Roofer ads in Galway: €7.16 a click
A Google Ads click for a roofer in Galway costs €7.16 at the search-weighted average (79 searches a month, Google Ads via DataForSEO, pulled October 2026). Searches over the last 12 months are down 31.2% on the 12 months before. Prices are in EUR, converted from US$ at the Federal Reserve H.10 September 2026 average.
At a lead rate of 8.05% of clicks (calls and forms; US benchmark, LocaliQ 2026, Home & Home Improvement) and a booking rate of 42% of calls (US/Canada benchmark, ServiceTitan, call-booking rate for trades), a booked job costs about €212 in clicks at €7.16 a click.
In Galway, the lowest click price on this page is urgent at €0.24. The highest click price on this page in Galway is specific jobs at €9.91.
What a booked job costs in clicks
At a lead rate of 8.05% of clicks (calls and forms; US benchmark, LocaliQ 2026, Home & Home Improvement) and a booking rate of 42% of calls (US/Canada benchmark, ServiceTitan, call-booking rate for trades), a booked job costs about €212 in clicks at €7.16 a click.
Cost per booked job in Galway is the click price divided by the lead rate times the booking rate. The rates are national benchmarks, not Galway figures; the planner below starts from them and you can change both.
| Intent group | Click price | Per booked job |
|---|---|---|
| Near me | €7.79 | €230 |
| Urgent | €0.24 | €7 |
| Specific jobs | €9.91 | €293 |
Each row uses the same two rates as the sentence above, so the order follows click price.
Where the roofer searches are in Galway
Searches split by what the searcher typed. The two tags rank the groups on this page by click price; they are rankings, not verdicts.
Specific jobs are the largest share of counted search volume in Galway, at 43.8%.
In Galway, specific jobs has the highest click price among the counted intent groups, at €9.91 a click.
General searches
Near me
Urgent
Lowest click price on this pageSpecific jobs
Highest click price on this pageRelated keywords
Not countedPlan a month of roofer ads in Galway
Put in your own value per job and margin. The call and booking rates start at the benchmarks named under each box; change them to your own.
What the budget buys (worked example)
€1,000 at €7.16 a click buys about 139.7 clicks a month.
If 8.05% of clicks call or fill a form and you book 42% of those calls, that is about 11.2 calls and 4.7 booked jobs, so each booked job costs about €212 in clicks.
Put in your value per job and your margin to see whether this pays back.
Every roofer keyword tracked in Galway
Monthly searches are the average of the last 12 months. Related keywords are shown for context and are not counted in any total on this page.
The most-searched roofer keywords in Galway are “roofer near me” (18 searches a month at €7.79 a click), “roof repair” (10 searches a month with no Google click price), and “metal roofing” (9 searches a month at €0.31 a click).
In Galway, “tile roof repair” is the keyword furthest from the country median: €22.26 a click, 210.9% above the €7.16 median click price for roofer across this country's tracked cities.
In Galway, “roof restoration” is the least-searched of the counted keywords tracked here, at 0 searches a month.
In Galway, 4 of the 11 counted roofer keywords tracked here have a recorded Google click price.
| Keyword | Intent | Searches | Click |
|---|---|---|---|
| roofer | General searches | 9 | no price |
| roofing | General searches | 9 | no price |
| roofer near me | Near me | 18 | €7.79 |
| roof leak repair | Urgent | 8 | €0.24 |
| emergency roof repair | Urgent | 1 | no price |
| roof repair | Specific jobs | 10 | no price |
| metal roofing | Specific jobs | 9 | €0.31 |
| roof replacement | Specific jobs | 7 | no price |
| tile roof repair | Specific jobs | 7 | €22.26 |
| re-roofing | Specific jobs | 2 | no price |
| roof restoration | Specific jobs | 0 | no price |
| gutter replacement Related, not counted | Related keywords | 6 | €2.87 |
How Galway compares in Ireland
Over the 48 months tracked, roofers searches in Galway peaked in January 2025 at 260 and were lowest in June 2024 at 40. Galway's single latest tracked month is down 22.2% on the same month a year ago and down 30.0% on the same month two years ago (a one-month comparison, not the rolling 12-month year-on-year figure above). In Galway, the keyword changing fastest year on year is "roof restoration", down 100.0%.
- Galway is 3rd of 5 Ireland cities by click price, among the three lowest.
- Galway is 4th of 5 Ireland cities by monthly searches, among the three lowest.
- Galway is the only city in County Galway in this set, so there is no same-county rank.
- Galway's 92.0 searches a month per 100,000 people is below the country-wide rate of 149.2 for this service.
- Galway's median roofer click price of €7.16 is in line with the country median of €7.16.
- Counted searches over the last 12 months are down 31.2% on the 12 months before.
- In Galway, searches peak in January, about 49.3% above the monthly average, and are lowest in June.
Roofer businesses in Galway
The Central Statistics Office does not publish a business count for roofers in Galway at this level, so this page shows none. It publishes business counts at this level only for broad industry sections, which mix roofers with other businesses. That is a finding about the published statistics, not about how many roofers work here.
Population: 85,910 (Galway city and suburbs, Co Galway). Source: CSO Census 2022, city and suburbs population (data.cso.ie).
Business counts are never compared across countries on this site: each country's statistics agency counts a different set of businesses.
Roofer click prices in 6 countries
Ireland is 3rd of 6 countries by median roofer click price (lowest first), all in US$ at the Federal Reserve H.10 September 2026 average.
| Country | Median click (US$) | Searches per 100,000 people | Cities |
|---|---|---|---|
| United Kingdom | US$5.78 | 74.2 | 25 |
| Canada | US$8.21 | 60.4 | 13 |
| Ireland this page's country | US$8.24 | 149.3 | 5 |
| Australia | US$9.23 | 95.2 | 25 |
| New Zealand | US$9.25 | 96.0 | 6 |
| United States | US$28.49 | 57.8 | 50 |
Medians across each country's tracked cities, same pull month. Each country uses its own keyword set and its own name for the service. Only click prices and searches are compared across borders; business counts are not.
Questions people ask about roofer ads in Galway
How much does a Google Ads click cost for a roofer in Galway?
€7.16 a click at the search-weighted average across the counted roofer search terms in Galway (Google Ads via DataForSEO, pulled 13 October 2026). Galway is 3rd of 5 Ireland cities by click price, among the three lowest.
How many people search for a roofer in Galway each month?
79 searches a month on average over the last 12 months, down 31.2% on the 12 months before (Google Ads via DataForSEO, pulled 13 October 2026).
What does a booked job cost in clicks for roofers in Galway?
At a lead rate of 8.05% of clicks (calls and forms; US benchmark, LocaliQ 2026, Home & Home Improvement) and a booking rate of 42.00% of calls (US/Canada benchmark, ServiceTitan, call-booking rate for trades), a booked job costs about €212 in clicks at €7.16 a click.
Where do the numbers on this page come from?
Searches and click prices: Google Ads via DataForSEO, pulled 13 October 2026. Lead rate: LocaliQ 2026 (US benchmark). Booking rate: ServiceTitan (US/Canada benchmark). Population and business counts: CSO publishes county counts only at NACE section level. Click prices convert from US$ at the Federal Reserve H.10 2026-09 average. Every source is listed at the bottom of this page.
Want someone to read your account against these numbers?
A free teardown looks at your last 90 days of Google Ads and tells you what to ask your agency. Or email yourself this benchmark; nothing is sent until you press send.
Method
Search terms: a fixed keyword set per service for Ireland, tagged by intent (general, near me, urgent and specific jobs), targeted to Galway with Google Ads location codes, not a text match.
Monthly searches is the average of the last 12 months, summed across the counted keywords. Related keywords are listed but never counted.
Click price is the search-weighted average click price across the counted keywords (sum of each keyword's click price times its monthly searches, divided by total searches), as Google Ads reports the per-keyword prices via DataForSEO.
Year on year compares the last 12 months of counted searches with the 12 months before.
Cost per booked job is the click price divided by the lead rate times the booking rate. The lead rate is LocaliQ's US share of clicks that become calls or forms for the closest industry (US benchmark); the booking rate is ServiceTitan's share of calls that book, for trades (US/Canada benchmark). Where either rate has no source, the page prints no number.
DataForSEO reports click prices in US$; they convert to EUR at the Federal Reserve H.10 September 2026 average (1 EUR = 1.1505 US$).
The tags “Lowest click price on this page” and “Highest click price on this page” rank the intent groups on this page by click price. They are rankings, not verdicts.
Data and sources
Search data pulled 13 October 2026. Google Keyword Planner estimates via DataForSEO, not what you will pay at auction; your own Google Ads account shows your real price.
| Dataset | Licence |
|---|---|
DataForSEO, retrieved 13 October 2026 | DataForSEO Terms of Service (paid API) |
US benchmark lead rate (calls and forms), Home & Home Improvement | Published benchmark, cited |
US/Canada benchmark booking rate, trades | Published benchmark, cited |
Population | |
September 2026 monthly average | US government work |
Related: Roofer in Dublin, Roofer in Cork, Roofer in Limerick, Roofer across Ireland, All services in Galway.
