sixtysteps.co

Plumber ads in Cork: €4.15 a click

A Google Ads click for a plumber in Cork costs €4.15 at the search-weighted average (580 searches a month, Google Ads via DataForSEO, pulled October 2026). Searches over the last 12 months are up 4.2% on the 12 months before. Prices are in EUR, converted from US$ at the Federal Reserve H.10 September 2026 average.

The 10-second read
Click price, weighted avg
€4.15
Searches a month
580
Year on year
up 4.2%
Click cost per booked job
€123

At a lead rate of 8.05% of clicks (calls and forms; US benchmark, LocaliQ 2026, Home & Home Improvement) and a booking rate of 42% of calls (US/Canada benchmark, ServiceTitan, call-booking rate for trades), a booked job costs about €123 in clicks at €4.15 a click.

In Cork, the lowest click price on this page is specific jobs at €2.28. The highest click price on this page in Cork is general searches at €4.92.

Cost per booked job

What a booked job costs in clicks

At a lead rate of 8.05% of clicks (calls and forms; US benchmark, LocaliQ 2026, Home & Home Improvement) and a booking rate of 42% of calls (US/Canada benchmark, ServiceTitan, call-booking rate for trades), a booked job costs about €123 in clicks at €4.15 a click.

Cost per booked job in Cork is the click price divided by the lead rate times the booking rate. The rates are national benchmarks, not Cork figures; the planner below starts from them and you can change both.

Intent groupClick pricePer booked job
General searches€4.92€146
Near me€3.34€99
Urgent€3.93€116
Specific jobs€2.28€67

Each row uses the same two rates as the sentence above, so the order follows click price.

By intent

Where the plumber searches are in Cork

Searches split by what the searcher typed. The two tags rank the groups on this page by click price; they are rankings, not verdicts.

General searches are the largest share of counted search volume in Cork, at 45.7%.

In Cork, general searches has the highest click price among the counted intent groups, at €4.92 a click.

An urgent search (“emergency plumber”) costs €4.16 a click, against €4.92 for “plumber”.

General searches

Highest click price on this page
“plumber”
Searches a month265, 45.7% of counted searches
Click price, weighted avg€4.92
In Cork, 4th of 4 niches on this page by click price, the highest.

Near me

“plumber near me”
Searches a month217, 37.4% of counted searches
Click price, weighted avg€3.34

Urgent

“emergency plumber”, “24 hour plumber”, “burst pipe”
Searches a month60, 10.3% of counted searches
Click price, weighted avg€3.93

Specific jobs

Lowest click price on this page
“blocked drain”, “blocked drain plumber”, “hot water system repair”, “hot water system replacement”, “gas plumber”, “leaking tap repair”, “toilet repair”
Searches a month38, 6.6% of counted searches
Click price, weighted avg€2.28
In Cork, 1st of 4 niches on this page by click price, the lowest.
Plan

Plan a month of plumber ads in Cork

Put in your own value per job and margin. The call and booking rates start at the benchmarks named under each box; change them to your own.

What the budget buys (worked example)

Clicks a month
241.0
Calls or forms
19.4
Booked jobs
8.1
Click cost per booked job
€123

€1,000 at €4.15 a click buys about 241.0 clicks a month.

If 8.05% of clicks call or fill a form and you book 42% of those calls, that is about 19.4 calls and 8.1 booked jobs, so each booked job costs about €123 in clicks.

Put in your value per job and your margin to see whether this pays back.

Keywords

Every plumber keyword tracked in Cork

Monthly searches are the average of the last 12 months. Related keywords are shown for context and are not counted in any total on this page.

The most-searched plumber keywords in Cork are “plumber” (265 searches a month at €4.92 a click), “plumber near me” (217 searches a month at €3.34 a click), and “emergency plumber” (44 searches a month at €4.16 a click).

In Cork, “gas plumber” is the keyword furthest from the country median: €2.28 a click, 45.1% below the €4.15 median click price for plumber across this country's tracked cities.

In Cork, “hot water system repair” is the least-searched of the counted keywords tracked here, at 0 searches a month.

In Cork, 5 of the 12 counted plumber keywords tracked here have a recorded Google click price.

KeywordIntentSearchesClick
plumberGeneral searches265€4.92
plumber near meNear me217€3.34
emergency plumberUrgent44€4.16
24 hour plumberUrgent10€2.91
burst pipeUrgent6no price
blocked drainSpecific jobs13no price
leaking tap repairSpecific jobs10no price
gas plumberSpecific jobs8€2.28
toilet repairSpecific jobs6no price
blocked drain plumberSpecific jobs1no price
hot water system repairSpecific jobs0no price
hot water system replacementSpecific jobs0no price
Ranks and trend

How Cork compares in Ireland

Over the 48 months tracked, plumbers searches in Cork peaked in October 2025 at 1,550 and were lowest in June 2023 at 370. Cork's single latest tracked month is down 10.7% on the same month a year ago and up 11.1% on the same month two years ago (a one-month comparison, not the rolling 12-month year-on-year figure above). In Cork, the keyword changing fastest year on year is "emergency plumber", up 55.9%.

  • Cork is 3rd of 5 Ireland cities by click price, among the three lowest.
  • Cork is 2nd of 5 Ireland cities by monthly searches, among the three highest.
  • Cork is the only city in County Cork in this set, so there is no same-county rank.
  • Cork's 260.6 searches a month per 100,000 people is below the country-wide rate of 379.3 for this service.
  • Cork's median plumber click price of €4.15 is in line with the country median of €4.15.
  • Counted searches over the last 12 months are up 4.2% on the 12 months before.
  • In Cork, searches peak in October, about 38.4% above the monthly average, and are lowest in June.
Businesses

Plumber businesses in Cork

The Central Statistics Office does not publish a business count for plumbers in Cork at this level, so this page shows none. It publishes business counts at this level only for broad industry sections, which mix plumbers with other businesses. That is a finding about the published statistics, not about how many plumbers work here.

Population: 222,526 (Cork city and suburbs, Co Cork). Source: CSO Census 2022, city and suburbs population (data.cso.ie).

Business counts are never compared across countries on this site: each country's statistics agency counts a different set of businesses.

6 countries

Plumber click prices in 6 countries

Ireland is 1st of 6 countries by median plumber click price (lowest first), all in US$ at the Federal Reserve H.10 September 2026 average.

CountryMedian click (US$)Searches per 100,000 peopleCities
Ireland
this page's country
US$4.77379.35
New ZealandUS$7.56339.16
United KingdomUS$8.98227.525
CanadaUS$17.57196.613
AustraliaUS$20.97354.725
United StatesUS$44.92163.050

Medians across each country's tracked cities, same pull month. Each country uses its own keyword set and its own name for the service. Only click prices and searches are compared across borders; business counts are not.

Rules

Rules for plumbers in Ireland

Gas works require a Registered Gas Installer (RGI); general plumbing (non-gas) is not separately licensed.

FAQ

Questions people ask about plumber ads in Cork

How much does a Google Ads click cost for a plumber in Cork?

€4.15 a click at the search-weighted average across the counted plumber search terms in Cork (Google Ads via DataForSEO, pulled 13 October 2026). Cork is 3rd of 5 Ireland cities by click price, among the three lowest.

How many people search for a plumber in Cork each month?

580 searches a month on average over the last 12 months, up 4.2% on the 12 months before (Google Ads via DataForSEO, pulled 13 October 2026).

What does a booked job cost in clicks for plumbers in Cork?

At a lead rate of 8.05% of clicks (calls and forms; US benchmark, LocaliQ 2026, Home & Home Improvement) and a booking rate of 42.00% of calls (US/Canada benchmark, ServiceTitan, call-booking rate for trades), a booked job costs about €123 in clicks at €4.15 a click.

Where do the numbers on this page come from?

Searches and click prices: Google Ads via DataForSEO, pulled 13 October 2026. Lead rate: LocaliQ 2026 (US benchmark). Booking rate: ServiceTitan (US/Canada benchmark). Population and business counts: CSO publishes county counts only at NACE section level. Click prices convert from US$ at the Federal Reserve H.10 2026-09 average. Every source is listed at the bottom of this page.

The Teardown · Free

Want someone to read your account against these numbers?

A free teardown looks at your last 90 days of Google Ads and tells you what to ask your agency. Or email yourself this benchmark; nothing is sent until you press send.

Get a free teardownEmail me this benchmark
Method

Search terms: a fixed keyword set per service for Ireland, tagged by intent (general, near me, urgent and specific jobs), targeted to Cork with Google Ads location codes, not a text match.

Monthly searches is the average of the last 12 months, summed across the counted keywords. Related keywords are listed but never counted.

Click price is the search-weighted average click price across the counted keywords (sum of each keyword's click price times its monthly searches, divided by total searches), as Google Ads reports the per-keyword prices via DataForSEO.

Year on year compares the last 12 months of counted searches with the 12 months before.

Cost per booked job is the click price divided by the lead rate times the booking rate. The lead rate is LocaliQ's US share of clicks that become calls or forms for the closest industry (US benchmark); the booking rate is ServiceTitan's share of calls that book, for trades (US/Canada benchmark). Where either rate has no source, the page prints no number.

DataForSEO reports click prices in US$; they convert to EUR at the Federal Reserve H.10 September 2026 average (1 EUR = 1.1505 US$).

The tags “Lowest click price on this page” and “Highest click price on this page” rank the intent groups on this page by click price. They are rankings, not verdicts.

Sources

Data and sources

Search data pulled 13 October 2026. Google Keyword Planner estimates via DataForSEO, not what you will pay at auction; your own Google Ads account shows your real price.

DatasetLicence
DataForSEO, retrieved 13 October 2026
DataForSEO Terms of Service (paid API)
US benchmark lead rate (calls and forms), Home & Home Improvement
Published benchmark, cited
US/Canada benchmark booking rate, trades
Published benchmark, cited
Population
September 2026 monthly average
US government work

Related: Plumber in Dublin, Plumber in Limerick, Plumber in Galway, Plumber across Ireland, All services in Cork.

Privacy · Terms