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House cleaning ads in Winnipeg: C$7.60 a click

A Google Ads click for a house cleaner in Winnipeg costs C$7.60 at the search-weighted average (409 searches a month, Google Ads via DataForSEO, pulled October 2026). Searches over the last 12 months are down 21.7% on the 12 months before. Prices are in CAD, converted from US$ at the Federal Reserve H.10 September 2026 average.

The 10-second read
Click price, weighted avg
C$7.60
Searches a month
409
Year on year
down 21.7%
Click cost per booked clean
C$225

At a lead rate of 8.05% of clicks (calls and forms; US benchmark, LocaliQ 2026, Home & Home Improvement) and a booking rate of 42% of calls (US/Canada benchmark, ServiceTitan, call-booking rate for trades), a booked clean costs about C$225 in clicks at C$7.60 a click.

In Winnipeg, the lowest click price on this page is specific jobs at C$1.19. The highest click price on this page in Winnipeg is near me at C$10.53.

Cost per booked clean

What a booked clean costs in clicks

At a lead rate of 8.05% of clicks (calls and forms; US benchmark, LocaliQ 2026, Home & Home Improvement) and a booking rate of 42% of calls (US/Canada benchmark, ServiceTitan, call-booking rate for trades), a booked clean costs about C$225 in clicks at C$7.60 a click.

Cost per booked clean in Winnipeg is the click price divided by the lead rate times the booking rate. The rates are national benchmarks, not Winnipeg figures; the planner below starts from them and you can change both.

Intent groupClick pricePer booked clean
General searchesC$6.44C$190
Near meC$10.53C$311
Specific jobsC$1.19C$35

Each row uses the same two rates as the sentence above, so the order follows click price.

By intent

Where the house cleaning searches are in Winnipeg

Searches split by what the searcher typed. The two tags rank the groups on this page by click price; they are rankings, not verdicts.

General searches are the largest share of counted search volume in Winnipeg, at 55.6%.

In Winnipeg, near me has the highest click price among the counted intent groups, at C$10.53 a click.

General searches

“house cleaning”, “cleaning services”
Searches a month228, 55.6% of counted searches
Click price, weighted avgC$6.44

Near me

Highest click price on this page
“house cleaning near me”, “cleaning services near me”
Searches a month147, 35.9% of counted searches
Click price, weighted avgC$10.53
In Winnipeg, 3rd of 3 niches on this page by click price, the highest.

Specific jobs

Lowest click price on this page
“end of lease cleaning”, “bond cleaning”, “deep cleaning service”, “regular house cleaning”, “spring cleaning service”
Searches a month35, 8.5% of counted searches
Click price, weighted avgC$1.19
In Winnipeg, 1st of 3 niches on this page by click price, the lowest.

Related keywords

Not counted
“office cleaning”, “carpet cleaning”
Searches a month902
Click price, weighted avgC$3.79
Related keywords sit next to this service but are not counted in the searches or the search-weighted average click price above.
Plan

Plan a month of house cleaning ads in Winnipeg

Put in your own value per clean and margin. The call and booking rates start at the benchmarks named under each box; change them to your own.

What the budget buys (worked example)

Clicks a month
131.6
Calls or forms
10.6
Booked cleans
4.4
Click cost per booked clean
C$225

C$1,000 at C$7.60 a click buys about 131.6 clicks a month.

If 8.05% of clicks call or fill a form and you book 42% of those calls, that is about 10.6 calls and 4.4 booked cleans, so each booked clean costs about C$225 in clicks.

Put in your value per clean and your margin to see whether this pays back.

Keywords

Every house cleaning keyword tracked in Winnipeg

Monthly searches are the average of the last 12 months. Related keywords are shown for context and are not counted in any total on this page.

The most-searched house cleaning keywords in Winnipeg are “cleaning services” (169 searches a month at C$5.60 a click), “cleaning services near me” (88 searches a month at C$6.23 a click), and “house cleaning” (59 searches a month at C$8.83 a click).

In Winnipeg, “house cleaning near me” is the keyword furthest from the country median: C$16.93 a click, 130.7% above the C$7.34 median click price for house cleaning across this country's tracked cities.

In Winnipeg, “end of lease cleaning” is the least-searched of the counted keywords tracked here, at 1 search a month.

In Winnipeg, 5 of the 9 counted house cleaning keywords tracked here have a recorded Google click price.

KeywordIntentSearchesClick
cleaning servicesGeneral searches169C$5.60
house cleaningGeneral searches59C$8.83
cleaning services near meNear me88C$6.23
house cleaning near meNear me59C$16.93
deep cleaning serviceSpecific jobs26C$1.19
spring cleaning serviceSpecific jobs5no price
bond cleaningSpecific jobs2no price
end of lease cleaningSpecific jobs1no price
regular house cleaningSpecific jobs1no price
carpet cleaning
Related, not counted
Related keywords858C$3.79
office cleaning
Related, not counted
Related keywords44no price
Ranks and trend

How Winnipeg compares in Canada

Over the 48 months tracked, house cleaners searches in Winnipeg peaked in October 2023 at 1,110 and were lowest in November 2022 at 180. Winnipeg's single latest tracked month is down 11.6% on the same month a year ago and down 36.7% on the same month two years ago (a one-month comparison, not the rolling 12-month year-on-year figure above). In Winnipeg, the keyword changing fastest year on year is "deep cleaning service", up 121.4%.

  • Winnipeg is 8th of 13 Canada cities by click price, mid-table.
  • Winnipeg is 7th of 13 Canada cities by monthly searches, mid-table.
  • Winnipeg is the only city in Manitoba in this set, so there is no same-province rank.
  • Winnipeg's 43.0 searches a month per 100,000 people is below the country-wide rate of 43.8 for this service.
  • Winnipeg's median house cleaning click price of C$7.60 is 3.5% above the country median of C$7.34.
  • Counted searches over the last 12 months are down 21.7% on the 12 months before.
  • In Winnipeg, searches peak in October, about 32.1% above the monthly average, and are lowest in November.
Businesses

House cleaning businesses in Winnipeg

Statistics Canada does not publish a business count for house cleaners in Winnipeg at this level, so this page shows none. It publishes counts for Winnipeg only for broader industry groups, which mix house cleaners with other businesses. That is a finding about the published statistics, not about how many house cleaners work here.

Population: 951,758 (Winnipeg (CMA), Manitoba). Source: Statistics Canada table 17-10-0148-01, population estimates by CMA/CA, July 1 vintage.

Business counts are never compared across countries on this site: each country's statistics agency counts a different set of businesses.

6 countries

House cleaning click prices in 6 countries

Canada is 3rd of 6 countries by median house cleaning click price (lowest first), all in US$ at the Federal Reserve H.10 September 2026 average.

CountryMedian click (US$)Searches per 100,000 peopleCities
IrelandUS$1.88104.25
United KingdomUS$3.3447.125
Canada
this page's country
US$5.2543.813
New ZealandUS$5.3857.46
AustraliaUS$8.75106.725
United StatesUS$11.7740.550

Medians across each country's tracked cities, same pull month. Each country uses its own keyword set and its own name for the service. Only click prices and searches are compared across borders; business counts are not.

FAQ

Questions people ask about house cleaning ads in Winnipeg

How much does a Google Ads click cost for a house cleaner in Winnipeg?

C$7.60 a click at the search-weighted average across the counted house cleaning search terms in Winnipeg (Google Ads via DataForSEO, pulled 13 October 2026). Winnipeg is 8th of 13 Canada cities by click price, mid-table.

How many people search for a house cleaner in Winnipeg each month?

409 searches a month on average over the last 12 months, down 21.7% on the 12 months before (Google Ads via DataForSEO, pulled 13 October 2026).

What does a booked clean cost in clicks for house cleaners in Winnipeg?

At a lead rate of 8.05% of clicks (calls and forms; US benchmark, LocaliQ 2026, Home & Home Improvement) and a booking rate of 42.00% of calls (US/Canada benchmark, ServiceTitan, call-booking rate for trades), a booked clean costs about C$225 in clicks at C$7.60 a click.

Where do the numbers on this page come from?

Searches and click prices: Google Ads via DataForSEO, pulled 13 October 2026. Lead rate: LocaliQ 2026 (US benchmark). Booking rate: ServiceTitan (US/Canada benchmark). Population and business counts: StatCan publishes CMA/CSD-level business counts (table 33-10-1016-01) to 4-digit NAICS only (verified: max classificationCode length 4 across all 445 members). NAICS 561720 shares its 4-digit group 5617 with other 6-digit codes, so the 6-digit figure cannot be isolated at CMA geography without silently substituting the coarser group. Click prices convert from US$ at the Federal Reserve H.10 2026-09 average. Every source is listed at the bottom of this page.

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Method

Search terms: a fixed keyword set per service for Canada, tagged by intent (general, near me, urgent and specific jobs), targeted to Winnipeg with Google Ads location codes, not a text match.

Monthly searches is the average of the last 12 months, summed across the counted keywords. Related keywords are listed but never counted.

Click price is the search-weighted average click price across the counted keywords (sum of each keyword's click price times its monthly searches, divided by total searches), as Google Ads reports the per-keyword prices via DataForSEO.

Year on year compares the last 12 months of counted searches with the 12 months before.

Cost per booked clean is the click price divided by the lead rate times the booking rate. The lead rate is LocaliQ's US share of clicks that become calls or forms for the closest industry (US benchmark); the booking rate is ServiceTitan's share of calls that book, for trades (US/Canada benchmark). Where either rate has no source, the page prints no number.

DataForSEO reports click prices in US$; they convert to CAD at the Federal Reserve H.10 September 2026 average (1 CAD = 0.7157 US$).

The tags “Lowest click price on this page” and “Highest click price on this page” rank the intent groups on this page by click price. They are rankings, not verdicts.

Sources

Data and sources

Search data pulled 13 October 2026. Google Keyword Planner estimates via DataForSEO, not what you will pay at auction; your own Google Ads account shows your real price.

DatasetLicence
DataForSEO, retrieved 13 October 2026
DataForSEO Terms of Service (paid API)
US benchmark lead rate (calls and forms), Home & Home Improvement
Published benchmark, cited
US/Canada benchmark booking rate, trades
Published benchmark, cited
Population
September 2026 monthly average
US government work

Related: House cleaning in Toronto, House cleaning in Vancouver, House cleaning in Calgary, House cleaning across Canada, All services in Winnipeg.

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