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Accountant ads in Victoria: C$7.46 a click

A Google Ads click for an accountant in Victoria costs C$7.46 at the search-weighted average (447 searches a month, Google Ads via DataForSEO, pulled October 2026). Searches over the last 12 months are up 0.2% on the 12 months before. Prices are in CAD, converted from US$ at the Federal Reserve H.10 September 2026 average.

The 10-second read
Click price, weighted avg
C$7.46
Searches a month
447
Year on year
up 0.2%
Click cost per booked return
put in your rates

There is a sourced lead rate for accountant (2.64% of clicks call or fill a form; US benchmark, LocaliQ 2026, Finance & Insurance) but no sourced booking rate, so this page prints no cost per booked return. Put in your own booking rate in the planner below to see it.

In Victoria, the lowest click price on this page is near me at C$5.49. The highest click price on this page in Victoria is specific jobs at C$53.75.

Cost per booked return

What a booked return costs in clicks

There is a sourced lead rate for accountant (2.64% of clicks call or fill a form; US benchmark, LocaliQ 2026, Finance & Insurance) but no sourced booking rate, so this page prints no cost per booked return. Put in your own booking rate in the planner below to see it.

Cost per booked return in Victoria is the click price divided by the lead rate times the booking rate. The rates are national benchmarks, not Victoria figures; the planner below starts from them and you can change both.

Intent groupClick pricePer booked return
General searchesC$7.70put in your rates
Near meC$5.49put in your rates
Specific jobsC$53.75put in your rates

Each row uses the same two rates as the sentence above, so the order follows click price.

By intent

Where the accountant searches are in Victoria

Searches split by what the searcher typed. The two tags rank the groups on this page by click price; they are rankings, not verdicts.

Near me are the largest share of counted search volume in Victoria, at 56.8%.

In Victoria, specific jobs has the highest click price among the counted intent groups, at C$53.75 a click.

General searches

“accountant”
Searches a month148, 33.1% of counted searches
Click price, weighted avgC$7.70

Near me

Lowest click price on this page
“accountant near me”
Searches a month254, 56.8% of counted searches
Click price, weighted avgC$5.49
In Victoria, 1st of 3 niches on this page by click price, the lowest.

Specific jobs

Highest click price on this page
“tax accountant”, “tax agent”, “tax return accountant”, “small business accountant”, “business accountant”
Searches a month45, 10.1% of counted searches
Click price, weighted avgC$53.75
In Victoria, 3rd of 3 niches on this page by click price, the highest.

Related keywords

Not counted
“bookkeeper”, “bookkeeping services”
Searches a month132
Click price, weighted avgC$8.89
Related keywords sit next to this service but are not counted in the searches or the search-weighted average click price above.
Plan

Plan a month of accountant ads in Victoria

Put in your own value per return and margin. The call and booking rates start at the benchmarks named under each box; change them to your own.

What the budget buys (worked example)

Clicks a month
134.0
Calls or forms
3.5
Booked returns
put in yours
Click cost per booked return
put in yours

C$1,000 at C$7.46 a click buys about 134.0 clicks a month.

Put in your call and booking rates to see how many booked returns this buys.

Put in your value per return and your margin to see whether this pays back.

Keywords

Every accountant keyword tracked in Victoria

Monthly searches are the average of the last 12 months. Related keywords are shown for context and are not counted in any total on this page.

The most-searched accountant keywords in Victoria are “accountant near me” (254 searches a month at C$5.49 a click), “accountant” (148 searches a month at C$7.70 a click), and “tax accountant” (15 searches a month with no Google click price).

In Victoria, “small business accountant” is the keyword furthest from the country median: C$53.75 a click, 528.7% above the C$8.55 median click price for accountant across this country's tracked cities.

In Victoria, “tax return accountant” is the least-searched of the counted keywords tracked here, at 3 searches a month.

In Victoria, 3 of the 7 counted accountant keywords tracked here have a recorded Google click price.

KeywordIntentSearchesClick
accountantGeneral searches148C$7.70
accountant near meNear me254C$5.49
tax accountantSpecific jobs15no price
business accountantSpecific jobs10no price
small business accountantSpecific jobs10C$53.75
tax agentSpecific jobs7no price
tax return accountantSpecific jobs3no price
bookkeeper
Related, not counted
Related keywords120C$8.89
bookkeeping services
Related, not counted
Related keywords12no price
Ranks and trend

How Victoria compares in Canada

Over the 48 months tracked, accountants searches in Victoria peaked in June 2025 at 870 and were lowest in August 2026 at 150. Victoria's single latest tracked month is down 55.9% on the same month a year ago and down 55.9% on the same month two years ago (a one-month comparison, not the rolling 12-month year-on-year figure above). In Victoria, the keyword changing fastest year on year is "accountant near me", up 41.9%.

  • Victoria is 3rd of 13 Canada cities by click price, among the three lowest.
  • Victoria is 8th of 13 Canada cities by monthly searches, mid-table.
  • Victoria is 1st of 2 British Columbia cities by click price, the lowest.
  • Victoria is 2nd of 2 British Columbia cities by monthly searches, the lowest.
  • Victoria logs 100.4 searches a month for every 100,000 people, more than the 41.2 logged by Vancouver, the nearest-ranked city in the same province.
  • Victoria's 100.4 searches a month per 100,000 people is above the country-wide rate of 57.5 for this service.
  • Victoria's median accountant click price of C$7.46 is 12.7% below the country median of C$8.55.
  • Counted searches over the last 12 months are up 0.2% on the 12 months before.
  • In Victoria, searches peak in March, about 55.9% above the monthly average, and are lowest in December.
Businesses

Accountant businesses in Victoria

Statistics Canada does not publish a business count for accountants in Victoria at this level, so this page shows none. It publishes counts for Victoria only for broader industry groups, which mix accountants with other businesses. That is a finding about the published statistics, not about how many accountants work here.

Population: 445,090 (Victoria (CMA), British Columbia). Source: Statistics Canada table 17-10-0148-01, population estimates by CMA/CA, July 1 vintage.

Business counts are never compared across countries on this site: each country's statistics agency counts a different set of businesses.

6 countries

Accountant click prices in 6 countries

Canada is 2nd of 6 countries by median accountant click price (lowest first), all in US$ at the Federal Reserve H.10 September 2026 average.

CountryMedian click (US$)Searches per 100,000 peopleCities
IrelandUS$5.00150.15
Canada
this page's country
US$6.1257.513
AustraliaUS$7.75176.625
New ZealandUS$8.46107.86
United KingdomUS$13.8475.825
United StatesUS$19.8322.250

Medians across each country's tracked cities, same pull month. Each country uses its own keyword set and its own name for the service. Only click prices and searches are compared across borders; business counts are not.

FAQ

Questions people ask about accountant ads in Victoria

How much does a Google Ads click cost for an accountant in Victoria?

C$7.46 a click at the search-weighted average across the counted accountant search terms in Victoria (Google Ads via DataForSEO, pulled 13 October 2026). Victoria is 3rd of 13 Canada cities by click price, among the three lowest.

How many people search for an accountant in Victoria each month?

447 searches a month on average over the last 12 months, up 0.2% on the 12 months before (Google Ads via DataForSEO, pulled 13 October 2026).

What does a booked return cost in clicks for accountants in Victoria?

There is a sourced lead rate for accountant (2.64% of clicks call or fill a form; US benchmark, LocaliQ 2026, Finance & Insurance) but no sourced booking rate, so this page prints no cost per booked return. Put in your own booking rate in the planner below to see it.

Where do the numbers on this page come from?

Searches and click prices: Google Ads via DataForSEO, pulled 13 October 2026. Lead rate: LocaliQ 2026 (US benchmark). Population and business counts: StatCan publishes CMA/CSD-level business counts (table 33-10-1016-01) to 4-digit NAICS only (verified: max classificationCode length 4 across all 445 members). NAICS 541212 shares its 4-digit group 5412 with other 6-digit codes, so the 6-digit figure cannot be isolated at CMA geography without silently substituting the coarser group. Click prices convert from US$ at the Federal Reserve H.10 2026-09 average. Every source is listed at the bottom of this page.

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Method

Search terms: a fixed keyword set per service for Canada, tagged by intent (general, near me, urgent and specific jobs), targeted to Victoria with Google Ads location codes, not a text match.

Monthly searches is the average of the last 12 months, summed across the counted keywords. Related keywords are listed but never counted.

Click price is the search-weighted average click price across the counted keywords (sum of each keyword's click price times its monthly searches, divided by total searches), as Google Ads reports the per-keyword prices via DataForSEO.

Year on year compares the last 12 months of counted searches with the 12 months before.

Cost per booked return is the click price divided by the lead rate times the booking rate. The lead rate is LocaliQ's US share of clicks that become calls or forms for the closest industry (US benchmark); the booking rate is ServiceTitan's share of calls that book, for trades (US/Canada benchmark). Where either rate has no source, the page prints no number.

DataForSEO reports click prices in US$; they convert to CAD at the Federal Reserve H.10 September 2026 average (1 CAD = 0.7157 US$).

The tags “Lowest click price on this page” and “Highest click price on this page” rank the intent groups on this page by click price. They are rankings, not verdicts.

Sources

Data and sources

Search data pulled 13 October 2026. Google Keyword Planner estimates via DataForSEO, not what you will pay at auction; your own Google Ads account shows your real price.

DatasetLicence
DataForSEO, retrieved 13 October 2026
DataForSEO Terms of Service (paid API)
US benchmark lead rate (calls and forms), Finance & Insurance
Published benchmark, cited
Population
September 2026 monthly average
US government work

Related: Accountant in Vancouver, Accountant in Toronto, Accountant in Calgary, Accountant across Canada, All services in Victoria.

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