Painter ads in Dunedin: NZ$5.53 a click
A Google Ads click for a painter in Dunedin costs NZ$5.53 at the search-weighted average (100 searches a month, Google Ads via DataForSEO, pulled October 2026). Searches over the last 12 months are down 6.2% on the 12 months before. Prices are in NZD, converted from US$ at the Federal Reserve H.10 September 2026 average.
At a lead rate of 8.05% of clicks (calls and forms; US benchmark, LocaliQ 2026, Home & Home Improvement) and a booking rate of 42% of calls (US/Canada benchmark, ServiceTitan, call-booking rate for trades), a booked job costs about NZ$164 in clicks at NZ$5.53 a click.
In Dunedin, the lowest click price on this page is general searches at NZ$0.12. The highest click price on this page in Dunedin is near me at NZ$35.05.
What a booked job costs in clicks
At a lead rate of 8.05% of clicks (calls and forms; US benchmark, LocaliQ 2026, Home & Home Improvement) and a booking rate of 42% of calls (US/Canada benchmark, ServiceTitan, call-booking rate for trades), a booked job costs about NZ$164 in clicks at NZ$5.53 a click.
Cost per booked job in Dunedin is the click price divided by the lead rate times the booking rate. The rates are national benchmarks, not Dunedin figures; the planner below starts from them and you can change both.
| Intent group | Click price | Per booked job |
|---|---|---|
| General searches | NZ$0.12 | NZ$4 |
| Near me | NZ$35.05 | NZ$1,037 |
| Specific jobs | NZ$0.80 | NZ$24 |
Each row uses the same two rates as the sentence above, so the order follows click price.
Where the painter searches are in Dunedin
Searches split by what the searcher typed. The two tags rank the groups on this page by click price; they are rankings, not verdicts.
Specific jobs are the largest share of counted search volume in Dunedin, at 72.0%.
In Dunedin, near me has the highest click price among the counted intent groups, at NZ$35.05 a click.
General searches
Lowest click price on this pageNear me
Highest click price on this pageSpecific jobs
Related keywords
Not countedPlan a month of painter ads in Dunedin
Put in your own value per job and margin. The call and booking rates start at the benchmarks named under each box; change them to your own.
What the budget buys (worked example)
NZ$1,000 at NZ$5.53 a click buys about 180.8 clicks a month.
If 8.05% of clicks call or fill a form and you book 42% of those calls, that is about 14.6 calls and 6.1 booked jobs, so each booked job costs about NZ$164 in clicks.
Put in your value per job and your margin to see whether this pays back.
Every painter keyword tracked in Dunedin
Monthly searches are the average of the last 12 months. Related keywords are shown for context and are not counted in any total on this page.
The most-searched painter keywords in Dunedin are “fence painting” (22 searches a month at NZ$0.09 a click), “roof painting” (18 searches a month at NZ$2.01 a click), and “interior painting” (11 searches a month at NZ$0.24 a click).
In Dunedin, “painters near me” is the keyword furthest from the country median: NZ$35.05 a click, 471.8% above the NZ$6.13 median click price for painter across this country's tracked cities.
In Dunedin, “commercial painters” is the least-searched of the counted keywords tracked here, at 3 searches a month.
In Dunedin, 5 of the 9 counted painter keywords tracked here have a recorded Google click price.
| Keyword | Intent | Searches | Click |
|---|---|---|---|
| house painting | General searches | 10 | NZ$0.12 |
| house painter | General searches | 8 | no price |
| painters near me | Near me | 10 | NZ$35.05 |
| fence painting | Specific jobs | 22 | NZ$0.09 |
| roof painting | Specific jobs | 18 | NZ$2.01 |
| interior painting | Specific jobs | 11 | NZ$0.24 |
| exterior house painting | Specific jobs | 10 | no price |
| painting quote | Specific jobs | 8 | no price |
| commercial painters | Specific jobs | 3 | no price |
| plastering Related, not counted | Related keywords | 48 | NZ$0.31 |
| wallpaper removal Related, not counted | Related keywords | 9 | NZ$0.03 |
How Dunedin compares in New Zealand
Over the 48 months tracked, painters searches in Dunedin peaked in November 2024 at 140 and were lowest in December 2022 at 60. Dunedin's single latest tracked month is up 28.6% on the same month a year ago and level with the same month two years ago (a one-month comparison, not the rolling 12-month year-on-year figure above). In Dunedin, the keyword changing fastest year on year is "commercial painters", up 300.0%.
- Dunedin is 3rd of 6 New Zealand cities by click price, among the three lowest.
- Dunedin is 6th of 6 New Zealand cities by monthly searches, the lowest.
- Dunedin is the only city in the Otago region in this set, so there is no same-region rank.
- For this service, Dunedin sits in Otago, which is 1st of 6 regions by businesses per 10,000 people, the lowest (an average of 6.4 businesses per 10,000 people across Otago).
- Dunedin's 75.9 searches a month per 100,000 people is below the country-wide rate of 115.4 for this service.
- Dunedin's median painter click price of NZ$5.53 is 9.8% below the country median of NZ$6.13.
- Counted searches over the last 12 months are down 6.2% on the 12 months before.
- In Dunedin, searches peak in November, about 26.9% above the monthly average, and are lowest in June.
Painter businesses in Dunedin
Stats NZ counts 84 businesses in this industry in Dunedin (February 2025), about 6.4 for every 10,000 people.
What is counted: geographic units, randomly rounded to base 3.
Population: 131,800 (Dunedin). Source: Stats NZ subnational population estimates at 30 June, by urban area.
Business counts are never compared across countries on this site: each country's statistics agency counts a different set of businesses.
Painter click prices in 6 countries
New Zealand is 3rd of 6 countries by median painter click price (lowest first), all in US$ at the Federal Reserve H.10 September 2026 average.
| Country | Median click (US$) | Searches per 100,000 people | Cities |
|---|---|---|---|
| United Kingdom | US$0.90 | 50.9 | 25 |
| Ireland | US$1.51 | 91.9 | 5 |
| New Zealand this page's country | US$3.53 | 115.4 | 6 |
| Australia | US$5.71 | 61.4 | 25 |
| Canada | US$7.12 | 31.8 | 13 |
| United States | US$10.09 | 22.5 | 50 |
Medians across each country's tracked cities, same pull month. Each country uses its own keyword set and its own name for the service. Only click prices and searches are compared across borders; business counts are not.
Questions people ask about painter ads in Dunedin
How much does a Google Ads click cost for a painter in Dunedin?
NZ$5.53 a click at the search-weighted average across the counted painter search terms in Dunedin (Google Ads via DataForSEO, pulled 13 October 2026). Dunedin is 3rd of 6 New Zealand cities by click price, among the three lowest.
How many people search for a painter in Dunedin each month?
100 searches a month on average over the last 12 months, down 6.2% on the 12 months before (Google Ads via DataForSEO, pulled 13 October 2026).
What does a booked job cost in clicks for painters in Dunedin?
At a lead rate of 8.05% of clicks (calls and forms; US benchmark, LocaliQ 2026, Home & Home Improvement) and a booking rate of 42.00% of calls (US/Canada benchmark, ServiceTitan, call-booking rate for trades), a booked job costs about NZ$164 in clicks at NZ$5.53 a click.
Where do the numbers on this page come from?
Searches and click prices: Google Ads via DataForSEO, pulled 13 October 2026. Lead rate: LocaliQ 2026 (US benchmark). Booking rate: ServiceTitan (US/Canada benchmark). Population and business counts: Stats NZ: Business Demography Statistics: Enterprises by industry 2025 -- via Figure.NZ chart mirror. Click prices convert from US$ at the Federal Reserve H.10 2026-09 average. Every source is listed at the bottom of this page.
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Method
Search terms: a fixed keyword set per service for New Zealand, tagged by intent (general, near me, urgent and specific jobs), targeted to Dunedin with Google Ads location codes, not a text match.
Monthly searches is the average of the last 12 months, summed across the counted keywords. Related keywords are listed but never counted.
Click price is the search-weighted average click price across the counted keywords (sum of each keyword's click price times its monthly searches, divided by total searches), as Google Ads reports the per-keyword prices via DataForSEO.
Year on year compares the last 12 months of counted searches with the 12 months before.
Cost per booked job is the click price divided by the lead rate times the booking rate. The lead rate is LocaliQ's US share of clicks that become calls or forms for the closest industry (US benchmark); the booking rate is ServiceTitan's share of calls that book, for trades (US/Canada benchmark). Where either rate has no source, the page prints no number.
DataForSEO reports click prices in US$; they convert to NZD at the Federal Reserve H.10 September 2026 average (1 NZD = 0.5760 US$).
The tags “Lowest click price on this page” and “Highest click price on this page” rank the intent groups on this page by click price. They are rankings, not verdicts.
Data and sources
Search data pulled 13 October 2026. Google Keyword Planner estimates via DataForSEO, not what you will pay at auction; your own Google Ads account shows your real price.
| Dataset | Licence |
|---|---|
DataForSEO, retrieved 13 October 2026 | DataForSEO Terms of Service (paid API) |
US benchmark lead rate (calls and forms), Home & Home Improvement | Published benchmark, cited |
US/Canada benchmark booking rate, trades | Published benchmark, cited |
Stats NZ: Business Demography Statistics: Enterprises by industry 2025 -- via Figure.NZ chart mirror Business counts, February 2025 | CC BY 4.0, Stats NZ |
Population | |
September 2026 monthly average | US government work |
Related: Painter in Auckland, Painter in Christchurch, Painter in Wellington, Painter across New Zealand, All services in Dunedin.
