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Mechanic ads in Ottawa: C$2.15 a click

A Google Ads click for a mechanic in Ottawa costs C$2.15 at the search-weighted average (7,728 searches a month, Google Ads via DataForSEO, pulled October 2026). Searches over the last 12 months are down 14.2% on the 12 months before. Prices are in CAD, converted from US$ at the Federal Reserve H.10 September 2026 average.

The 10-second read
Click price, weighted avg
C$2.15
Searches a month
7,728
Year on year
down 14.2%
Click cost per booked job
put in your rates

There is a sourced lead rate for mechanic (15.51% of clicks call or fill a form; US benchmark, LocaliQ 2026, Automotive - Repair, Service & Parts) but no sourced booking rate, so this page prints no cost per booked job. Put in your own booking rate in the planner below to see it.

In Ottawa, the lowest click price on this page is general searches at C$1.57. The highest click price on this page in Ottawa is specific jobs at C$3.72.

Cost per booked job

What a booked job costs in clicks

There is a sourced lead rate for mechanic (15.51% of clicks call or fill a form; US benchmark, LocaliQ 2026, Automotive - Repair, Service & Parts) but no sourced booking rate, so this page prints no cost per booked job. Put in your own booking rate in the planner below to see it.

Cost per booked job in Ottawa is the click price divided by the lead rate times the booking rate. The rates are national benchmarks, not Ottawa figures; the planner below starts from them and you can change both.

Intent groupClick pricePer booked job
General searchesC$1.57put in your rates
Near meC$2.29put in your rates
Specific jobsC$3.72put in your rates

Each row uses the same two rates as the sentence above, so the order follows click price.

By intent

Where the mechanic searches are in Ottawa

Searches split by what the searcher typed. The two tags rank the groups on this page by click price; they are rankings, not verdicts.

Near me are the largest share of counted search volume in Ottawa, at 62.6%.

In Ottawa, specific jobs has the highest click price among the counted intent groups, at C$3.72 a click.

General searches

Lowest click price on this page
“mechanic”, “car mechanic”
Searches a month2,421, 31.3% of counted searches
Click price, weighted avgC$1.57
In Ottawa, 1st of 3 niches on this page by click price, the lowest.

Near me

“mechanic near me”, “car mechanic near me”
Searches a month4,836, 62.6% of counted searches
Click price, weighted avgC$2.29

Urgent

“emergency mobile mechanic”, “car won't start”
Searches a month25, 0.3% of counted searches
Click price, weighted avgno Google price

Specific jobs

Highest click price on this page
“car service”, “brake repair”, “car battery replacement”
Searches a month447, 5.8% of counted searches
Click price, weighted avgC$3.72
In Ottawa, 3rd of 3 niches on this page by click price, the highest.

Related keywords

Not counted
“tire fitting”
Searches a month10
Click price, weighted avgC$0.54
Related keywords sit next to this service but are not counted in the searches or the search-weighted average click price above.
Plan

Plan a month of mechanic ads in Ottawa

Put in your own value per job and margin. The call and booking rates start at the benchmarks named under each box; change them to your own.

What the budget buys (worked example)

Clicks a month
465.1
Calls or forms
72.1
Booked jobs
put in yours
Click cost per booked job
put in yours

C$1,000 at C$2.15 a click buys about 465.1 clicks a month.

Put in your call and booking rates to see how many booked jobs this buys.

Put in your value per job and your margin to see whether this pays back.

Keywords

Every mechanic keyword tracked in Ottawa

Monthly searches are the average of the last 12 months. Related keywords are shown for context and are not counted in any total on this page.

The most-searched mechanic keywords in Ottawa are “mechanic near me” (4,108 searches a month at C$2.21 a click), “mechanic” (1,833 searches a month at C$1.40 a click), and “car mechanic near me” (728 searches a month at C$2.75 a click).

In Ottawa, “brake repair” is the keyword furthest from the country median: C$6.53 a click, 111.3% above the C$3.09 median click price for mechanic across this country's tracked cities.

In Ottawa, “emergency mobile mechanic” is the least-searched of the counted keywords tracked here, at 2 searches a month.

In Ottawa, 7 of the 9 counted mechanic keywords tracked here have a recorded Google click price.

KeywordIntentSearchesClick
mechanicGeneral searches1,833C$1.40
car mechanicGeneral searches588C$2.10
mechanic near meNear me4,108C$2.21
car mechanic near meNear me728C$2.75
car won't startUrgent23no price
emergency mobile mechanicUrgent2no price
car battery replacementSpecific jobs327C$3.19
car serviceSpecific jobs92C$4.78
brake repairSpecific jobs28C$6.53
tire fitting
Related, not counted
Related keywords10C$0.54
Ranks and trend

How Ottawa compares in Canada

Over the 48 months tracked, mechanics searches in Ottawa peaked in May 2025 at 13,160 and were lowest in September 2022 at 4,600. Ottawa's single latest tracked month is down 13.4% on the same month a year ago and down 10.3% on the same month two years ago (a one-month comparison, not the rolling 12-month year-on-year figure above). In Ottawa, the keyword changing fastest year on year is "car battery replacement", up 164.9%.

  • Ottawa is 2nd of 13 Canada cities by click price, among the three lowest.
  • Ottawa is 4th of 13 Canada cities by monthly searches, mid-table.
  • Ottawa is 1st of 7 Ontario cities by click price, the lowest.
  • Ottawa is 2nd of 7 Ontario cities by monthly searches, among the three highest.
  • Ottawa logs 582.9 searches a month for every 100,000 people, fewer than the 597.0 logged by London, the nearest-ranked city in the same province.
  • Ottawa's 582.9 searches a month per 100,000 people is above the country-wide rate of 407.1 for this service.
  • Ottawa's median mechanic click price of C$2.15 is 30.4% below the country median of C$3.09.
  • Counted searches over the last 12 months are down 14.2% on the 12 months before.
  • In Ottawa, searches peak in May, about 21.9% above the monthly average, and are lowest in September.
Businesses

Mechanic businesses in Ottawa

Statistics Canada does not publish a business count for mechanics in Ottawa at this level, so this page shows none. It publishes counts for Ottawa only for broader industry groups, which mix mechanics with other businesses. That is a finding about the published statistics, not about how many mechanics work here.

Population: 1,325,788 (Ottawa - Gatineau (CMA), Ontario part, Ontario). Source: Statistics Canada table 17-10-0148-01, population estimates by CMA/CA, July 1 vintage.

Business counts are never compared across countries on this site: each country's statistics agency counts a different set of businesses.

6 countries

Mechanic click prices in 6 countries

Canada is 3rd of 6 countries by median mechanic click price (lowest first), all in US$ at the Federal Reserve H.10 September 2026 average.

CountryMedian click (US$)Searches per 100,000 peopleCities
IrelandUS$0.84811.55
New ZealandUS$1.74697.56
Canada
this page's country
US$2.21407.113
United KingdomUS$2.35242.125
AustraliaUS$2.58854.425
United StatesUS$5.46194.250

Medians across each country's tracked cities, same pull month. Each country uses its own keyword set and its own name for the service. Only click prices and searches are compared across borders; business counts are not.

Rules

Rules for mechanics in Canada

Licensing is set by each province or territory.

FAQ

Questions people ask about mechanic ads in Ottawa

How much does a Google Ads click cost for a mechanic in Ottawa?

C$2.15 a click at the search-weighted average across the counted mechanic search terms in Ottawa (Google Ads via DataForSEO, pulled 13 October 2026). Ottawa is 2nd of 13 Canada cities by click price, among the three lowest.

How many people search for a mechanic in Ottawa each month?

7,728 searches a month on average over the last 12 months, down 14.2% on the 12 months before (Google Ads via DataForSEO, pulled 13 October 2026).

What does a booked job cost in clicks for mechanics in Ottawa?

There is a sourced lead rate for mechanic (15.51% of clicks call or fill a form; US benchmark, LocaliQ 2026, Automotive - Repair, Service & Parts) but no sourced booking rate, so this page prints no cost per booked job. Put in your own booking rate in the planner below to see it.

Where do the numbers on this page come from?

Searches and click prices: Google Ads via DataForSEO, pulled 13 October 2026. Lead rate: LocaliQ 2026 (US benchmark). Population and business counts: StatCan publishes CMA/CSD-level business counts (table 33-10-1016-01) to 4-digit NAICS only (verified: max classificationCode length 4 across all 445 members). NAICS 811111 shares its 4-digit group 8111 with other 6-digit codes, so the 6-digit figure cannot be isolated at CMA geography without silently substituting the coarser group. Click prices convert from US$ at the Federal Reserve H.10 2026-09 average. Every source is listed at the bottom of this page.

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Method

Search terms: a fixed keyword set per service for Canada, tagged by intent (general, near me, urgent and specific jobs), targeted to Ottawa with Google Ads location codes, not a text match.

Monthly searches is the average of the last 12 months, summed across the counted keywords. Related keywords are listed but never counted.

Click price is the search-weighted average click price across the counted keywords (sum of each keyword's click price times its monthly searches, divided by total searches), as Google Ads reports the per-keyword prices via DataForSEO.

Year on year compares the last 12 months of counted searches with the 12 months before.

Cost per booked job is the click price divided by the lead rate times the booking rate. The lead rate is LocaliQ's US share of clicks that become calls or forms for the closest industry (US benchmark); the booking rate is ServiceTitan's share of calls that book, for trades (US/Canada benchmark). Where either rate has no source, the page prints no number.

DataForSEO reports click prices in US$; they convert to CAD at the Federal Reserve H.10 September 2026 average (1 CAD = 0.7157 US$).

The tags “Lowest click price on this page” and “Highest click price on this page” rank the intent groups on this page by click price. They are rankings, not verdicts.

Sources

Data and sources

Search data pulled 13 October 2026. Google Keyword Planner estimates via DataForSEO, not what you will pay at auction; your own Google Ads account shows your real price.

DatasetLicence
DataForSEO, retrieved 13 October 2026
DataForSEO Terms of Service (paid API)
US benchmark lead rate (calls and forms), Automotive - Repair, Service & Parts
Published benchmark, cited
Population
September 2026 monthly average
US government work

Related: Mechanic in Toronto, Mechanic in Hamilton, Mechanic in Kitchener, Mechanic across Canada, All services in Ottawa.

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