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Landscaper ads in Dunedin: NZ$3.59 a click

A Google Ads click for a landscaper in Dunedin costs NZ$3.59 at the search-weighted average (76 searches a month, Google Ads via DataForSEO, pulled October 2026). Searches over the last 12 months are up 16.7% on the 12 months before. Prices are in NZD, converted from US$ at the Federal Reserve H.10 September 2026 average.

The 10-second read
Click price, weighted avg
NZ$3.59
Searches a month
76
Year on year
up 16.7%
Click cost per booked job
NZ$106

At a lead rate of 8.05% of clicks (calls and forms; US benchmark, LocaliQ 2026, Home & Home Improvement) and a booking rate of 42% of calls (US/Canada benchmark, ServiceTitan, call-booking rate for trades), a booked job costs about NZ$106 in clicks at NZ$3.59 a click.

Cost per booked job

What a booked job costs in clicks

At a lead rate of 8.05% of clicks (calls and forms; US benchmark, LocaliQ 2026, Home & Home Improvement) and a booking rate of 42% of calls (US/Canada benchmark, ServiceTitan, call-booking rate for trades), a booked job costs about NZ$106 in clicks at NZ$3.59 a click.

Cost per booked job in Dunedin is the click price divided by the lead rate times the booking rate. The rates are national benchmarks, not Dunedin figures; the planner below starts from them and you can change both.

Intent groupClick pricePer booked job
General searchesNZ$2.34NZ$69
Specific jobsNZ$4.22NZ$125

Each row uses the same two rates as the sentence above, so the order follows click price.

By intent

Where the landscaper searches are in Dunedin

Searches split by what the searcher typed. The two tags rank the groups on this page by click price; they are rankings, not verdicts.

Specific jobs are the largest share of counted search volume in Dunedin, at 60.8%.

In Dunedin, specific jobs has the highest click price among the counted intent groups, at NZ$4.22 a click.

General searches

“landscaper”, “landscaping services”
Searches a month21, 28.4% of counted searches
Click price, weighted avgNZ$2.34

Near me

“landscaper near me”
Searches a month8, 10.8% of counted searches
Click price, weighted avgno Google price

Specific jobs

“landscape design”, “garden design”, “retaining wall construction”, “turf installation”, “paving installation”, “garden landscaping”, “outdoor landscaping”
Searches a month45, 60.8% of counted searches
Click price, weighted avgNZ$4.22

Related keywords

Not counted
“lawn mowing”, “tree removal”
Searches a month224
Click price, weighted avgNZ$1.21
Related keywords sit next to this service but are not counted in the searches or the search-weighted average click price above.
Plan

Plan a month of landscaper ads in Dunedin

Put in your own value per job and margin. The call and booking rates start at the benchmarks named under each box; change them to your own.

What the budget buys (worked example)

Clicks a month
278.6
Calls or forms
22.4
Booked jobs
9.4
Click cost per booked job
NZ$106

NZ$1,000 at NZ$3.59 a click buys about 278.6 clicks a month.

If 8.05% of clicks call or fill a form and you book 42% of those calls, that is about 22.4 calls and 9.4 booked jobs, so each booked job costs about NZ$106 in clicks.

Put in your value per job and your margin to see whether this pays back.

Keywords

Every landscaper keyword tracked in Dunedin

Monthly searches are the average of the last 12 months. Related keywords are shown for context and are not counted in any total on this page.

The most-searched landscaper keywords in Dunedin are “garden design” (13 searches a month with no Google click price), “garden landscaping” (12 searches a month at NZ$4.18 a click), and “landscaper” (12 searches a month at NZ$2.34 a click).

In Dunedin, “turf installation” is the keyword furthest from the country median: NZ$2.00 a click, 56.3% below the NZ$4.58 median click price for landscaper across this country's tracked cities.

In Dunedin, “outdoor landscaping” is the least-searched of the counted keywords tracked here, at 1 search a month.

In Dunedin, 4 of the 10 counted landscaper keywords tracked here have a recorded Google click price.

KeywordIntentSearchesClick
landscaperGeneral searches12NZ$2.34
landscaping servicesGeneral searches9no price
landscaper near meNear me8no price
garden designSpecific jobs13no price
garden landscapingSpecific jobs12NZ$4.18
landscape designSpecific jobs10NZ$4.70
retaining wall constructionSpecific jobs4no price
paving installationSpecific jobs3no price
turf installationSpecific jobs2NZ$2.00
outdoor landscapingSpecific jobs1no price
lawn mowing
Related, not counted
Related keywords178NZ$0.38
tree removal
Related, not counted
Related keywords46NZ$4.43
Ranks and trend

How Dunedin compares in New Zealand

Over the 48 months tracked, landscapers searches in Dunedin peaked in September 2022 at 120 and were lowest in August 2024 at 40. Dunedin's single latest tracked month is up 57.1% on the same month a year ago and up 175.0% on the same month two years ago (a one-month comparison, not the rolling 12-month year-on-year figure above). In Dunedin, the keyword changing fastest year on year is "paving installation", up 300.0%.

  • Dunedin is 2nd of 6 New Zealand cities by click price, among the three lowest.
  • Dunedin is 6th of 6 New Zealand cities by monthly searches, the lowest.
  • Dunedin is the only city in the Otago region in this set, so there is no same-region rank.
  • For this service, Dunedin sits in Otago, which is 2nd of 6 regions by businesses per 10,000 people, among the three lowest (an average of 6.6 businesses per 10,000 people across Otago).
  • Dunedin's 57.7 searches a month per 100,000 people is below the country-wide rate of 63.0 for this service.
  • Dunedin's median landscaper click price of NZ$3.59 is 21.6% below the country median of NZ$4.58.
  • Counted searches over the last 12 months are up 16.7% on the 12 months before.
  • In Dunedin, searches peak in November, about 21.1% above the monthly average, and are lowest in October.
Businesses

Landscaper businesses in Dunedin

Stats NZ counts 87 businesses in this industry in Dunedin (February 2025), about 6.6 for every 10,000 people.

What is counted: geographic units, randomly rounded to base 3.

Population: 131,800 (Dunedin). Source: Stats NZ subnational population estimates at 30 June, by urban area.

Business counts are never compared across countries on this site: each country's statistics agency counts a different set of businesses.

6 countries

Landscaper click prices in 6 countries

New Zealand is 3rd of 6 countries by median landscaper click price (lowest first), all in US$ at the Federal Reserve H.10 September 2026 average.

CountryMedian click (US$)Searches per 100,000 peopleCities
IrelandUS$1.74100.55
United KingdomUS$2.0240.325
New Zealand
this page's country
US$2.6463.06
AustraliaUS$4.3672.725
CanadaUS$4.4932.413
United StatesUS$6.9532.550

Medians across each country's tracked cities, same pull month. Each country uses its own keyword set and its own name for the service. Only click prices and searches are compared across borders; business counts are not.

FAQ

Questions people ask about landscaper ads in Dunedin

How much does a Google Ads click cost for a landscaper in Dunedin?

NZ$3.59 a click at the search-weighted average across the counted landscaper search terms in Dunedin (Google Ads via DataForSEO, pulled 13 October 2026). Dunedin is 2nd of 6 New Zealand cities by click price, among the three lowest.

How many people search for a landscaper in Dunedin each month?

76 searches a month on average over the last 12 months, up 16.7% on the 12 months before (Google Ads via DataForSEO, pulled 13 October 2026).

What does a booked job cost in clicks for landscapers in Dunedin?

At a lead rate of 8.05% of clicks (calls and forms; US benchmark, LocaliQ 2026, Home & Home Improvement) and a booking rate of 42.00% of calls (US/Canada benchmark, ServiceTitan, call-booking rate for trades), a booked job costs about NZ$106 in clicks at NZ$3.59 a click.

Where do the numbers on this page come from?

Searches and click prices: Google Ads via DataForSEO, pulled 13 October 2026. Lead rate: LocaliQ 2026 (US benchmark). Booking rate: ServiceTitan (US/Canada benchmark). Population and business counts: Stats NZ: Business Demography Statistics: Enterprises by industry 2025 -- via Figure.NZ chart mirror. Click prices convert from US$ at the Federal Reserve H.10 2026-09 average. Every source is listed at the bottom of this page.

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Method

Search terms: a fixed keyword set per service for New Zealand, tagged by intent (general, near me, urgent and specific jobs), targeted to Dunedin with Google Ads location codes, not a text match.

Monthly searches is the average of the last 12 months, summed across the counted keywords. Related keywords are listed but never counted.

Click price is the search-weighted average click price across the counted keywords (sum of each keyword's click price times its monthly searches, divided by total searches), as Google Ads reports the per-keyword prices via DataForSEO.

Year on year compares the last 12 months of counted searches with the 12 months before.

Cost per booked job is the click price divided by the lead rate times the booking rate. The lead rate is LocaliQ's US share of clicks that become calls or forms for the closest industry (US benchmark); the booking rate is ServiceTitan's share of calls that book, for trades (US/Canada benchmark). Where either rate has no source, the page prints no number.

DataForSEO reports click prices in US$; they convert to NZD at the Federal Reserve H.10 September 2026 average (1 NZD = 0.5760 US$).

The tags “Lowest click price on this page” and “Highest click price on this page” rank the intent groups on this page by click price. They are rankings, not verdicts.

Sources

Data and sources

Search data pulled 13 October 2026. Google Keyword Planner estimates via DataForSEO, not what you will pay at auction; your own Google Ads account shows your real price.

DatasetLicence
DataForSEO, retrieved 13 October 2026
DataForSEO Terms of Service (paid API)
US benchmark lead rate (calls and forms), Home & Home Improvement
Published benchmark, cited
US/Canada benchmark booking rate, trades
Published benchmark, cited
Business counts, February 2025
CC BY 4.0, Stats NZ
Population
September 2026 monthly average
US government work

Related: Landscaper in Auckland, Landscaper in Christchurch, Landscaper in Wellington, Landscaper across New Zealand, All services in Dunedin.

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