Plumber ads in Victoria: C$24.55 a click

What a booked job costs in clicks

At a lead rate of 8.05% of clicks (calls and forms; US benchmark, LocaliQ 2026, Home & Home Improvement) and a booking rate of 42% of calls (US/Canada benchmark, ServiceTitan, call-booking rate for trades), a booked job costs about C$726 in clicks at C$24.55 a click.

Cost per booked job in Victoria is the click price divided by the lead rate times the booking rate. The rates are national benchmarks, not Victoria figures; the planner below starts from them and you can change both.

Each row uses the same two rates as the sentence above, so the order follows click price.

Where the plumber searches are in Victoria

Searches split by what the searcher typed. The two tags rank the groups on this page by click price; they are rankings, not verdicts.

Near me are the largest share of counted search volume in Victoria, at 39.0%.

In Victoria, urgent has the highest click price among the counted intent groups, at C$52.62 a click.

An urgent search (“emergency plumber”) costs C$42.45 a click, against C$14.71 for “plumber”.

Plan a month of plumber ads in Victoria

Put in your own value per job and margin. The call and booking rates start at the benchmarks named under each box; change them to your own.

Every plumber keyword tracked in Victoria

Monthly searches are the average of the last 12 months. Related keywords are shown for context and are not counted in any total on this page.

The most-searched plumber keywords in Victoria are “plumber near me” (652 searches a month at C$29.69 a click), “plumber” (565 searches a month at C$14.71 a click), and “toilet repair” (194 searches a month at C$1.82 a click).

In Victoria, “24 hour plumber” is the keyword furthest from the country median: C$83.82 a click, 241.4% above the C$24.55 median click price for plumber across this country's tracked cities.

In Victoria, “blocked drain plumber” is the least-searched of the counted keywords tracked here, at 2 searches a month.

In Victoria, 5 of the 12 counted plumber keywords tracked here have a recorded Google click price.

How Victoria compares in Canada

Over the 48 months tracked, plumbers searches in Victoria peaked in October 2025 at 2,840 and were lowest in March 2024 at 850. Victoria's single latest tracked month is down 8.3% on the same month a year ago and down 3.9% on the same month two years ago (a one-month comparison, not the rolling 12-month year-on-year figure above). In Victoria, the keyword changing fastest year on year is "toilet repair", up 832.0%.

• Victoria is 7th of 13 Canada cities by click price, mid-table.
• Victoria is 8th of 13 Canada cities by monthly searches, mid-table.
• Victoria is 1st of 2 British Columbia cities by click price, the lowest.
• Victoria is 2nd of 2 British Columbia cities by monthly searches, the lowest.
• Victoria logs 375.6 searches a month for every 100,000 people, more than the 143.8 logged by Vancouver, the nearest-ranked city in the same province.
• Victoria's 375.6 searches a month per 100,000 people is above the country-wide rate of 196.6 for this service.
• Victoria's median plumber click price of C$24.55 is in line with the country median of C$24.55.
• Counted searches over the last 12 months are up 42.9% on the 12 months before.
• In Victoria, searches peak in October, about 29.0% above the monthly average, and are lowest in May.

Plumber businesses in Victoria

Statistics Canada does not publish a business count for plumbers in Victoria at this level, so this page shows none. It publishes counts for Victoria only for broader industry groups, which mix plumbers with other businesses. That is a finding about the published statistics, not about how many plumbers work here.

Population: 445,090 (Victoria (CMA), British Columbia). Source: Statistics Canada table 17-10-0148-01, population estimates by CMA/CA, July 1 vintage.

Business counts are never compared across countries on this site: each country's statistics agency counts a different set of businesses.

Plumber click prices in 6 countries

Canada is 4th of 6 countries by median plumber click price (lowest first), all in US$ at the Federal Reserve H.10 September 2026 average.

Medians across each country's tracked cities, same pull month. Each country uses its own keyword set and its own name for the service. Only click prices and searches are compared across borders; business counts are not.

Rules for plumbers in Canada

Licensing is set by each province or territory.

Questions people ask about plumber ads in Victoria

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Data and sources

Search data pulled 13 October 2026. Google Keyword Planner estimates via DataForSEO, not what you will pay at auction; your own Google Ads account shows your real price.