Hairdresser ads in Dunedin: NZ$1.22 a click

What a booked booking costs in clicks

There is a sourced lead rate for hairdresser (10.35% of clicks call or fill a form; US benchmark, LocaliQ 2026, Beauty & Personal Care) but no sourced booking rate, so this page prints no cost per booked booking. Put in your own booking rate in the planner below to see it.

Cost per booked booking in Dunedin is the click price divided by the lead rate times the booking rate. The rates are national benchmarks, not Dunedin figures; the planner below starts from them and you can change both.

Each row uses the same two rates as the sentence above, so the order follows click price.

Where the hairdresser searches are in Dunedin

Searches split by what the searcher typed. The two tags rank the groups on this page by click price; they are rankings, not verdicts.

Specific jobs are the largest share of counted search volume in Dunedin, at 37.5%.

In Dunedin, specific jobs has the highest click price among the counted intent groups, at NZ$2.11 a click.

Plan a month of hairdresser ads in Dunedin

Put in your own value per booking and margin. The call and booking rates start at the benchmarks named under each box; change them to your own.

Every hairdresser keyword tracked in Dunedin

Monthly searches are the average of the last 12 months. Related keywords are shown for context and are not counted in any total on this page.

The most-searched hairdresser keywords in Dunedin are “hairdresser” (273 searches a month at NZ$0.66 a click), “hair salon near me” (242 searches a month at NZ$0.85 a click), and “haircut” (231 searches a month at NZ$0.90 a click).

In Dunedin, “balayage” is the keyword furthest from the country median: NZ$7.07 a click, 384.2% above the NZ$1.46 median click price for hairdresser across this country's tracked cities.

In Dunedin, “hair colour” is the least-searched of the counted keywords tracked here, at 29 searches a month.

In Dunedin, 9 of the 10 counted hairdresser keywords tracked here have a recorded Google click price.

How Dunedin compares in New Zealand

Over the 48 months tracked, hairdressers searches in Dunedin peaked in April 2025 at 2,030 and were lowest in December 2022 at 1,070. Dunedin's single latest tracked month is up 4.3% on the same month a year ago and down 6.1% on the same month two years ago (a one-month comparison, not the rolling 12-month year-on-year figure above). In Dunedin, the keyword changing fastest year on year is "hairdresser", down 29.3%.

• Dunedin is 1st of 6 New Zealand cities by click price, the lowest.
• Dunedin is 6th of 6 New Zealand cities by monthly searches, the lowest.
• Dunedin is the only city in the Otago region in this set, so there is no same-region rank.
• For this service, Dunedin sits in Otago, which is 2nd of 6 regions by businesses per 10,000 people, among the three lowest (an average of 11.8 businesses per 10,000 people across Otago).
• Dunedin's 1,098.6 searches a month per 100,000 people is below the country-wide rate of 1,512.0 for this service.
• Dunedin's median hairdresser click price of NZ$1.22 is 16.4% below the country median of NZ$1.46.
• Counted searches over the last 12 months are down 14.7% on the 12 months before.
• In Dunedin, searches are fairly even through the year; the busiest month, March, is not a strong peak.

Hairdresser businesses in Dunedin

Stats NZ counts 156 businesses in this industry in Dunedin (February 2025), about 11.8 for every 10,000 people.

What is counted: geographic units, randomly rounded to base 3.

Population: 131,800 (Dunedin). Source: Stats NZ subnational population estimates at 30 June, by urban area.

Business counts are never compared across countries on this site: each country's statistics agency counts a different set of businesses.

Hairdresser click prices in 6 countries

New Zealand is 5th of 6 countries by median hairdresser click price (lowest first), all in US$ at the Federal Reserve H.10 September 2026 average.

Medians across each country's tracked cities, same pull month. Each country uses its own keyword set and its own name for the service. Only click prices and searches are compared across borders; business counts are not.

Questions people ask about hairdresser ads in Dunedin

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Data and sources

Search data pulled 13 October 2026. Google Keyword Planner estimates via DataForSEO, not what you will pay at auction; your own Google Ads account shows your real price.