Nottingham is 18th of 25 United Kingdom cities by click price, mid-table.
  • Nottingham is 24th of 25 United Kingdom cities by monthly searches, among the three lowest.
  • Nottingham is the only city in Nottinghamshire in this set, so there is no same-region rank.
  • For this service, Nottingham sits in Nottinghamshire, which is 8th of 19 regions by businesses per 10,000 people, mid-table (an average of 4.5 businesses per 10,000 people across Nottinghamshire).
  • Nottingham's 109.3 searches a month per 100,000 people is below the country-wide rate of 341.4 for this service.
  • Nottingham's median carpet cleaner click price of £1.52 is 11.8% above the country median of £1.36.
  • Counted searches over the last 12 months are down 1.6% on the 12 months before.
  • In Nottingham, searches peak in September, about 45.8% above the monthly average, and are lowest in June.
Businesses

Carpet cleaner businesses in Nottingham

The Office for National Statistics counts 145 businesses in this industry in Nottingham (2026), about 4.5 for every 10,000 people.

What is counted: local units, VAT or PAYE registered, rounded to 5.

Population: 325,765 (Nottingham). Source: ONS mid-year population estimates via Nomis, dataset NM_2002_1, 2025.

Business counts are never compared across countries on this site: each country's statistics agency counts a different set of businesses.

6 countries

Carpet cleaner click prices in 6 countries

United Kingdom is 3rd of 6 countries by median carpet cleaner click price (lowest first), all in US$ at the Federal Reserve H.10 September 2026 average.

CountryMedian click (US$)Searches per 100,000 peopleCities
IrelandUS$0.74403.25
New ZealandUS$1.63543.86
United Kingdom
this page's country
US$1.82341.425
AustraliaUS$2.26446.825
CanadaUS$2.82166.713
United StatesUS$7.5899.950

Medians across each country's tracked cities, same pull month. Each country uses its own keyword set and its own name for the service. Only click prices and searches are compared across borders; business counts are not.

FAQ

Questions people ask about carpet cleaner ads in Nottingham

How much does a Google Ads click cost for a carpet cleaner in Nottingham?

£1.52 a click at the search-weighted average across the counted carpet cleaner search terms in Nottingham (Google Ads via DataForSEO, pulled 13 October 2026). Nottingham is 18th of 25 United Kingdom cities by click price, mid-table.

How many people search for a carpet cleaner in Nottingham each month?

356 searches a month on average over the last 12 months, down 1.6% on the 12 months before (Google Ads via DataForSEO, pulled 13 October 2026).

What does a booked clean cost in clicks for carpet cleaners in Nottingham?

At a lead rate of 8.05% of clicks (calls and forms; US benchmark, LocaliQ 2026, Home & Home Improvement) and a booking rate of 42.00% of calls (US/Canada benchmark, ServiceTitan, call-booking rate for trades), a booked clean costs about £45 in clicks at £1.52 a click.

Where do the numbers on this page come from?

Searches and click prices: Google Ads via DataForSEO, pulled 13 October 2026. Lead rate: LocaliQ 2026 (US benchmark). Booking rate: ServiceTitan (US/Canada benchmark). Population and business counts: ONS UK Business Counts via Nomis, dataset NM_141_1 (SIC 2007 local units x local authority district). Click prices convert from US$ at the Federal Reserve H.10 2026-09 average. Every source is listed at the bottom of this page.

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Method

Search terms: a fixed keyword set per service for United Kingdom, tagged by intent (general, near me, urgent and specific jobs), targeted to Nottingham with Google Ads location codes, not a text match.

Monthly searches is the average of the last 12 months, summed across the counted keywords. Related keywords are listed but never counted.

Click price is the search-weighted average click price across the counted keywords (sum of each keyword's click price times its monthly searches, divided by total searches), as Google Ads reports the per-keyword prices via DataForSEO.

Year on year compares the last 12 months of counted searches with the 12 months before.

Cost per booked clean is the click price divided by the lead rate times the booking rate. The lead rate is LocaliQ's US share of clicks that become calls or forms for the closest industry (US benchmark); the booking rate is ServiceTitan's share of calls that book, for trades (US/Canada benchmark). Where either rate has no source, the page prints no number.

DataForSEO reports click prices in US$; they convert to GBP at the Federal Reserve H.10 September 2026 average (1 GBP = 1.3406 US$).

The tags “Lowest click price on this page” and “Highest click price on this page” rank the intent groups on this page by click price. They are rankings, not verdicts.

Sources

Data and sources

Search data pulled 13 October 2026. Google Keyword Planner estimates via DataForSEO, not what you will pay at auction; your own Google Ads account shows your real price.

DatasetLicence
DataForSEO, retrieved 13 October 2026
DataForSEO Terms of Service (paid API)
US benchmark lead rate (calls and forms), Home & Home Improvement
Published benchmark, cited
US/Canada benchmark booking rate, trades
Published benchmark, cited
Business counts, 2026
Open Government Licence v3.0
Population
September 2026 monthly average
US government work

Related: Carpet cleaner in London, Carpet cleaner in Birmingham, Carpet cleaner in Manchester, Carpet cleaner across United Kingdom, All services in Nottingham.

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