Painter ads in Denver: US$18.61 a click

What a booked job costs in clicks

At a lead rate of 8.05% of clicks (calls and forms; US benchmark, LocaliQ 2026, Home & Home Improvement) and a booking rate of 42% of calls (US/Canada benchmark, ServiceTitan, call-booking rate for trades), a booked job costs about US$550 in clicks at US$18.61 a click.

Cost per booked job in Denver is the click price divided by the lead rate times the booking rate. The rates are national benchmarks, not Denver figures; the planner below starts from them and you can change both.

Each row uses the same two rates as the sentence above, so the order follows click price.

Where the painter searches are in Denver

Searches split by what the searcher typed. The two tags rank the groups on this page by click price; they are rankings, not verdicts.

Specific jobs are the largest share of counted search volume in Denver, at 51.8%.

In Denver, general searches has the highest click price among the counted intent groups, at US$59.35 a click.

Plan a month of painter ads in Denver

Put in your own value per job and margin. The call and booking rates start at the benchmarks named under each box; change them to your own.

Every painter keyword tracked in Denver

Monthly searches are the average of the last 12 months. Related keywords are shown for context and are not counted in any total on this page.

The most-searched painter keywords in Denver are “painters near me” (522 searches a month at US$23.51 a click), “interior painting” (469 searches a month at US$1.84 a click), and “exterior house painting” (91 searches a month at US$16.73 a click).

In Denver, “house painting” is the keyword furthest from the country median: US$76.39 a click, 657.1% above the US$10.09 median click price for painter across this country's tracked cities.

In Denver, “painting quote” is the least-searched of the counted keywords tracked here, at 10 searches a month.

In Denver, 8 of the 9 counted painter keywords tracked here have a recorded Google click price.

How Denver compares in the United States

Over the 48 months tracked, painters searches in Denver peaked in February 2024 at 3,900 and were lowest in August 2026 at 620. Denver's single latest tracked month is down 61.0% on the same month a year ago and down 78.4% on the same month two years ago (a one-month comparison, not the rolling 12-month year-on-year figure above). In Denver, the keyword changing fastest year on year is "house painting", down 63.7%.

• Denver is 46th of 50 United States cities by click price, mid-table.
• Denver is 6th of 50 United States cities by monthly searches, mid-table.
• Denver is the only city in Colorado in this set, so there is no same-state rank.
• For this service, Denver sits in Colorado, which is 27th of 31 states by businesses per 10,000 people, mid-table (an average of 1.6 businesses per 10,000 people across Colorado).
• Denver's 41.4 searches a month per 100,000 people is above the country-wide rate of 22.5 for this service.
• Denver's median painter click price of US$18.61 is 84.4% above the country median of US$10.09.
• Counted searches over the last 12 months are down 35.3% on the 12 months before.
• In Denver, searches peak in May, about 21.7% above the monthly average, and are lowest in December.

Painter businesses in Denver

The US Census Bureau counts 478 businesses in this industry in Denver-Aurora-Centennial, CO (2023), about 1.6 for every 10,000 people.

What is counted: employer establishments.

Counts cover businesses with employees; most sole traders are not included.

Population: 3,092,037 (Denver-Aurora-Centennial, CO). Source: US Census Bureau Population Estimates Program (PEP), MSA/micropolitan estimates, vintage 2023.

Business counts are never compared across countries on this site: each country's statistics agency counts a different set of businesses.

Painter click prices in 6 countries

United States is 6th of 6 countries by median painter click price (lowest first), all in US$ at the Federal Reserve H.10 September 2026 average.

Medians across each country's tracked cities, same pull month. Each country uses its own keyword set and its own name for the service. Only click prices and searches are compared across borders; business counts are not.

Rules for painters in the United States

Licensing is set by each state.

Questions people ask about painter ads in Denver

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Data and sources

Search data pulled October 13, 2026. Google Keyword Planner estimates via DataForSEO, not what you will pay at auction; your own Google Ads account shows your real price.