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Landscaper ads in Waterford: €1.73 a click

A Google Ads click for a landscaper in Waterford costs €1.73 at the search-weighted average (49 searches a month, Google Ads via DataForSEO, pulled October 2026). Searches over the last 12 months are down 9.2% on the 12 months before. Prices are in EUR, converted from US$ at the Federal Reserve H.10 September 2026 average.

The 10-second read
Click price, weighted avg
€1.73
Searches a month
49
Year on year
down 9.2%
Click cost per booked job
€51

At a lead rate of 8.05% of clicks (calls and forms; US benchmark, LocaliQ 2026, Home & Home Improvement) and a booking rate of 42% of calls (US/Canada benchmark, ServiceTitan, call-booking rate for trades), a booked job costs about €51 in clicks at €1.73 a click.

Cost per booked job

What a booked job costs in clicks

At a lead rate of 8.05% of clicks (calls and forms; US benchmark, LocaliQ 2026, Home & Home Improvement) and a booking rate of 42% of calls (US/Canada benchmark, ServiceTitan, call-booking rate for trades), a booked job costs about €51 in clicks at €1.73 a click.

Cost per booked job in Waterford is the click price divided by the lead rate times the booking rate. The rates are national benchmarks, not Waterford figures; the planner below starts from them and you can change both.

Intent groupClick pricePer booked job
Specific jobs€1.73€51

Each row uses the same two rates as the sentence above, so the order follows click price.

By intent

Where the landscaper searches are in Waterford

Searches split by what the searcher typed. The two tags rank the groups on this page by click price; they are rankings, not verdicts.

Specific jobs are the largest share of counted search volume in Waterford, at 53.1%.

In Waterford, specific jobs has the highest click price among the counted intent groups, at €1.73 a click.

General searches

“landscaper”, “landscaping services”
Searches a month21, 42.9% of counted searches
Click price, weighted avgno Google price

Near me

“landscaper near me”
Searches a month2, 4.1% of counted searches
Click price, weighted avgno Google price

Specific jobs

“landscape design”, “garden design”, “retaining wall construction”, “turf installation”, “paving installation”, “garden landscaping”, “outdoor landscaping”
Searches a month26, 53.1% of counted searches
Click price, weighted avg€1.73

Related keywords

Not counted
“lawn mowing”, “tree removal”
Searches a month57
Click price, weighted avg€0.22
Related keywords sit next to this service but are not counted in the searches or the search-weighted average click price above.
Plan

Plan a month of landscaper ads in Waterford

Put in your own value per job and margin. The call and booking rates start at the benchmarks named under each box; change them to your own.

What the budget buys (worked example)

Clicks a month
578.0
Calls or forms
46.5
Booked jobs
19.5
Click cost per booked job
€51

€1,000 at €1.73 a click buys about 578.0 clicks a month.

If 8.05% of clicks call or fill a form and you book 42% of those calls, that is about 46.5 calls and 19.5 booked jobs, so each booked job costs about €51 in clicks.

Put in your value per job and your margin to see whether this pays back.

Keywords

Every landscaper keyword tracked in Waterford

Monthly searches are the average of the last 12 months. Related keywords are shown for context and are not counted in any total on this page.

The most-searched landscaper keywords in Waterford are “landscaper” (19 searches a month with no Google click price), “garden design” (10 searches a month with no Google click price), and “garden landscaping” (8 searches a month at €1.30 a click).

In Waterford, “landscape design” is the keyword furthest from the country median: €2.16 a click, 43.0% above the €1.51 median click price for landscaper across this country's tracked cities.

In Waterford, “outdoor landscaping” is the least-searched of the counted keywords tracked here, at 0 searches a month.

In Waterford, 2 of the 10 counted landscaper keywords tracked here have a recorded Google click price.

KeywordIntentSearchesClick
landscaperGeneral searches19no price
landscaping servicesGeneral searches2no price
landscaper near meNear me2no price
garden designSpecific jobs10no price
garden landscapingSpecific jobs8€1.30
landscape designSpecific jobs8€2.16
outdoor landscapingSpecific jobs0no price
paving installationSpecific jobs0no price
retaining wall constructionSpecific jobs0no price
turf installationSpecific jobs0no price
lawn mowing
Related, not counted
Related keywords52€0.22
tree removal
Related, not counted
Related keywords5no price
Ranks and trend

How Waterford compares in Ireland

Over the 48 months tracked, landscapers searches in Waterford peaked in February 2023 at 120 and were lowest in October 2023 at 20. Waterford's single latest tracked month is down 37.5% on the same month a year ago and up 25.0% on the same month two years ago (a one-month comparison, not the rolling 12-month year-on-year figure above). In Waterford, the keyword changing fastest year on year is "retaining wall construction", down 100.0%.

  • Waterford is 4th of 5 Ireland cities by click price, among the three highest.
  • Waterford is 5th of 5 Ireland cities by monthly searches, the lowest.
  • Waterford is the only city in County Waterford in this set, so there is no same-county rank.
  • Waterford's 81.6 searches a month per 100,000 people is below the country-wide rate of 100.5 for this service.
  • Waterford's median landscaper click price of €1.73 is 14.6% above the country median of €1.51.
  • Counted searches over the last 12 months are down 9.2% on the 12 months before.
  • In Waterford, searches peak in February, about 35.5% above the monthly average, and are lowest in December.
Businesses

Landscaper businesses in Waterford

The Central Statistics Office does not publish a business count for landscapers in Waterford at this level, so this page shows none. It publishes business counts at this level only for broad industry sections, which mix landscapers with other businesses. That is a finding about the published statistics, not about how many landscapers work here.

Population: 60,079 (Waterford city and suburbs, Counties Waterford & Kilkenny). Source: CSO Census 2022, city and suburbs population (data.cso.ie).

Business counts are never compared across countries on this site: each country's statistics agency counts a different set of businesses.

6 countries

Landscaper click prices in 6 countries

Ireland is 1st of 6 countries by median landscaper click price (lowest first), all in US$ at the Federal Reserve H.10 September 2026 average.

CountryMedian click (US$)Searches per 100,000 peopleCities
Ireland
this page's country
US$1.74100.55
United KingdomUS$2.0240.325
New ZealandUS$2.6463.06
AustraliaUS$4.3672.725
CanadaUS$4.4932.413
United StatesUS$6.9532.550

Medians across each country's tracked cities, same pull month. Each country uses its own keyword set and its own name for the service. Only click prices and searches are compared across borders; business counts are not.

FAQ

Questions people ask about landscaper ads in Waterford

How much does a Google Ads click cost for a landscaper in Waterford?

€1.73 a click at the search-weighted average across the counted landscaper search terms in Waterford (Google Ads via DataForSEO, pulled 13 October 2026). Waterford is 4th of 5 Ireland cities by click price, among the three highest.

How many people search for a landscaper in Waterford each month?

49 searches a month on average over the last 12 months, down 9.2% on the 12 months before (Google Ads via DataForSEO, pulled 13 October 2026).

What does a booked job cost in clicks for landscapers in Waterford?

At a lead rate of 8.05% of clicks (calls and forms; US benchmark, LocaliQ 2026, Home & Home Improvement) and a booking rate of 42.00% of calls (US/Canada benchmark, ServiceTitan, call-booking rate for trades), a booked job costs about €51 in clicks at €1.73 a click.

Where do the numbers on this page come from?

Searches and click prices: Google Ads via DataForSEO, pulled 13 October 2026. Lead rate: LocaliQ 2026 (US benchmark). Booking rate: ServiceTitan (US/Canada benchmark). Population and business counts: CSO publishes county counts only at NACE section level. Click prices convert from US$ at the Federal Reserve H.10 2026-09 average. Every source is listed at the bottom of this page.

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Method

Search terms: a fixed keyword set per service for Ireland, tagged by intent (general, near me, urgent and specific jobs), targeted to Waterford with Google Ads location codes, not a text match.

Monthly searches is the average of the last 12 months, summed across the counted keywords. Related keywords are listed but never counted.

Click price is the search-weighted average click price across the counted keywords (sum of each keyword's click price times its monthly searches, divided by total searches), as Google Ads reports the per-keyword prices via DataForSEO.

Year on year compares the last 12 months of counted searches with the 12 months before.

Cost per booked job is the click price divided by the lead rate times the booking rate. The lead rate is LocaliQ's US share of clicks that become calls or forms for the closest industry (US benchmark); the booking rate is ServiceTitan's share of calls that book, for trades (US/Canada benchmark). Where either rate has no source, the page prints no number.

DataForSEO reports click prices in US$; they convert to EUR at the Federal Reserve H.10 September 2026 average (1 EUR = 1.1505 US$).

The tags “Lowest click price on this page” and “Highest click price on this page” rank the intent groups on this page by click price. They are rankings, not verdicts.

Sources

Data and sources

Search data pulled 13 October 2026. Google Keyword Planner estimates via DataForSEO, not what you will pay at auction; your own Google Ads account shows your real price.

DatasetLicence
DataForSEO, retrieved 13 October 2026
DataForSEO Terms of Service (paid API)
US benchmark lead rate (calls and forms), Home & Home Improvement
Published benchmark, cited
US/Canada benchmark booking rate, trades
Published benchmark, cited
Population
September 2026 monthly average
US government work

Related: Landscaper in Dublin, Landscaper in Cork, Landscaper in Limerick, Landscaper across Ireland, All services in Waterford.

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