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Mechanic ads in Dublin: €1.67 a click

A Google Ads click for a mechanic in Dublin costs €1.67 at the search-weighted average (10,718 searches a month, Google Ads via DataForSEO, pulled October 2026). Searches over the last 12 months are down 7.8% on the 12 months before. Prices are in EUR, converted from US$ at the Federal Reserve H.10 September 2026 average.

The 10-second read
Click price, weighted avg
€1.67
Searches a month
10,718
Year on year
down 7.8%
Click cost per booked job
put in your rates

There is a sourced lead rate for mechanic (15.51% of clicks call or fill a form; US benchmark, LocaliQ 2026, Automotive - Repair, Service & Parts) but no sourced booking rate, so this page prints no cost per booked job. Put in your own booking rate in the planner below to see it.

In Dublin, the lowest click price on this page is general searches at €1.03. The highest click price on this page in Dublin is specific jobs at €4.50.

Cost per booked job

What a booked job costs in clicks

There is a sourced lead rate for mechanic (15.51% of clicks call or fill a form; US benchmark, LocaliQ 2026, Automotive - Repair, Service & Parts) but no sourced booking rate, so this page prints no cost per booked job. Put in your own booking rate in the planner below to see it.

Cost per booked job in Dublin is the click price divided by the lead rate times the booking rate. The rates are national benchmarks, not Dublin figures; the planner below starts from them and you can change both.

Intent groupClick pricePer booked job
General searches€1.03put in your rates
Near me€1.41put in your rates
Urgent€2.91put in your rates
Specific jobs€4.50put in your rates

Each row uses the same two rates as the sentence above, so the order follows click price.

By intent

Where the mechanic searches are in Dublin

Searches split by what the searcher typed. The two tags rank the groups on this page by click price; they are rankings, not verdicts.

Near me are the largest share of counted search volume in Dublin, at 59.7%.

In Dublin, specific jobs has the highest click price among the counted intent groups, at €4.50 a click.

An urgent search (“emergency mobile mechanic”) costs €2.91 a click, against €0.86 for “mechanic”.

General searches

Lowest click price on this page
“mechanic”, “car mechanic”
Searches a month3,027, 28.2% of counted searches
Click price, weighted avg€1.03
In Dublin, 1st of 4 niches on this page by click price, the lowest.

Near me

“mechanic near me”, “car mechanic near me”
Searches a month6,397, 59.7% of counted searches
Click price, weighted avg€1.41

Urgent

“emergency mobile mechanic”, “car won't start”
Searches a month49, 0.5% of counted searches
Click price, weighted avg€2.91

Specific jobs

Highest click price on this page
“car service”, “brake repair”, “car battery replacement”
Searches a month1,244, 11.6% of counted searches
Click price, weighted avg€4.50
In Dublin, 4th of 4 niches on this page by click price, the highest.

Related keywords

Not counted
“tyre fitting”
Searches a month59
Click price, weighted avg€1.05
Related keywords sit next to this service but are not counted in the searches or the search-weighted average click price above.
Plan

Plan a month of mechanic ads in Dublin

Put in your own value per job and margin. The call and booking rates start at the benchmarks named under each box; change them to your own.

What the budget buys (worked example)

Clicks a month
598.8
Calls or forms
92.9
Booked jobs
put in yours
Click cost per booked job
put in yours

€1,000 at €1.67 a click buys about 598.8 clicks a month.

Put in your call and booking rates to see how many booked jobs this buys.

Put in your value per job and your margin to see whether this pays back.

Keywords

Every mechanic keyword tracked in Dublin

Monthly searches are the average of the last 12 months. Related keywords are shown for context and are not counted in any total on this page.

The most-searched mechanic keywords in Dublin are “mechanic near me” (5,450 searches a month at €1.44 a click), “mechanic” (2,525 searches a month at €0.86 a click), and “car service” (963 searches a month at €5.14 a click).

In Dublin, “brake repair” is the keyword furthest from the country median: €6.02 a click, 724.7% above the €0.73 median click price for mechanic across this country's tracked cities.

In Dublin, “emergency mobile mechanic” is the least-searched of the counted keywords tracked here, at 7 searches a month.

In Dublin, 8 of the 9 counted mechanic keywords tracked here have a recorded Google click price.

KeywordIntentSearchesClick
mechanicGeneral searches2,525€0.86
car mechanicGeneral searches502€1.90
mechanic near meNear me5,450€1.44
car mechanic near meNear me947€1.24
car won't startUrgent42no price
emergency mobile mechanicUrgent7€2.91
car serviceSpecific jobs963€5.14
car battery replacementSpecific jobs233€1.56
brake repairSpecific jobs48€6.02
tyre fitting
Related, not counted
Related keywords59€1.05
Ranks and trend

How Dublin compares in Ireland

Over the 48 months tracked, mechanics searches in Dublin peaked in March 2025 at 15,530 and were lowest in September 2022 at 6,560. Dublin's single latest tracked month is up 10.9% on the same month a year ago and up 6.1% on the same month two years ago (a one-month comparison, not the rolling 12-month year-on-year figure above). In Dublin, the keyword changing fastest year on year is "emergency mobile mechanic", up 300.0%.

  • Dublin is 5th of 5 Ireland cities by click price, the highest.
  • Dublin is 1st of 5 Ireland cities by monthly searches, the highest.
  • Dublin is the only city in County Dublin in this set, so there is no same-county rank.
  • Dublin's 848.5 searches a month per 100,000 people is above the country-wide rate of 811.5 for this service.
  • Dublin's median mechanic click price of €1.67 is 128.8% above the country median of €0.73.
  • Counted searches over the last 12 months are down 7.8% on the 12 months before.
  • In Dublin, searches peak in January, about 20.5% above the monthly average, and are lowest in September.
Businesses

Mechanic businesses in Dublin

The Central Statistics Office does not publish a business count for mechanics in Dublin at this level, so this page shows none. It publishes business counts at this level only for broad industry sections, which mix mechanics with other businesses. That is a finding about the published statistics, not about how many mechanics work here.

Population: 1,263,219 (Dublin city and suburbs, Counties Dublin & Meath). Source: CSO Census 2022, city and suburbs population (data.cso.ie).

Business counts are never compared across countries on this site: each country's statistics agency counts a different set of businesses.

6 countries

Mechanic click prices in 6 countries

Ireland is 1st of 6 countries by median mechanic click price (lowest first), all in US$ at the Federal Reserve H.10 September 2026 average.

CountryMedian click (US$)Searches per 100,000 peopleCities
Ireland
this page's country
US$0.84811.55
New ZealandUS$1.74697.56
CanadaUS$2.21407.113
United KingdomUS$2.35242.125
AustraliaUS$2.58854.425
United StatesUS$5.46194.250

Medians across each country's tracked cities, same pull month. Each country uses its own keyword set and its own name for the service. Only click prices and searches are compared across borders; business counts are not.

FAQ

Questions people ask about mechanic ads in Dublin

How much does a Google Ads click cost for a mechanic in Dublin?

€1.67 a click at the search-weighted average across the counted mechanic search terms in Dublin (Google Ads via DataForSEO, pulled 13 October 2026). Dublin is 5th of 5 Ireland cities by click price, the highest.

How many people search for a mechanic in Dublin each month?

10,718 searches a month on average over the last 12 months, down 7.8% on the 12 months before (Google Ads via DataForSEO, pulled 13 October 2026).

What does a booked job cost in clicks for mechanics in Dublin?

There is a sourced lead rate for mechanic (15.51% of clicks call or fill a form; US benchmark, LocaliQ 2026, Automotive - Repair, Service & Parts) but no sourced booking rate, so this page prints no cost per booked job. Put in your own booking rate in the planner below to see it.

Where do the numbers on this page come from?

Searches and click prices: Google Ads via DataForSEO, pulled 13 October 2026. Lead rate: LocaliQ 2026 (US benchmark). Population and business counts: CSO publishes county counts only at NACE section level. Click prices convert from US$ at the Federal Reserve H.10 2026-09 average. Every source is listed at the bottom of this page.

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Method

Search terms: a fixed keyword set per service for Ireland, tagged by intent (general, near me, urgent and specific jobs), targeted to Dublin with Google Ads location codes, not a text match.

Monthly searches is the average of the last 12 months, summed across the counted keywords. Related keywords are listed but never counted.

Click price is the search-weighted average click price across the counted keywords (sum of each keyword's click price times its monthly searches, divided by total searches), as Google Ads reports the per-keyword prices via DataForSEO.

Year on year compares the last 12 months of counted searches with the 12 months before.

Cost per booked job is the click price divided by the lead rate times the booking rate. The lead rate is LocaliQ's US share of clicks that become calls or forms for the closest industry (US benchmark); the booking rate is ServiceTitan's share of calls that book, for trades (US/Canada benchmark). Where either rate has no source, the page prints no number.

DataForSEO reports click prices in US$; they convert to EUR at the Federal Reserve H.10 September 2026 average (1 EUR = 1.1505 US$).

The tags “Lowest click price on this page” and “Highest click price on this page” rank the intent groups on this page by click price. They are rankings, not verdicts.

Sources

Data and sources

Search data pulled 13 October 2026. Google Keyword Planner estimates via DataForSEO, not what you will pay at auction; your own Google Ads account shows your real price.

DatasetLicence
DataForSEO, retrieved 13 October 2026
DataForSEO Terms of Service (paid API)
US benchmark lead rate (calls and forms), Automotive - Repair, Service & Parts
Published benchmark, cited
Population
September 2026 monthly average
US government work

Related: Mechanic in Cork, Mechanic in Limerick, Mechanic in Galway, Mechanic across Ireland, All services in Dublin.

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