HVAC ads in London: C$25.31 a click

What a booked job costs in clicks

At a lead rate of 8.05% of clicks (calls and forms; US benchmark, LocaliQ 2026, Home & Home Improvement) and a booking rate of 42% of calls (US/Canada benchmark, ServiceTitan, call-booking rate for trades), a booked job costs about C$749 in clicks at C$25.31 a click.

Cost per booked job in London is the click price divided by the lead rate times the booking rate. The rates are national benchmarks, not London figures; the planner below starts from them and you can change both.

Each row uses the same two rates as the sentence above, so the order follows click price.

Where the HVAC searches are in London

Searches split by what the searcher typed. The two tags rank the groups on this page by click price; they are rankings, not verdicts.

General searches are the largest share of counted search volume in London, at 54.0%.

In London, near me has the highest click price among the counted intent groups, at C$48.85 a click.

Plan a month of HVAC ads in London

Put in your own value per job and margin. The call and booking rates start at the benchmarks named under each box; change them to your own.

Every HVAC keyword tracked in London

Monthly searches are the average of the last 12 months. Related keywords are shown for context and are not counted in any total on this page.

The most-searched hvac keywords in London are “hvac” (671 searches a month at C$29.33 a click), “air conditioning repair” (281 searches a month at C$20.72 a click), and “furnace repair” (238 searches a month at C$9.29 a click).

In London, “hvac repair” is the keyword furthest from the country median: C$65.64 a click, 249.0% above the C$18.81 median click price for hvac across this country's tracked cities.

In London, “hvac installation near me” is the least-searched of the counted keywords tracked here, at 5 searches a month.

In London, 7 of the 11 counted hvac keywords tracked here have a recorded Google click price.

How London compares in Canada

Over the 48 months tracked, HVAC technicians searches in London peaked in July 2024 at 3,210 and were lowest in August 2023 at 740. London's single latest tracked month is down 2.9% on the same month a year ago and down 56.3% on the same month two years ago (a one-month comparison, not the rolling 12-month year-on-year figure above). In London, the keyword changing fastest year on year is "ductless mini split installation", up 233.3%.

• London is 11th of 13 Canada cities by click price, among the three highest.
• London is 8th of 13 Canada cities by monthly searches, mid-table.
• London is 6th of 7 Ontario cities by click price, among the three highest.
• London is 4th of 7 Ontario cities by monthly searches, mid-table.
• London logs 210.4 searches a month for every 100,000 people, fewer than the 216.3 logged by Windsor, the nearest-ranked city in the same province.
• London's 210.4 searches a month per 100,000 people is above the country-wide rate of 155.0 for this service.
• London's median hvac click price of C$25.31 is 34.6% above the country median of C$18.81.
• Counted searches over the last 12 months are down 15.2% on the 12 months before.
• In London, searches peak in July, about 34.7% above the monthly average, and are lowest in December.

HVAC businesses in London

Statistics Canada does not publish a business count for HVAC technicians in London at this level, so this page shows none. It publishes counts for London only for broader industry groups, which mix HVAC technicians with other businesses. That is a finding about the published statistics, not about how many HVAC technicians work here.

Population: 633,002 (London (CMA), Ontario). Source: Statistics Canada table 17-10-0148-01, population estimates by CMA/CA, July 1 vintage.

Business counts are never compared across countries on this site: each country's statistics agency counts a different set of businesses.

HVAC click prices in 6 countries

Canada is 4th of 6 countries by median HVAC click price (lowest first), all in US$ at the Federal Reserve H.10 September 2026 average.

Medians across each country's tracked cities, same pull month. Each country uses its own keyword set and its own name for the service. Only click prices and searches are compared across borders; business counts are not.

Questions people ask about HVAC ads in London

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Data and sources

Search data pulled 13 October 2026. Google Keyword Planner estimates via DataForSEO, not what you will pay at auction; your own Google Ads account shows your real price.