Accountant ads in Limerick: €2.21 a click

What a booked return costs in clicks

There is a sourced lead rate for accountant (2.64% of clicks call or fill a form; US benchmark, LocaliQ 2026, Finance & Insurance) but no sourced booking rate, so this page prints no cost per booked return. Put in your own booking rate in the planner below to see it.

Cost per booked return in Limerick is the click price divided by the lead rate times the booking rate. The rates are national benchmarks, not Limerick figures; the planner below starts from them and you can change both.

Each row uses the same two rates as the sentence above, so the order follows click price.

Where the accountant searches are in Limerick

Searches split by what the searcher typed. The two tags rank the groups on this page by click price; they are rankings, not verdicts.

General searches are the largest share of counted search volume in Limerick, at 60.4%.

In Limerick, general searches has the highest click price among the counted intent groups, at €2.54 a click.

Plan a month of accountant ads in Limerick

Put in your own value per return and margin. The call and booking rates start at the benchmarks named under each box; change them to your own.

Every accountant keyword tracked in Limerick

Monthly searches are the average of the last 12 months. Related keywords are shown for context and are not counted in any total on this page.

The most-searched accountant keywords in Limerick are “accountant” (58 searches a month at €2.54 a click), “accountant near me” (18 searches a month at €1.16 a click), and “tax accountant” (8 searches a month with no Google click price).

In Limerick, “accountant near me” is the keyword furthest from the country median: €1.16 a click, 73.3% below the €4.35 median click price for accountant across this country's tracked cities.

In Limerick, “tax agent” is the least-searched of the counted keywords tracked here, at 0 searches a month.

In Limerick, 2 of the 7 counted accountant keywords tracked here have a recorded Google click price.

How Limerick compares in Ireland

Over the 48 months tracked, accountants searches in Limerick peaked in October 2023 at 530 and were lowest in December 2023 at 30. Limerick's single latest tracked month is down 22.2% on the same month a year ago and down 12.5% on the same month two years ago (a one-month comparison, not the rolling 12-month year-on-year figure above). In Limerick, the keyword changing fastest year on year is "tax agent", down 100.0%.

• Limerick is 2nd of 5 Ireland cities by click price, among the three lowest.
• Limerick is 5th of 5 Ireland cities by monthly searches, the lowest.
• Limerick is the only city in County Limerick in this set, so there is no same-county rank.
• Limerick's 93.8 searches a month per 100,000 people is below the country-wide rate of 150.1 for this service.
• Limerick's median accountant click price of €2.21 is 49.2% below the country median of €4.35.
• Counted searches over the last 12 months are down 33.9% on the 12 months before.
• In Limerick, searches peak in October, about 77.4% above the monthly average, and are lowest in August.

Accountant businesses in Limerick

The Central Statistics Office does not publish a business count for accountants in Limerick at this level, so this page shows none. It publishes business counts at this level only for broad industry sections, which mix accountants with other businesses. That is a finding about the published statistics, not about how many accountants work here.

Population: 102,287 (Limerick city and suburbs, Counties Limerick & Clare). Source: CSO Census 2022, city and suburbs population (data.cso.ie).

Business counts are never compared across countries on this site: each country's statistics agency counts a different set of businesses.

Accountant click prices in 6 countries

Ireland is 1st of 6 countries by median accountant click price (lowest first), all in US$ at the Federal Reserve H.10 September 2026 average.

Medians across each country's tracked cities, same pull month. Each country uses its own keyword set and its own name for the service. Only click prices and searches are compared across borders; business counts are not.

Questions people ask about accountant ads in Limerick

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Data and sources

Search data pulled 13 October 2026. Google Keyword Planner estimates via DataForSEO, not what you will pay at auction; your own Google Ads account shows your real price.