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Painter ads in Tampa: US$15.65 a click

A Google Ads click for a painter in Tampa costs US$15.65 at the search-weighted average (966 searches a month, Google Ads via DataForSEO, pulled October 2026). Searches over the last 12 months are up 40.7% on the 12 months before.

The 10-second read
Click price, weighted avg
US$15.65
Searches a month
966
Year on year
up 40.7%
Click cost per booked job
US$463

At a lead rate of 8.05% of clicks (calls and forms; US benchmark, LocaliQ 2026, Home & Home Improvement) and a booking rate of 42% of calls (US/Canada benchmark, ServiceTitan, call-booking rate for trades), a booked job costs about US$463 in clicks at US$15.65 a click.

Cost per booked job

What a booked job costs in clicks

At a lead rate of 8.05% of clicks (calls and forms; US benchmark, LocaliQ 2026, Home & Home Improvement) and a booking rate of 42% of calls (US/Canada benchmark, ServiceTitan, call-booking rate for trades), a booked job costs about US$463 in clicks at US$15.65 a click.

Cost per booked job in Tampa is the click price divided by the lead rate times the booking rate. The rates are national benchmarks, not Tampa figures; the planner below starts from them and you can change both.

Intent groupClick pricePer booked job
Near meUS$23.01US$681
Specific jobsUS$3.67US$109

Each row uses the same two rates as the sentence above, so the order follows click price.

By intent

Where the painter searches are in Tampa

Searches split by what the searcher typed. The two tags rank the groups on this page by click price; they are rankings, not verdicts.

Near me are the largest share of counted search volume in Tampa, at 57.7%.

In Tampa, near me has the highest click price among the counted intent groups, at US$23.01 a click.

General searches

“house painter”, “house painting”
Searches a month46, 4.8% of counted searches
Click price, weighted avgno Google price

Near me

“painters near me”
Searches a month558, 57.7% of counted searches
Click price, weighted avgUS$23.01

Specific jobs

“interior painting”, “exterior house painting”, “painting quote”, “commercial painters”, “roof painting”, “fence painting”
Searches a month363, 37.5% of counted searches
Click price, weighted avgUS$3.67

Related keywords

Not counted
“wallpaper removal”, “plastering”
Searches a month157
Click price, weighted avgUS$1.20
Related keywords sit next to this service but are not counted in the searches or the search-weighted average click price above.
Plan

Plan a month of painter ads in Tampa

Put in your own value per job and margin. The call and booking rates start at the benchmarks named under each box; change them to your own.

What the budget buys (worked example)

Clicks a month
63.9
Calls or forms
5.1
Booked jobs
2.2
Click cost per booked job
US$463

US$1,000 at US$15.65 a click buys about 63.9 clicks a month.

If 8.05% of clicks call or fill a form and you book 42% of those calls, that is about 5.1 calls and 2.2 booked jobs, so each booked job costs about US$463 in clicks.

Put in your value per job and your margin to see whether this pays back.

Keywords

Every painter keyword tracked in Tampa

Monthly searches are the average of the last 12 months. Related keywords are shown for context and are not counted in any total on this page.

The most-searched painter keywords in Tampa are “painters near me” (558 searches a month at US$23.01 a click), “interior painting” (258 searches a month at US$0.40 a click), and “exterior house painting” (55 searches a month at US$16.15 a click).

In Tampa, “painters near me” is the keyword furthest from the country median: US$23.01 a click, 128.0% above the US$10.09 median click price for painter across this country's tracked cities.

In Tampa, “commercial painters” is the least-searched of the counted keywords tracked here, at 10 searches a month.

In Tampa, 5 of the 9 counted painter keywords tracked here have a recorded Google click price.

KeywordIntentSearchesClick
house paintingGeneral searches34no price
house painterGeneral searches12no price
painters near meNear me558US$23.01
interior paintingSpecific jobs258US$0.40
exterior house paintingSpecific jobs55US$16.15
roof paintingSpecific jobs18US$14.69
fence paintingSpecific jobs12US$0.24
commercial paintersSpecific jobs10no price
painting quoteSpecific jobs10no price
plastering
Related, not counted
Related keywords146US$1.24
wallpaper removal
Related, not counted
Related keywords11US$0.65
Ranks and trend

How Tampa compares in the United States

Over the 48 months tracked, painters searches in Tampa peaked in March 2026 at 2,580 and were lowest in July 2026 at 380. Tampa's single latest tracked month is down 31.9% on the same month a year ago and down 33.8% on the same month two years ago (a one-month comparison, not the rolling 12-month year-on-year figure above). In Tampa, the keyword changing fastest year on year is "interior painting", up 194.3%.

  • Tampa is 42nd of 50 United States cities by click price, mid-table.
  • Tampa is 19th of 50 United States cities by monthly searches, mid-table.
  • Tampa is 4th of 4 Florida cities by click price, the highest.
  • Tampa is 2nd of 4 Florida cities by monthly searches, among the three highest.
  • For this service, Tampa sits in Florida, which is 28th of 31 states by businesses per 10,000 people, mid-table (an average of 1.9 businesses per 10,000 people across Florida).
  • Tampa's 28.2 searches a month per 100,000 people is above the country-wide rate of 22.5 for this service.
  • Tampa's median painter click price of US$15.65 is 55.1% above the country median of US$10.09.
  • Counted searches over the last 12 months are up 40.7% on the 12 months before.
  • In Tampa, searches peak in March, about 70.5% above the monthly average, and are lowest in July.
Businesses

Painter businesses in Tampa

The US Census Bureau counts 562 businesses in this industry in Tampa-St. Petersburg-Clearwater, FL (2023), about 1.6 for every 10,000 people.

What is counted: employer establishments.

Counts cover businesses with employees; most sole traders are not included.

Population: 3,418,895 (Tampa-St. Petersburg-Clearwater, FL). Source: US Census Bureau Population Estimates Program (PEP), MSA/micropolitan estimates, vintage 2023.

Business counts are never compared across countries on this site: each country's statistics agency counts a different set of businesses.

6 countries

Painter click prices in 6 countries

United States is 6th of 6 countries by median painter click price (lowest first), all in US$ at the Federal Reserve H.10 September 2026 average.

CountryMedian click (US$)Searches per 100,000 peopleCities
United KingdomUS$0.9050.925
IrelandUS$1.5191.95
New ZealandUS$3.53115.46
AustraliaUS$5.7161.425
CanadaUS$7.1231.813
United States
this page's country
US$10.0922.550

Medians across each country's tracked cities, same pull month. Each country uses its own keyword set and its own name for the service. Only click prices and searches are compared across borders; business counts are not.

Rules

Rules for painters in the United States

Licensing is set by each state.

FAQ

Questions people ask about painter ads in Tampa

How much does a Google Ads click cost for a painter in Tampa?

US$15.65 a click at the search-weighted average across the counted painter search terms in Tampa (Google Ads via DataForSEO, pulled October 13, 2026). Tampa is 42nd of 50 United States cities by click price, mid-table.

How many people search for a painter in Tampa each month?

966 searches a month on average over the last 12 months, up 40.7% on the 12 months before (Google Ads via DataForSEO, pulled October 13, 2026).

What does a booked job cost in clicks for painters in Tampa?

At a lead rate of 8.05% of clicks (calls and forms; US benchmark, LocaliQ 2026, Home & Home Improvement) and a booking rate of 42.00% of calls (US/Canada benchmark, ServiceTitan, call-booking rate for trades), a booked job costs about US$463 in clicks at US$15.65 a click.

Where do the numbers on this page come from?

Searches and click prices: Google Ads via DataForSEO, pulled October 13, 2026. Lead rate: LocaliQ 2026 (US benchmark). Booking rate: ServiceTitan (US/Canada benchmark). Population and business counts: US Census Bureau County Business Patterns (CBP) 2022, bulk file cbp22msa.zip (NAICS x MSA) (Painting and Wall Covering Contractors). Every source is listed at the bottom of this page.

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Method

Search terms: a fixed keyword set per service for United States, tagged by intent (general, near me, urgent and specific jobs), targeted to Tampa with Google Ads location codes, not a text match.

Monthly searches is the average of the last 12 months, summed across the counted keywords. Related keywords are listed but never counted.

Click price is the search-weighted average click price across the counted keywords (sum of each keyword's click price times its monthly searches, divided by total searches), as Google Ads reports the per-keyword prices via DataForSEO.

Year on year compares the last 12 months of counted searches with the 12 months before.

Cost per booked job is the click price divided by the lead rate times the booking rate. The lead rate is LocaliQ's US share of clicks that become calls or forms for the closest industry (US benchmark); the booking rate is ServiceTitan's share of calls that book, for trades (US/Canada benchmark). Where either rate has no source, the page prints no number.

Google Ads reports click prices in US$, so no currency conversion applies.

The tags “Lowest click price on this page” and “Highest click price on this page” rank the intent groups on this page by click price. They are rankings, not verdicts.

Sources

Data and sources

Search data pulled October 13, 2026. Google Keyword Planner estimates via DataForSEO, not what you will pay at auction; your own Google Ads account shows your real price.

DatasetLicense
DataForSEO, retrieved October 13, 2026
DataForSEO Terms of Service (paid API)
US benchmark lead rate (calls and forms), Home & Home Improvement
Published benchmark, cited
US/Canada benchmark booking rate, trades
Published benchmark, cited
Business counts, 2023
US government work / public domain
Population

Related: Painter in Miami, Painter in Orlando, Painter in Jacksonville, Painter across United States, All services in Tampa.

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